Nationwide will once again cover the NFL, with the two organizations locking in a deal for the insurance brand to remain an official auto, home and life insurance sponsor of the league for the next four years. The deal will see Nationwide continue as the presenting sponsor of the Walter Payton NFL Man of the Year Award as well as associate sponsorship of the NFL Draft and provides additional Walter Payton NFL Man of the Year award integrations into the first and third rounds of the event. Nationwide also remains a top-tier sponsor of NFL Honors. “Nationwide cares deeply about the communities where our members and associates live and work. This award aligns closely with our mission to improve those communities and be more than a business,” said Terrance Williams, Nationwide’s chief marketing officer. “As the first corporate sponsor of the Walter Payton NFL Man of the Year Award, we’re proud to spotlight the life-changing work these men are doing off the field. Over the past three years, Nationwide has given nearly $800,000 to nominee foundations, and we look forward to continuing to support these efforts in the years ahead.”
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