Just ahead of kickoff, NFL Digital Media announced an overhaul for its platforms. Highlights include a completely redesigned NFL Mobile from Verizon app offering fans simplified navigation along with a “Gameday” and “Non Gameday” view. On Thursdays, Sundays, and Mondays of the regular season, NFL Mobile will take fans directly into a matchup/scoreboard page so they can immediately get insights into the upcoming games. NFL Now also got an upgrade and will now feature NFL Now Live, offering a streaming wheel of content providing the latest news, updates, extensive highlights from NFL games, and trending topics from around the league. Live programming will include GameDay Blitz and Around the NFL, along with events and team content. This offseason also saw the league created NFL Game Pass, replacing pre-existing subscription products such as NFL Game Rewind, Audio Pass, Preseason Live and the premium tier of NFL Now video, NFL Now Plus. The platform offers replays of all 256 Regular Season Games On-Demand, and include features such as Coaches Film and condensed games, plus live audio of every NFL Regular Season and Playoff Games for $99.99.
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