NBCSN’s 7th Heaven

A pair of Stanley Cup Playoff Game 7s pushed NBCSN to its most-watched NHL doubleheader in network history, anchored by the Penguins/Capitals which averaged a Total Audience Delivery of 2.569 million viewers to rank as the fourth-most watched second round game in NBCSN history. The TAD was up 87% over last year’s equivalent and became the most streamed game in NHL history, delivering 15.3 million minutes and an Average Minute Audience of 88,300 viewers. Meanwhile, the TAD for Game 7 Oilers/Ducks series averaged 1.408 million viewers for a doubleheader TAD average of 1.990 million viewers, per Nielsen and Adobe, easilt besting the prior record of 1.717 million.

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The Tonys go digital

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