NASCAR’s RaceBuddy platform is going full season. Thanks to its new 10-year media partnership with FOX Sports, NASCAR announced that fans will now have access to the digital video complement to the race broadcast throughout the entire 2015 NASCAR Sprint Cup Series season for the first time ever. RaceBuddy now revs up with the Sprint Unlimited on Saturday at 8p. In addition, fans will also have access to RaceBuddy for most NASCAR XFINITY Series races in 2015.
“RaceBuddy is a great example of the unique content and user experiences available to fans across our digital properties,” said Colin Smith, vice president of NASCAR Digital Media. “Expanding RaceBuddy’s availability to include the entire NASCAR Sprint Cup Series season is just one of many enhancements fans can expect at NASCAR.com and on the NASCAR mobile apps in 2015.”