NASCAR, Race Team Alliance and 704Games are combining their superpower to form the first-ever NASCAR esports league on consoles titled, eNASCAR Heat Pro League. The league will feature up to 16 race teams and 32 drivers, with each owned and operated by key NASCAR race teams. Fans can now play NASCAR Heat 3 to qualify for the first-ever eNASCAR Heat Pro League Draft, scheduled to take place early next year. Following the Draft, the esports league will feature a 16-race season beginning in spring 2019 and culminating during the 2019 NASCAR Playoffs. All eNASCAR Heat Pro League races will be live streamed online at NASCAR.com and Motorsport.com. Teams participating in the new esports venture include: Chip Ganassi Racing, Hendrick Motorsports, Joe Gibbs Racing, JR Motorsports, Richard Childress Racing, Roush Fenway Racing, Stewart-Haas Racing and Team Penske. Each of the participating teams will field two drivers, one competing on Xbox One and the other on PlayStation4.
Does Univision Communications have a buyer? Spanish-language media company Hemisphere Media, private-equity firm Platimum Equity and former Viacom Inc. CFO Wade Davis have all expressed interest in acquiring the company, reports the Wall Street Journal. In July, Univision said its board was “reviewing strategic options.”
Former Starz CEO Chris Albrecht has taken a stake in a production company working in the global TV market that’s majority owned by Legendary. Legendary recently has been bolstering its television development, and having Albrecht—and his contacts on the production and talent side— is expected to boost the team. Albrecht left Starz in February.
Jimmy Kimmel’s hidden camera prank show Revenge Of the Nerd (working title) got an eight-ep order from Discovery. Series, which hails from the Kimmelot Banner, will star former NASA engineer-cum-YouTube personality Mark Rober and be exec-produced by Kimmel and Rober. The duo will scour the planet to catch evil-doers in the act, and punish them […]
The NFL announced the ninth #NFL100 Experiences of a Lifetime contest— “Disney MVP Experience”—which will send one fan and three guests to Disney World to participate in the Super Bowl Celebration Parade. In addition to riding down Main Street U.S.A. in the parade, the winner also will receive a chance to stay in Cinderella’s Castle […]
Beer and hockey continue to be hot topics this week. Yesterday (December 18), Yuengling became the official sponsor of the New Jersey Devils and Prudential Center in a multiyear deal that includes a branded restaurant—the Yuengling 1829 Club—on the arena’s suite level 1. It’s the company’s first branded space inside a sporting venue. The sponsorship […]