mun2 gets a facelift with the Super Bowl in mind

It’s the end of an era for NBCUniversal’s Hispanic cable network mun2, as the channel will be rebranded as NBC Universo on Feb. 1, 2015, which happens to be the same day the channel carries the Spanish-language telecast of Super Bowl XLIX in the US. The network will also introduce a “bold logo that features NBC’s iconic peacock, a widely recognized media brand.”

In addition to carrying the NFL and BPL, the channel will expand its sports offerings “as it plans to capture highly anticipated international-level sports for today’s Latinos.” Partnering with NBC Sports Group and Telemundo, NBC Universo will cover four FIFA World Cup events in 2015: Men’s FIFA U-20 World Cup, from May 30 to June 20; FIFA Women’s World Cup from June 6 to July 5; Men’s FIFA Beach Soccer World Cup from July 9-19; and FIFA U-17 World Cup played in Chile from October 17 to November 8. NBC UNIVERSO also will exclusively showcase The Rio 2016 Olympic Games, The NASCAR Mexico Toyota Series and WWE programming such as WWE Raw and WWE Smackdown in Spanish.

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