MLB’s data deal

Major League Baseball and Sportradar are aligning for a wide-ranging, multi-year partnership designed to enhance and expand distribution of MLB’s real time game statistics around the globe. Starting with the upcoming 2019 season, the deal, which encompasses media and gaming rights at both international and domestic levels, will see Sportradar receive exclusive distribution rights for official MLB real time game statistics, as collected at every ballpark via the league’s proprietary technology and stat operators, to both media companies and regulated sports betting operators. It also will have exclusive rights to distribute live industry standard audio-visual game feeds to gaming operators outside the U.S. in territories where sports betting is legal. In the US, Sportradar will also serve as the official supplier of MLB’s real time betting data feed while MLB will incorporate Sportradar’s Integrity Services into its existing game integrity protection measures.

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