Latest: YouTube’s paid subscription service may launch in October

It’s seeming more and more certain that YouTube will launch an ad-free paid subscription service – possibly as early as October. Google’s video site sent an email blast to YouTube content creators, suggesting dire consequences to those who don’t join the new subscription service: Anyone who doesn’t sign on to the new partner agreement by October 22 will find that their “videos will no longer be available for public display or monetization in the United States.” Yikes. The ad-free nature of the service might make some creators nervous – YouTube’s pre-video TrueView ads are their bread and butter. But in its email, YouTube says that the new paid service will, over time, create a new source of revenue to supplement their ad dollars.

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Big news at Turner Sports, as the company lands a multiyear extension of its partnership with Shaquille O’Neal. Shaq’s expanded role gains the Basketball Hall of Famer more airtime, including on TNT’s Inside the NBA and NBA on TNT, as well as contributions to NBA.com. He also will develop projects throughout the WarnerMedia portfolio including […]

The Tonys go digital

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The 74th Annual Tony Awards ceremony will go on, presented digitally sometime in the fall. Date and platform are TBA. The event had originally been scheduled for June 7, but was replaced by plans for a streaming special on the same date due to COVID-19. That special was postponed amid unrest over the George Floyd […]

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