Lots of ratings news to catch up on. Let’s work backwards. Saturday’s big college football games saw FOX Sports pick up its best-ever rating for is Big Noon Kickoff, as Ohio State’s win over Michigan handed FOX with a 7.5 metered market score to rank as the top event of the day and the network’s top college game of the season. In addition, according to Tunity Analytics, Ohio State/Michigan on FOX averaged 4,617,000 OOH viewers. Tunity also reports that Alabama/Auburn on CBS averaged 2,539,060 OOH viewers around the dial.
Looking at Thanksgiving, The NFL on CBS drummed up its most-watched Thanksgiving Day game in 27 years with 32.538 million viewers tuning in to the Buffalo/Dallas game. That was also good enough, according to the network, to rank as the most-watched regular season game on any network in three years. The broadcast was up 22% over last year’s game on CBS and up 7% from last year’s comparable game window, according to Nielsen fast national scores.
On NBC, Thanksgiving saw the SNF special pitting the Saints/Falcons notch 21.1 million viewers. That was good enough to take the night in primetime and rank as the most-watched Thursday primetime show since the 2019 NFL Kickoff Game.