The UEFA European Football Championship 2016 will see ESPN serve up more than 230 live hours of coverage starting June 10 and running through July 10 across 10 cities in France. The flagship network is on deck to offer 40 matches, including the opening and title contests, while ESPN2 delivers 11. Meanwhile, ESPN Deportes will showcase 45 live matches with six tape-delayed. Meanwhile, ESPN3 Surround will carry four different UEFA EURO 2016 streams for each match – the Spider Cam feed, the Spider Cam triple-box feed, the Tactical Cam feed, and the Tactical Cam triple-box feed. All ESPN match telecasts will include pregame, halftime and postgame studio segments.
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Moving $$ from Linear to Digital: What Now?
Media consumption patterns have driven a monumental shift from linear to CTV, causing competition for...Getting a Lift From Branded Content
Brand integration can drive results, but what is the most effective way to engage...Reinventing the CTV Ad Unit by Getting Social
By Deborah Hall, CEO and Co-Founder, DIVE, which brings social content to DOOH and CTV...
