ESPN, Bleacher Report Discover Snapchat

Snapchat named ESPN as its exclusive sports publisher in the US for their new Discover platform where ESPN will hand-curate content exclusively for the platform. Daily editions are set to highlight the top news of the day with 5-10 stories per day, 7 days a week and content in the first edition set to include NBA Power Rankings, a ranking of the Top 10 players on the Super Bowl roster, video and a photo gallery.

Outside the borders, the platform has tapped Bleacher Report to deliver sports content on the service for international audiences. Bleacher Report will offer daily content updates to Snapchat users in the United Kingdom, Canada and throughout Europe, South America, Africa and Asia. Content offerings will include “short, shareable sports stories specifically created for an international audience” via videos, images, animations and graphics.

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