Discovery/PGA TOUR take swing at GOLFTV

Discovery and the PGA TOUR are launching GOLFTV, powered by the PGA TOUR, a new live and on-demand international video streaming service, which will launch globally outside the United States on Jan. 1, 2019. GOLFTV will present more than 2,000 hours of live action each year as well as premium content on-demand. Live coverage will include the six Tours operating under the PGA TOUR umbrella and nearly 150 tournaments annually – including THE PLAYERS Championship, the FedExCup Playoffs and the Presidents Cup.

Discovery is already working to execute on a distribution and broadcast partner strategy for the portfolio, optimizing reach across free-to-air, pay-TV and digital, and will explore partnering with existing PGA TOUR and golf broadcasters to continue to grow the game. Live PGA TOUR coverage will become available via GOLFTV in line with the market-by-market rights activation date. GOLFTV will supersede PGA TOUR LIVE across global markets (outside the United States).

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