The Cynopsis TV Awards took place Wednesday, February 7 at NYC’s Espace, celebrating excellence in TV programming, with a big shout-out to the industry’s outstanding Media Buyers & Planners, and the presentation of the Champion Award to Rand Harbert, EVP and Chief Agency, Sales & Marketing Officer of State Farm, by DDB CEO Wendy Clark. Other presenters included food enthusiast editor and host of Litton Entertainment’s “Naturally, Danny Seo,” Danny Seo, Jason Cameron, host of DIY Network’s Desperate Landscapes, and two breakout stars of VH1’s RuPaul’s Drag Race, Alexis Michelle and Jiggly Caliente.
After a cocktail hour of networking, mingling and mini-reunions, we got down to the business of saluting a television content (and eating dinner). It was stellar year for television, an evolving business that is grabbing audiences with content ranging from from innovative, to inspiring to flat-out funny – and sometimes, all three. Here are the winners of this year’s Cynopsis TV Awards:
Best Branded Integration: Thanksgiving Bogstacle Course with Ocean Spray (NBCUniversal)
And
The Ellen DeGeneres Show & GEICO
Best Commercial or Infomercial: Discovery’s Shark Week
Best Cross-Platform Campaign: One Solution or P&G: “My Black Is Beautiful”
Best Documentary Special: Southwest of Salem: The Story of the San Antonio Four (Investigation Discovery)
Best Host [Reality] Food: Casey Webb, Man v. Food, Travel Channel
Best Host [Reality]: Don Wildman, Mysteries at the Museum (Travel Channel)
And
Marcus Lemonis, The Profit (CNBC)
Best Host [Talk]: Karim Mendiburu, Titilares y Mas, Telemundo
Best Television Movie: SuperMansion Special: Drag Me to Halloween (Crackle)
Best Marketing Campaign for a TV Series: LeadDog Marketing Group for Hulu’s The Handmaid’s Tale
Best Stunt Programming: Rural America: Legends: Charlie Daniels (RFD-TV)
Network Diversity: Fox
Best Reality Series [Travel]: Expedition Unknown (Travel Channel)
Best New Series [Drama]: Jennie Rivera: Mariposa de Barrio (Telemundo)
Best Network Rebrand: National Geographic for “Further”
Best New Series [Game Show]: SafeWord (MTV)
Best New Series [Comedy & Talk]: NBC’s Great News (Universal Television)
Best Talk Series [Nighttime]: StarTalk with Neil deGrasse Tyson (National Geographic)
Best OTT Service: WWE
Best TV Group: Fox Broadcasting Company
Best Social Media Campaign: Shark Week (Discovery)
Best Production Company: Universal Television
Best Use of Companion Video: House Hunters Kids (Scripps Networks Interactive)
Best Reality Competition Series [Fashion/Style/Dating]: Ink Master
Best Reality Competition Series [Food]: Iron Chef Gauntlet (Food Network)
Best Reality Series [Adventure]: Caribbean Pirate Treasure (Travel Channel)
Best Reality Series [Family-focused]: Jay Leno’s Garage (CNBC)
Best Reality Series [Food/Lifestyle]: Guy’s Big Project (Food Network)
Best Reality Series [Music/Arts/Entertainment]: Lip Sync Battle (Paramount Network)
Best Reality Series [True Crime]: Cold Justice (Oxygen Media)
Best Series [Game Show]: Wild N’Out (MTV)
Best Series [Comedy]: Girl Code Snapchat Series (MTV)
Best Series [Documentary]: America’s War on Drugs (Talos Films)
And
Us Against the World (Uproxx Media)
Best Series [Sports]: 2017 Stanley Cup Playoffs in “All Access: Quest for the Stanley Cup” (NHL Origial Productions & Ross Greenburg Productions)
Best Series [Drama]: Teen Wolf (MTV)
Best Series [Limited]: Time: The Kalief Browder Story (Spike)
Best Reality Series [Real Estate]: Million Dollar Listing New York (Bravo Media)
Best Showrunner: Tina Fey & Robert Carlock, The Unbreakable Kimmy Schmidt
Best Ad-supported Cable Network [1-50 million U.S. Households]: The Cooking Channel
Best Ad-supported Cable Network [75-100+ Million U.S. Households]: Food Network