All Elite Wrestling has a broadcast home, as WarnerMedia will partner with AEW to carry the new wrestling league and start airing weekly matches later this year on TNT. Later this year, WarnerMedia will provide exclusive multi-platform access for fans to watch AEW events, airing live weekly matches on TNT in prime time, as well […]
ESPN is diving deeper into the numbers game, formally partnering with Caesars Entertainment to deliver sports betting news and entertainment content to fans around the world. The deal includes building a new ESPN-branded studio at The LINQ Hotel & Casino in Las Vegas, where sports betting-themed content will be created, along with segments for ESPN’s […]
NBC Sports’ saw its presentation of Championship Sunday, featuring all 10 Premier League matches running across NBCU platforms, notch record Total Audience Delivery with 2.2 million viewers tuning in, per Nielsen and Adobe Analytics. Sunday’s viewership milestone is up 19% over last year’s season finale. For the season, more than 35 million Americans watched NBC […]
Discovery continues to shore up its golf portfolio, this time announcing the acquisition of Golf Digest from Conde Nast. The deal, which the New York Times says was valued at $35 million, will now see Discovery weave Golf Digest’s business into its GolfTV streaming-video division with Discovery stating that they will retain Golf Digest’s editorial […]
Massachusetts Mutual Life Insurance Company and the NHL announced a multiyear partnership, naming MassMutual the Official Life Insurance and Retirement Planning Partner of the NHL. To launch the partnership, the NHL and MassMutual unveiled today the NHL Most Valuable Hockey Mom presented by MassMutual campaign. “MassMutual and the NHL share a common value around those […]
Coming off back-to-back mega weekends that included both the Monster Energy Supercross Finals in Las Vegas two weekends ago and the Monster Jam World Finals XX out of Orlando this past week, Feld Entertainment continues to build audiences for its “live touring family entertainment experiences “ that bring people together and uplift the human spirit […]
ESPN received its highest-rated NBA Western Conference Semifinals telecast ever on Friday, courtesy of the Warriors eliminating the Rockets Game 6 of their Western Conference Semifinals series. The telecast drew a 5.8 metered market rating, according to Nielsen. Overall, ESPN and ABC 2019 NBA Playoffs metered market ratings are up 3% from 2018, through 23 […]
CBS Sports and the Big East Conference are partnering up on a new multi-year agreement to carry Big East men’s college basketball games on the CBS Television Network and CBS Sports Network. The deal runs through the 2024-25 season and comes through a sublicense agreement with FOX Sports, providing national exposure for 20 men’s regular-season […]
The Philadelphia Eagles announced an extension with Lincoln Financial Group that will now run through the 2032 season, ensuring that naming rights of Lincoln Financial Field remain in place. “We are extremely proud to continue our partnership with the Philadelphia Eagles, which plays a strategic role in elevating awareness of our brand to a wide […]
CBS takes on the 101st PGA Championship as the annual event shifts to its new May slot, serving up coverage highlighted by the third and final rounds on May 18 and 19, running 2-7p on both days. Jim Nantz anchors beside Sir Nick Faldo, along with Ian Baker-Finch on hole 17, Gary McCord at the […]
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