After Sunday’s crushing take as The Mountain on Game of Thrones, Hafthor Julius Bjornsson makes his return to the World’s Strongest Man competition on CBS Sports Network with ten 30-minute episodes on deck, as well as a 90-minute finale crowning the 2014 World’s Strongest Man. Programming begins tonight at 9p and airs weekly through the […]
Golden Boy Promotions CEO Richard Schaefer is stepping down from the company, severing long ties with long-time partner Oscar De La Hoya. Schaefer co-founded the company with the famed boxer in 2002 but resigned yesterday amid disagreements. “After more than 10 years with Golden Boy, it is time to move on to the next chapter […]
It’s LA vs. NY in the Stanley Cup Finals. Game 7 of the Kings’ win over the Blackhawks handed NBCSN with a new overnight ratings record for the channel, delivering the biggest audience of any NHL game in the network’s history-including Stanley Cup Final games-with a 3.17. Top markets included Chicago at a 22.7, followed […]
Sponsors, partners and licensees met with 40 of the NFL’s most marketable rookies last week, as the 20th annual NFL Players Association Rookie Premiere took place in LA, where brands ranging from Nike, Pepsi and Electronic Arts to Topps, Uber and Panini America got face time with the newest class. What began as a convenient […]
NBC is looking for a cool $4.5 million per 30-second spot for Super Bowl XLIX, according to Variety. That would set a new record for the event, as well as a 12.5% markup over 2015 prices. NBC is reportedly in conversations for the sale of more than 40 30-second spots in the game.
Univision Deportes Network is hitting the ground running for the World Cup, detailing plans to transform the channel into a 24/7 platform dedicated to the event. Programming will include simulcasts of 56 matches with contests on Univision and UDN featuring the likes of Enrique “El Perro” Bermudez, Felix “El Gato” Fernandez, and Jesus “El Profe” […]
FOX Sports laid out its plans for the 2014 college football season, with more than 100 games on deck across its family of networks. Conferences in the spotlight will include Big 12, Pac-12 and Conference USA games as well as the Pac-12 and Big Ten conference championships. The action begins on Thursday, Aug. 28 with […]
California Chrome’s race to a potential Triple Crown will result in NBC Sports doubling its programming for the Belmont Stakes on June 7 to 16 hours. The slate begins on Wednesday, June 4 at 6:30p with the documentary California Chrome: The Unlikely Champion, narrated by Bob Costas on NBCSN. Coverage continues with Belmont Classics on […]
TNT revs up for its portion of the 2014 NASCAR Sprint Cup Series with six weeks of action beginning Sunday, June 8, at Pocono Raceway at 1p. The network will once again follow a driver and their team during the network’s portion of the season as they travel and prepare for the upcoming race. Featured […]
CBS Sports unveiled its plans for the college football season, lining up new faces for its broadcasts and selecting its first SEC games of the year. The company’s 14th consecutive season of national coverage of the conference kicks off on Saturday, Sept. 13 at 3:30p with Georgia/South Carolina with 16 games slated during the network’s […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.