Lots of ratings updates. TBS reports that its coverage of the NLDS Game One featuring St. Louis/Atlanta and Washington/LA drummed up the most-watched LDS first day in five years, averaging 3.5 million viewers. The first game of the doubleheaders- St. Louis/Atlanta – averaged 3.5 million and ranked as the most-viewed LDS opening game telecast since […]
FloSports underwent a complete rebrand across all its sports verticals in a move to “unify the brand identity and bring to life the competitive spirit that is core to the company” that transcends across all 20+ sites. In conjunction with the rebrand, FloSports further expanded distribution to seven platforms with the release of an Android […]
The debut of AEW Dynamite handed the new promotion with 1.409 million viewers on TNT, hitting a 0.7 rating. Meanwhile, WWE’s NXT telecast on USA Network delivered 891,000 viewers with a 0.5 score, according to Nielsen. Opening night of the new NHL season handed NBC Sports with a combined .46 overnight score for its pair […]
The NBA and William Hill, one of America’s leading sports book operators, inked a new partnership designating William Hill as a Proud Partner and an Authorized Sports Betting Operator of the NBA in the United States. As part of the deal, William Hill will now have the right to use official NBA betting data and […]
NBC Sports and U.S. Figure Skating unveiled the broadcast schedule for the 2019-20 figure skating season, serving up 80+ hours of coverage between October and April. Beginning with Skate America, NBC Sports will offer over 30 hours of figure skating coverage on NBC, with 50+ hours airing on NBCSN. In addition, Olympic Channel: Home of […]
As the new NHL season gets underway tonight, PPG and the NHL unveiled a three-year extension of their partnership, with PPG continuing its status as the Official Paint of the NHL in the US and Canada. In addition, all official game pucks used in the 2019-2020 NHL season will include a color-changing thermochromic coating that […]
TuneIn is launching The BetR Network, described as a 24/7 channel delivering the latest news and analysis around the sports betting markets and offering select content from VSiN and SB Nation Radio Network. “As the leading streaming audio platform for sports fans, we are excited to partner with The BetR Network and pleased to offer […]
California threw down the gauntlet, with Gov. Gavin Newsom signing into law the Fair Pay to Play Act, allowing collegiate athletes to collect endorsement money. The law, is slated to begin in January 2023, and makes it illegal for schools to prevent an athlete from earning money by selling the rights to his or her […]
The NHL entered into a two-year, cross-platform marketing and promotional partnership with five-time Grammy Award-winning band Green Day. To launch the partnership, NHL fans will get a sneak peek to a yet to be released song called “Fire, Ready, Aim,” off Green Day’s forthcoming thirteenth studio album, “Father Of All… “ which will serve as […]
Finally, SmackDown week hits FOX on Friday, when the long-running WWE property shifts to broadcast television at 8p. The channel is welcoming its new show with a slate of special programming as well as a blue carpet at the Staples Center in Los Angeles for the Friday Night SmackDown Kickoff Show at 7:30p, featuring arrivals […]
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