Hearst Corporation acquired a 25 percent stake in DreamWorks Animation’s multi-channel network AwesomenessTV for $81.25 million. “Few companies have built the global audience of millennial females as quickly as AwesomenessTV. For us, it’s very important to make a bet on the future of how content is created,” Hearst CEO and President Steven R. Swartz said. […]
Crackle pushed back the release of its movie about a hacker called The Throwaways, in light of Sony’s real-life hack last month. Variety reports the film was originally supposed to hit Crackle on Dec. 19, but will now be released in early January. The film stars Sam Huntington, Kevin Dillon and James Caan, and revolves […]
Netflix and Amazon landed seven Golden Globe nominations. Netflix originals House of Cards and Orange is the New Black each reeled in three noms, and the Ricky Gervais comedy Derek nabbed one. Amazon’s Transparent received a nod for best comedy/musical series and actor Jeffrey Tambor was also nominated for best actor in a comedy/musical series […]
Twitter users are more likely to watch TV and influence what others will watch next, according to new Ipsos Media CT research. The white paper, The Twitter Effect: Understanding Twitter’s Role in TV Behaviors, looked at the role of TV influencers on social media, and specifically Twitter. The study polled adults between the ages of […]
Netflix Chief Content Officer Ted Sarandos said at the UBS Global Media and Communications Conference yesterday that he would like to expand original programming to as many as 20 new series, or a new season of programming released every two weeks. He also mentioned that Netflix is unlikely to release ratings, because it “has been […]
Instagram hit a major milestone yesterday, and topped 300 million active users; an increase from the 200 million reported in March. In comparison, Twitter accounted for 281 million active users as of the third quarter. Instagram founder Kevin Systrom told the Wall Street Journal that his company’s biggest rivals, surprisingly, are not apps like Yik […]
In the first long-form content partnership between Discovery Communications and Hulu, the streaming service will feature programming from Discovery, TLC, Animal Planet, ID, Science, Destination America and Discovery en Espanol, beginning January 1. “Hulu’s offering is as compelling for viewers as it is for programming partners,” said Rebecca Glashow, SVP of digital distribution and partnerships […]
The TV of Tomorrow conference took place in New York City yesterday, focusing on multiplatform and interactive television. Highlights included: Putting it All Together: The 360-Degree UX: “YouTube is about the social experience,” Head of YouTube Space New York’s Adam Relis said. “YouTube is associated with short form, binge viewing content – so for the […]
Barry Diller’s IAC is putting its majority stake in CollegeHumor up for sale. Fortune reports that IAC is looking to sell for $100 million, after investing $20 million in the site in 2006. Other comedy destinations, such as Funny or Die and The Onion, are also on the market, with FOD asking between $100-$300 million […]
“Should advertisers be investing in a full array of new digital media options? Absolutely,” CBS’ Chief Research Officer David Poltrack said at UBS’ 42nd Annual Global and Media Communications Conference yesterday. “Should they be funding these investments from their TV advertising budgets? Absolutely not.” Poltrack suggested that while TV ad spend will fall flat in […]
Partner Post: 500 channels. Infinite streaming. Endless choice. Great American Media's Bill Abbott has a clear answer on how to build loyalty anyway — and it starts with brand.