Senior Manager/Director, Content Distribution and Marketing

Job responsibilities
  • Develop and execute distribution strategies to maximize reach and revenue for the company’s programming across linear, digital, and streaming platforms.
  • Identify and pursue new distribution opportunities across OTT, FAST, AVOD, SVOD, and emerging digital platforms.
  • Analyze performance metrics to optimize distribution strategy and maximize ROI.
  • Manage and expand relationships with MVPDs, virtual MVPDs, streaming platforms, and technology partners.
  • Identify incremental revenue opportunities through new platforms, syndication, and content licensing.
  • Collaborate with external partners on joint marketing and promotional initiatives.
  • Assist senior leadership in negotiating content distribution agreements and platform partnerships, by preparing deal analyses, presentations, and financial models to support negotiations.
  • Drive contract compliance and business alignment by partnering with Legal and Finance teams, preparing clear contract summaries, and overseeing all post deal obligations.
  • Develop partner business review materials, highlighting key insights and actionable recommendations for internal stakeholders and external partners.
  • Track evolving trends across streaming, FAST channels, digital distribution, and audience consumption behaviors.
  • Monitor competitor strategies and emerging technologies impacting content distribution.
  • Represent the company at industry conferences, panels, and strategic partner meetings.
  • Foster a collaborative culture across departments to ensure alignment with company goals.

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