Account Executive Direct Response

Meet or exceed sales quotas
Actively prospect for, identify and develop new accounts
Develop, expand and manage assigned accounts to maximize revenues and increase business opportunities
Manage the sales cycle including account updates, management of schedules and accurate monthly and annual sales projections.
Generate and present promotional ideas and packages that meet the needs of clients and are consistent with organizational guidelines
Negotiate rates and other contractual terms
Develop and execute an effective planning strategy to grow revenue year to year and achieve budget
Research, analyze and monitor competitive media for new leads
Build relationships through regular client contact
Other duties as assigned; some travel required.

𝕏

Cynopsis 08/21/25: It's launch day for ESPN's streaming service https://t.co/fCEqnvt7cN pic.twitter.com/8zvuNOeJU7
— Cynopsis (@CynopsisMedia) August 21, 2025

Cynopsis 08/20/25: Nexstar strikes a deal for Tegna https://t.co/rodacypxqF pic.twitter.com/A7FsJ4U5Ml
— Cynopsis (@CynopsisMedia) August 20, 2025

Cynopsis 08/19/25: MSNBC rebrands as MS NOW; YouTube eyeing Oscars https://t.co/5UO4LZRnpL pic.twitter.com/w8emlLJXqp
— Cynopsis (@CynopsisMedia) August 19, 2025

Cynopsis 08/18/25: New mama drama https://t.co/DgL2ydj36X pic.twitter.com/BBkOVWrCQ6
— Cynopsis (@CynopsisMedia) August 18, 2025

Cynopsis 08/15/25: Telemundo launches sports FAST channel https://t.co/Zm1EZBqzY8 pic.twitter.com/oSubkWBXAu
— Cynopsis (@CynopsisMedia) August 15, 2025

Cynopsis 08/14/25: Fox swings big with Bill Burr https://t.co/3za7LM5WtI pic.twitter.com/nWsSSZEke9
— Cynopsis (@CynopsisMedia) August 14, 2025

Cynopsis 08/13/25: Sling TV offers flexible streaming packages https://t.co/e2L4sQeXtd pic.twitter.com/CoeR88SYWo
— Cynopsis (@CynopsisMedia) August 13, 2025

Cynopsis 08/12/25: Gutfeld gives Fallon a ratings boost https://t.co/igbwCuxCp0 pic.twitter.com/tHW8HTak8m
— Cynopsis (@CynopsisMedia) August 12, 2025

Cynopsis 08/11/25: Netflix renews pirate adventure "One Piece" https://t.co/ZBQ1Q8W7VE pic.twitter.com/njtnnvAgSe
— Cynopsis (@CynopsisMedia) August 11, 2025

Cynopsis 08/08/25: Done deal https://t.co/nXPpteOk9p pic.twitter.com/stkWDpmDwg
— Cynopsis (@CynopsisMedia) August 8, 2025

Cynopsis 08/07/25: ESPN sets launch date for new streaming service https://t.co/4EFd7YWI3M pic.twitter.com/qN58K5gjO7
— Cynopsis (@CynopsisMedia) August 7, 2025

Cynopsis 08/06/25: Acorn TV orders season 4 of "The Chelsea Detective" https://t.co/gxlucaCa5L pic.twitter.com/mJ9e3ZtHCd
— Cynopsis (@CynopsisMedia) August 6, 2025

Cynopsis 08/05/25: NBC renews "American Ninja Warrior" for season 18 https://t.co/cw87nkqV2k pic.twitter.com/iRoHExQ9YL
— Cynopsis (@CynopsisMedia) August 5, 2025

Cynopsis 08/04/25: "And Just Like That..." to wrap with season three https://t.co/SEmo1KEtRC
— Cynopsis (@CynopsisMedia) August 4, 2025

Cynopsis 07/31/25: Comcast in FCC crosshairs (again) https://t.co/hoK8dRJE4j pic.twitter.com/gfq2SDgdOA
— Cynopsis (@CynopsisMedia) July 31, 2025

Cynopsis 07/30/25: Disney reports Upfront results https://t.co/AA9U7HehIV pic.twitter.com/3Fp7vhuc33
— Cynopsis (@CynopsisMedia) July 30, 2025

Cynopsis 07/29/25: Warner Bros. Discovery announces new names https://t.co/TjSRijpfGY pic.twitter.com/w3TLwuvKpF
— Cynopsis (@CynopsisMedia) July 29, 2025

Cynopsis 07/28/25: Premiere date set for sixth and final season of "Solar Opposites" https://t.co/DVqBHAEX2y pic.twitter.com/Sn1GQr1wEt
— Cynopsis (@CynopsisMedia) July 28, 2025

Cynopsis 07/25/25: FCC Approves Paramount Merger https://t.co/nXlNIpRyr9 pic.twitter.com/6WWC3Blh26
— Cynopsis (@CynopsisMedia) July 25, 2025

Cynopsis 07/24/25: Season two of Prime Video record-breaker set to drop https://t.co/svz5Vn3kFA pic.twitter.com/HGoFPuIUaC
— Cynopsis (@CynopsisMedia) July 24, 2025

Cynopsis 07/23/25: Paramount strikes a streaming deal for "South Park" https://t.co/tosJtkCZlp pic.twitter.com/WbeYkrqRY5
— Cynopsis (@CynopsisMedia) July 23, 2025

Cynopsis 07/22/25: Production underway on "Ted Lasso" https://t.co/HDNVsjgIrQ pic.twitter.com/3lpibsekRF
— Cynopsis (@CynopsisMedia) July 22, 2025

Cynopsis 07/21/25: Discovery's ready to roll with "Truck Dynasty" https://t.co/wNgd8aHC6K pic.twitter.com/fqCMy05CTU
— Cynopsis (@CynopsisMedia) July 21, 2025

Cynopsis 07/18/25: Samuel L. Jackson takes his first TV series role on "Tulsa King" spinoff https://t.co/q2j5cadie8 pic.twitter.com/xxPiau3R2n
— Cynopsis (@CynopsisMedia) July 18, 2025

Cynopsis 07/17/25: Two more shows canceled at HGTV https://t.co/gUOLdCSERy pic.twitter.com/rigEFRyIcF
— Cynopsis (@CynopsisMedia) July 17, 2025

Cynopsis 07/16/25: Streaming surges https://t.co/qmK6Pu3WgW pic.twitter.com/7yidX33gD9
— Cynopsis (@CynopsisMedia) July 16, 2025

Cynopsis 07/15/25: HBO Max's "Harry Potter" gets going https://t.co/x1VQgl7m0J pic.twitter.com/KdQ6b1EwJ3
— Cynopsis (@CynopsisMedia) July 15, 2025

Cynopsis 07/14/25: Tyler Perry series renamed amid lawsuit; "South Park" pulled from Paramount+; CBS shifts "CIA" to midseason https://t.co/OmHx7j0TQF pic.twitter.com/uY9S7eZMRt
— Cynopsis (@CynopsisMedia) July 14, 2025

Cynopsis 07/11/25: HGTV greenlights Bobby Berk series https://t.co/tUe6uyJxGY pic.twitter.com/g6wrct1vOI
— Cynopsis (@CynopsisMedia) July 11, 2025

Cynopsis 07/10/25: Linda Yaccarino exits X https://t.co/bUniwsScvK pic.twitter.com/SkWNgyIfNf
— Cynopsis (@CynopsisMedia) July 10, 2025

Cynopsis 07/09/25: A+E Global on the auction block https://t.co/RbHCKNkF8I pic.twitter.com/x555hGTZ7W
— Cynopsis (@CynopsisMedia) July 9, 2025

Cynopsis 07/08/25: Launch date set for "Tim Rex in Space" https://t.co/HeF3BvFp4q pic.twitter.com/jjdkILhNgh
— Cynopsis (@CynopsisMedia) July 8, 2025

While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
— Cynopsis (@CynopsisMedia) June 30, 2025

Cynopsis 06/27/25: Acorn TV hits it big with "Art Detectives" https://t.co/s6g6nnTT2k pic.twitter.com/SVxqWjgrl0
— Cynopsis (@CynopsisMedia) June 27, 2025

Cynopsis 06/26/25: WBD launches Super campaign for rescue dogs https://t.co/JH1cX6jMJG pic.twitter.com/DzuqhO9MFf
— Cynopsis (@CynopsisMedia) June 26, 2025

Get our #Sports monthly recap! Read how:
- @thebig3 league is making big league moves w/ @iHeartRadio
- The winning moves from our #SportsMediaAwards
- Feel good news: @USAFencing on helping students & @AmazonAds & @AdCouncil supporting mental wellness https://t.co/9u5OwELjrL pic.twitter.com/JAOyvS5jow
— Cynopsis (@CynopsisMedia) June 25, 2025

Cynopsis 06/25/25: Sports fan Shane Gillis set to host ESPYS https://t.co/2DEqSNJEh8 pic.twitter.com/Q5yYHflC3W
— Cynopsis (@CynopsisMedia) June 25, 2025

"Cocktails and caftans were still flowing in #Cannes," but the conversations seemed more tech talk than around creative this year, per these sr. exec comments: h/t: @Omnicom @comcast @HorizonMedia @WPP @YourOAAA @Experian @Teads @NBCUniversal + + https://t.co/Rkst5HrMeu
— Cynopsis (@CynopsisMedia) June 24, 2025

Cynopsis 06/24/25: Return date set for "The Walking Dead: Daryl Dixon" https://t.co/Fci5lqJ9b1 pic.twitter.com/F7Ejm6jUEd
— Cynopsis (@CynopsisMedia) June 24, 2025

In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5
— Cynopsis (@CynopsisMedia) June 23, 2025

Cynopsis 06/23/25: "Sinners" hits Max on July 4 https://t.co/KYiwsTWu5G pic.twitter.com/KQ8IRq01Gt
— Cynopsis (@CynopsisMedia) June 23, 2025

Account Executive Direct Response

CynCity

Cynsiders

From Creation to Distribution: How GenAI Is Transforming the Video Advertising Playbook

The Key to Measurement? Think Differently

The Reinvention of Transactional TV: From Infomercials to Shoppable Streaming

Instagram

cynopsismedia

𝕏