CYNOPSIS SPORTS PRESENTS POWERPLAYS: THE BUSINESS OF SPORTS MEDIA IN 2025

June 3rd, 2025 | 1-3PM ET


The playbook for sports media is being rewritten. From the rise of streaming-first viewership to the surge in women’s sports, from smarter ad targeting to purpose-driven partnerships, 2025 is shaping up to be a breakthrough year for innovation in how sports are bought, sold, and experienced.

Power Plays brings together top execs from networks, platforms, agencies, and brands for a sharp, fast-paced virtual event focused on the media and advertising side of the sports business. We’ll unpack how advertisers are navigating a packed calendar of tentpole moments, how rights-holders are evolving their monetization strategies, and how marketers are using sports as a canvas for purpose, performance, and platform storytelling.

This isn’t about who won the game, it’s about who’s winning the business behind it.

VIEW AGENDA VIEW SPEAKERS

 

JOIN US VIRTUALLY ON JUNE 3 | FREE REGISTRATION ENDS MAY 27

FIND OUT MORE & REGISTER NOW

 

 

Interested in sponsoring? Contact Amy Abbey, Cynopsis’ Director of Sales at aabbey@accessintel.com or 410.979.0171

 

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