Cynopsis Programmatic TV Summit: Pre-Event Quiz
Test your knowledge of programmatic tv buying!
It’s been reported that marketers are upping their programmatic budgets at what % this year?
22%
25%
33%
22%
25%
33%
2016 political campaigns are counting on analytics to target voters – and that means programmatic TV buying. How much is the estimated ad spend for the year?
$2.9 Billion
$4.4 billion
$6 billion
$2.9 Billion
$4.4 billion
$6 billion
Which of these four terms are Programmatic Buying Methods?
Automated Guaranteed
Invitation-only Auction
Real time bidding
Unreserved Fixed Rate
All of the above
Automated Guaranteed
Invitation-only Auction
Real time bidding
Unreserved Fixed Rate
All of the above
…and the correct answers are:
Q1 – 22%
Q2 – $4.4 billion
Q3 – All of the above
Q2 – $4.4 billion
Q3 – All of the above
Register for the Cynopsis Programmatic TV Summit to get all the answers!