Preschool Series

Julius Jr. Preschool Series

Winner: Julius Jr. – Saban Brands 

Description: The series launch was supported by an off-channel, parent-targeted and kid inclusive marketing campaign which included sponsorship of 1,000 House Party events for moms and their kids across the country, a takeover in 300+ kids gyms nationwide and a creative “My Julius Jr. Playhouse” contest. These campaigns, coupled with a mommy blogger program, have resulted in engagement across the series’ online and social channels.

Honorable Mentions:

  • Chloe’s Closet – Splash Entertainment
  • Dora The Explorer – Nickelodeon
  • PAW Patrol – Spin Master Entertainment
  • The Fresh Beat Band – Nickelodeon
  • This is Scarlett and Isaiah – Sinking Ship Entertainment and marblemedia
  • Yo Gabba Gabba! – DHX Media