http://youtu.be/RPA2mtUHofk
Winner: Univision Communications Inc. – “Lo Que La Vida Me Robo”, Toyota Latino
Toyota and Univision partnered to integrate Toyota vehicles into the network’s new telenovelas as well as put fans directly in contact with the show’s characters to receive exclusive content, news and gossip on a second screen app throughout a show’s airing.
Honorable Mentions:
- AMC Digital – AMC Story Sync
- E! Entertainment – Live From The Red Carpet Digital Properties
- HBO – HBO Connect
- Telescope Inc. – Connect Live Platform
- Turner Sports – 2013 PGA Championship Live
- Turner Sports – 2014 NCAA March Madness Live
- Viacom International Media Networks – MTV EMA 2013
- WWE – WWE Network