Winner: HBO – Game of Thrones: Season 4
The campaign featured the immersive app iRiS Game of Thrones: Conquer the North, which was developed in partnership with the Bell Media Agency, Bell Media Mix, Astral Out-of-Home, and Ad-Dispatch.
Honorable Mentions:
- Cinemax – Banshee Season 2
- DIRECTV – BKB – Big Knockout Boxing
- HISTORY – Vikings Season 2
- Investigation Discovery – Surviving Evil
- Music Choice – Take Back Your Music
- Oxygen Media – Oxygen Preachers of L.A. Multiplatform Marketing Campaign: Cable TV
- Turner Entertainment Networks – #LiveDieRetweet Cross-Divisional Campaign
- USA Network – USA Network’s Farewell to Psych