Multiplatform Marketing Campaign: Cable TV

Winner: HBO – Game of Thrones: Season 4 

The campaign featured the immersive app iRiS Game of Thrones: Conquer the North, which was developed in partnership with the Bell Media Agency, Bell Media Mix, Astral Out-of-Home, and Ad-Dispatch.

Honorable Mentions:

  • Cinemax – Banshee Season 2
  • DIRECTV – BKB – Big Knockout Boxing
  • HISTORY – Vikings Season 2
  • Investigation Discovery – Surviving Evil
  • Music Choice – Take Back Your Music
  • Oxygen Media – Oxygen Preachers of L.A. Multiplatform Marketing Campaign: Cable TV
  • Turner Entertainment Networks – #LiveDieRetweet Cross-Divisional Campaign
  • USA Network – USA Network’s Farewell to Psych