← back to “2016 Rising Stars”
Alison Oliver
The Weather Channel – Manager, Client Solutions
When The Weather Channel split into 2 separate companies, Alison Oliver was recruited as a Manager to the TV-side Client Solutions group. As a one-person team, she became the interim head of this functional area. Her accomplishments include: crafting the go to market Upfront presentation for the 2016-2017 TWC Upfront, writing the narrative and assisting in training sales team for market presentation, and forging a relationship with producers and programming executives to develop core content marketing and sponsorship offerings for live and long form programming day parts.