Our industry is grappling with a wide range of issues. Whether they’re specific to the media business (from streaming bundles, to data acquisition and measurement, to next-gen programming), or part of the bigger economic picture (sustainability, DEI, quiet quitting), Cynopsis’ two-day Big TV Conference offers senior executives the chance to find actionable solutions. Thought leaders from networks, agencies, brands, tech and research companies will share cutting-edge strategies for achieving, maintaining and measuring success.
Executives with titles ranging in levels from Managers to Senior Directors and SVP’s, and primary job functions focused on media buying & planning, programming, strategy, research, sales and marketing, will once again have access to fresh thinking aimed at driving success in every corner of the business.