It’s been a roller coaster time for the media community – the COVID-19 pandemic has disrupted every corner of an already fast-evolving business. So how do we position ourselves for a post-coronavirus world?
Cynopsis’ second annual That Big TV Conference will be the only conference to bring key executives from networks, agencies, distributors, measurement and technology companies together to explore how networks can best deliver for advertisers, brands can adapt their messaging in a world where values matter more than ever, and distributors can capitalize on an environment that has seen TV usage climb significantly. We’ll focus on linear as well as streaming models, local and national TV, new measurement tools, and the most exciting new ad technology and strategies, to help set the industry on the best path moving forward.
10 Desbrosses Street
New York, NY 10013
Addressing Coronavirus Concerns
We are keeping the health and safety of our attendees top of mind as we prepare for a successful Fall conference.
We are working closely with the venue to coordinate increased disinfection efforts, deployment of hand sanitizers, frequent re-cleaning of high traffic areas/surfaces and other safety precautions. We continue to monitor the COVID-19 situation via the Centers for Disease Control (CDC) and New York’s Department of Health and Human Safety. Future updates will be posted here & communicated to all registered attendees.
That Big TV Conference is presented by Cynopsis—first in your inbox with the most important media news of the day – keeping you more informed, smarter, and one step ahead. Cynopsis reaches decision-making media professionals, from agencies and brands to linear and digital networks, through a variety of avenues: email, online, mobile, social media and live events.