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Cynopsis 02/11/25: Super Bowl is only part of the game

Super Bowl: Just part of the game

Tuesday February 11, 2025    IN THE NEWS Viewership for the Super Bowl averaged 137.7 million, according to an AdImpact estimate. Peak viewership hit 152.4 million viewers at 8:16p, just before the halftime show. Linear accounted for 51% of all viewership, including 10% from Fox Deportes. Streaming made up for 49%, up from 41.5% last […]

02/10/25: Cynopsis Media Tech Update

apple Tech

Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Monday February 10, 2025 President Trump is dropping his lawsuit against Twitter, filed after he was banned from the platform over the storming of the […]

02/09/25: Cynopsis Jobs

CLADS CAREER PIC SLIDER 2

Sunday February 9, 2025    FEATURED JOB VICE PRESIDENT, POLITICAL SALES >> NEXSTAR MEDIA GROUP, INC./WASHINGTON, DC: Lead the company’s political advertising revenue across its dynamic portfolio of broadcast stations. Responsible for developing sales strategies tailored to the fast-paced, high-stakes political advertising market. You will possess an understanding of the political advertising landscape, and the […]

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