The Coordinator, Consumer Marketing supports the consumer marketing department in the planning and execution of all consumer marketing initiatives for Crown Media Family Networks, including Hallmark Channel, Hallmark Movies & Mysteries, Hallmark Drama, Hallmark Movies Now and Hallmark Publishing. The role is responsible for supporting the implementation of advertising campaigns (on and off-channel), marketing partnerships, [...]
The Coordinator, Consumer Marketing supports the consumer marketing department in the planning and execution of all consumer marketing initiatives for Crown Media Family Networks, including Hallmark Channel, Hallmark Movies & Mysteries, Hallmark Drama, Hallmark Movies Now and Hallmark Publishing. The role is responsible for supporting the implementation of advertising campaigns (on and off-channel), marketing partnerships, promotions, sweepstakes, experiential events, creative advertising development & email marketing initiatives. Responsibilities include but are not limited to:
Coordinate the development of consumer marketing tactics for Crown Media Family Networks priorities across all areas including paid media, partnership marketing initiatives, events, sweepstakes, etc. Submit creative requests, manage timelines, traffic creative materials and track deadlines.
Assist in partnership marketing efforts including brainstorming, updating digital assets, development of pitch proposals and program execution, including on-site event activation when needed.
Develop briefing materials for brand ambassadors and assist in training to ensure flawless, on-brand consumer communication at numerous events throughout the year.
Proactively manage asset review and creative feedback for home entertainment distribution elements
Conduct in-depth competitive research across multiple platforms and prepare internal presentations on key learnings.
Schedule internal & external meetings and update and distribute marketing communications such as status reports and agendas.
Proactively maintain programming calendars, talent details, departmental library and files of proposals and presentations.
Assist with departmental invoice submission and related budgeting tasks, travel planning and expense reports and other marketing and administrative tasks as needed.
Undergraduate degree from a four-year college or university in Marketing, Communications, Business Administration or related field
1-2 years of professional marketing experience within the entertainment industry or related field
Passion for television and connecting with consumers in innovative and disruptive ways
Strong verbal and written communication skills coupled with the ability to build relationships and collaborate across multiple departments
Enthusiastic self-starter with excellent analytical and problem-solving skills
Proactive, curious, detail-oriented, and proficient at juggling multiple tasks simultaneously
Detail focused with high-level organizational skills
Experience with PCs, Word, Excel, PowerPoint, Outlook & social media platforms
THE DIVISION’S STORYOur People Team is aptly named. We’re all about “people” and all about “team” — and all in the service of outcomes. Whether we’re helping to structure an organization, fill a key role, forecast new capabilities, align teams or grow leaders at all levels, we are all about results. We do the right [...]
THE DIVISION’S STORY Our People Team is aptly named. We’re all about “people” and all about “team” — and all in the service of outcomes. Whether we’re helping to structure an organization, fill a key role, forecast new capabilities, align teams or grow leaders at all levels, we are all about results. We do the right thing even when it’s hard, help others have tough conversations, and we’re thrilled to support the growth of this amazing company. As People Partners to the business, we are trusted advisors who collaborate closely with our People Specialists to deliver smart solutions to tough organizational, process and people challenges. As a creative company, we’re all about talent. We’re the ones who find them, grow them and keep them!
THE ROLE: Manager, Talent & Learning Development
As the Manager of Talent & Learning Development, you will help drive the design, development and implementation of innovative, creative, high-impact talent management and learning strategies to drive outstanding business performance. This role will report directly to the Senior Director of People Development & Learning.
MORE ABOUT WHAT YOU’LL DO:
Learning & Development
Assesses company-wide developmental needs to drive training initiatives and identifies and creates suitable training solutions for employees.
Conducts annual training and development needs assessment via data gathering, focus groups and interviews with senior leaders
Drives the design, development, delivery, evaluation, and administration of various training and development programs (including executive and leadership training, coaching, new manager curriculum, online training, Diversity, Equity & Inclusion,) and ensure training effectiveness and return on investment (ROI).
Creates training metric scorecards to communicate and track effectiveness of training solutions.
Manages diversity, equity and inclusion training and engagement programs to support A+E’s DE&I goals.
Manages the communication, and administration of scheduling and registration to track employee training participation and progress.
Manages vendor relationships for learning and development courses, workshops, coaching, etc.
Working with leader as a business process lead and subject matter expert in design, developing and implementing a learning management system from identification of LMS vendor to launch.
Researches and keeps informed on learning & talent management best practices.
Provides end to end project and program management for all companywide initiatives: Performance Management, Succession Management including talent reviews, Career Pathing, Competency Development, Employee Engagement. Provides the same rigor and expertise in learning and development, including high potential development.
Partners with HR Operations, IT and leader to design, develop and implement Performance Management, Talent Reviews, Succession Management, Individual Development Planning modules in Workday (includes Workday reporting, user testing, training, communication and change management).
Partners with key stakeholders (People Team, HR OPs, and business leaders) to drive implementation, change management and issue management.
Analyzes key data, identify trends, generate insights, present results, recommend solutions, and drive decisions to completion.
Measures the impact of initiatives in delivering value for the business, which may include Change Management, Team Effectiveness, Leadership Development, Employee Engagement, Organizational Design, and Process Improvement.
WHAT YOU’LL LEARN:
On our team, you’ll have an opportunity to build transformational cultural, leadership, and organizational solutions. Also, you’ll be able to seek out new innovative solutions and implement them where they make sense. Finally, you’ll be exposed to various A+E departments and stakeholders to learn the goals, needs and direction so you can become a trusted advisor and partner.
Minimum 5-10 years of experience (Learning & Development, Talent Management, Change management and Project Management)
3-7 years of developing eLearning trainings using eLearning software (Adobe Captivate, etc.)
Proven track record of designing, developing, and implementing learning & development & talent management processes on an enterprise wide level using project management and multitasking skills and experience
Fluency in data analysis using Excel tools (pivot tables, VLOOKUP) and being able to analyze and present findings via PowerPoint, et al. tools to business stakeholders.
Excellent verbal, and written communication skills, editing, listening, and presentation skills with an ability to clearly communicate and influence complex concepts in a compelling, concise, and creative way to internal stakeholders. Will be able to deliver virtual & instructor led courses to employees using different delivery methods.
Fluency with online development tools and multimedia platforms coupled with the ability to quickly self-teach new technology/software
Proven critical-thinking and analysis skills and ability to use data to develop insights and strategies
Bachelor’s Degree in a relevant discipline (HR, Learning/education, Psychology, Communications…)
Must be proficient in MS Office and project management software
Ability to successfully work within a team environment and by yourself.
THAT SOMETHING EXTRA: If you’ve read this far, you’re likely a great fit for us…and maybe you’re fluent in sign language, have studied the circus arts or are currently writing a screenplay. If you have a special skill or backstory that might directly or indirectly help you succeed in this role, we’d love to hear about it in your cover letter.
* * * * * A+E Networks is proud to uphold an equal opportunity employment policy and employs personnel without regard to race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, physical or mental ability, veteran status, military obligations, and marital status. This policy also applies to all employees, consultants, and third-party workers. A+E Networks, LLC. is a joint venture of Disney-ABC Television Group and Hearst Corporation. We are proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans.
Sesame Workshop, headquartered in New York City, is looking for a Vice President, Creative Development. The VP will be responsible for developing and vetting new program ideas and genres for Sesame Workshop. The VP will also be an idea generator, responsible for proactively coming up with innovative show ideas, creating new programs for in-house development, and [...]
Sesame Workshop, headquartered in New York City, is looking for a Vice President, Creative Development. The VP will be responsible for developing and vetting new program ideas and genres for Sesame Workshop. The VP will also be an idea generator, responsible for proactively coming up with innovative show ideas, creating new programs for in-house development, and identifying the right distributor for each property. Vice President will be expected to share ideas and contribute to the strategic vision and direction of the Workshop and will possess a strong creative background.
Please note: This position can be located in Los Angeles, California or New York City. California is preferred.
Develop and lead creative development strategy for new series, specials and other programming initiatives.
Identify content that aligns with Sesame Workshop’s mission and creative vision.
Ensure information flow and editorial integrity during all phases of development from conception to greenlight.
Partner with Curriculum and Content, Research, to develop creative assignments aligning to strategic goals.
Partner with Sesame Street production team develop SST spin-offs and specials
Establish and maintain strong relationships with distributors and content buyers to generate interests in our content.
Review treatments and materials submitted from external creators and work with development team to provide timely feedback.
Oversee the greenlight process from concept to network pitch.
Work cross-functionally with departments like Business & Legal Affairs, Finance, Production Management on contracts with vendor/outside production companies, production studio deals, development budget, etc.
Attend festivals and other events to help scout for creative talent and content.
Build and foster relationships with the creative community to stay on top of the latest trends, talent, etc.
Reach out to agents and producers to solicit new ideas.
Help develop process and best practices for the Development team
Lead and mentor direct report(s)
At least 8 – 10 years’ experience in the broadcast industry.
Children’s Media experience is a plus
Ability to consistently generate and execute new ideas. Ability to work simultaneously on multiple projects in varying stages.
Extensive industry knowledge.
Strong leadership and motivational skills, with demonstrated ability to work with little supervision and under pressure to meet tight deadlines within budgetary constraints.
Strong knowledge of producing community with substantial contacts with agents and content buyers, distributors and production companies.
Great problem solver and decision-maker.
Excellent written and verbal skills.
Must have legal rights to work in the United States.
About the Creative Development Department
The Creative Development team is responsible for developing impactful, mission-driven content which helps kids grow smarter, stronger and kinder. From specials like Monster at the End of The Story to animated and live-action series such as Esme and Roy, Helpsters and Ghostwriter, we create high-quality content for preschoolers, 4 -7 year-olds, and elementary-aged kids.
Equal Opportunity Employer/Minorities/Females/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity
Goals and Objectives We are looking for talented individual who is excited to take on a challenging role in a dynamic, innovative company. The ideal candidate is smart, creative, solution-oriented, resourceful, flexible, and willing to work hard. The Digital Marketing Coordinator will be responsible for developing and growing web, mobile and social platforms with a [...]
We are looking for talented individual who is excited to take on a challenging role in a dynamic, innovative company. The ideal candidate is smart, creative, solution-oriented, resourceful, flexible, and willing to work hard.
The Digital Marketing Coordinator will be responsible for developing and growing web, mobile and social platforms with a heavy focus on LinkedIn, Twitter, Facebook and Instagram. The Digital Marketing Intern will be responsible for overall support for all digital content efforts. The Digital Marketing Intern will help with tactical responsibilities to achieve our digital marketing and business goals as it relates to the website and social media strategy.
Assist Director of Digital Marketing in the development of standards and systems; and reporting of metrics, to support our analysis of our objectives
Track and measure long-term goals to understand effectiveness in terms of social media penetration and impact of social media
Support the team with social media content development and scheduling, and monitoring the channels by acting as community manager
Work closely with marketing to support the development of comprehensive and integrated campaigns
Partner with marketing consultant to define successful KPIs, and produce successful campaign performance reports
Remain current with industry trends, while continually leveraging new tools and industry best practices to boost efficiency of campaigns
Needs to be process oriented and ideally have a strong knowledge of the business
Develop, test and learn scenarios to continue to innovate opportunities across digital platforms
Strategic, problem-solving thinker with the ability to understand how online communications and social media strategies can best achieve overall sales and marketing objectives
Excellent editorial judgment with exceptional clear concise message delivery writing skills, particularly for the web, utilizing best practices of search engine optimization
Demonstrated experience using LinkedIn, Twitter, Facebook, Instagram, YouTube, Blogs, etc. to advance business development and marketing objectives
BBC Studios is responsible for idea development, production, distribution and channels around the globe. It has a turnover of c. £1.4 billion with over 3,000 employees globally. BBC Studios brings customers and audiences across the world distinctive and high-quality content covering a range of genres including prestige dramas, British comedy, natural history events and topical [...]
BBC Studios is responsible for idea development, production, distribution and channels around the globe. It has a turnover of c. £1.4 billion with over 3,000 employees globally. BBC Studios brings customers and audiences across the world distinctive and high-quality content covering a range of genres including prestige dramas, British comedy, natural history events and topical documentaries, through a unique combination of BBC values, cutting-edge craft and access to diverse talent from all markets.
As Vice President of Marketing in the Americas region, you will design and implement an audience-led marketing and media strategy to develop and enhance the commercial relationship between BBC Studios and its global strategic customers. You will be responsible for both aligning insight to themes that match the strategic imperative of our most valuable customers as well as developing deep relationships with their marketing counterparts to ensure marketing solutions add value to both their business and our brand.
The role is both externally-facing and will also represent the Americas business priorities internally across BBC Studios and the global marketing organization. You will have extensive experience in driving commercially successful strategies through partnership marketing, with an extensive background in leveraging digital marketing strategies and consumer insights. The role will work in the NY offices for BBC Studios, reporting into the President of BBC Americas.
Audience, Customer and Market understanding and thought-leadership across our top Strategic Global Customers and branded services. Building the business: Using the BBC Studios brand and content to enhance and develop commercial opportunities with our top Strategic Global Customers and to inform BBC’s direct to consumer strategy.
Develop strong relationships and traction with customer marketing counterparts and building relevant customer-centric marketing capabilities by:
CUSTOMER MEDIA STRATEGY INTELLIGENCE: Creating a methodology and system to support customer marketing teams to evaluate the ROI of their media choices (traditional and social) to support BBC Studios content launches (post implementation analysis, ROIs, audience reach and viewing intent learnings).
AMPLIFYING BBC STUDIOS CONTENT LAUNCHES: Building pitches of potential creative campaigns for content in it’s early-stage development for use in external content pitches. Partner with global customers to design and deliver key content launches of BBC Studios content.
COMPETITOR TRACKING: Staying close to competitor launches and trends. Provide the business (and customers where relevant) with executive summaries of how launches have performed and been activated globally.
SELL: Partnering with Sales and Production colleagues to pitch both individual content projects and wider expansive partnerships. Pitch creative/brand and media plans for new content, co-design and deliver content launches with customers and agencies (including BBC Studios in-house Creative Agency) and own the ongoing customer dialogue of audience trends and opportunities that BBC Studios can help them unlock.
CUSTOMER MARKETING EVENTS: Partnering with BBC Studios’ Trade Marketing team to define, design and deliver the local (US) trade event calendar and customer engagement plans. Design customer specific insight-led events that unlock growth opportunities for BBC Studios.
BUILDING OUT AUDIENCE-LED INSIGHTS TO DRIVE GROWTH: Working with the central Insights team to understand trends, behaviors and attitudes towards TV viewing, detect tribes and trends. Ensuring that the relevant insights support the account teams to unlock growth opportunities.
TRACKING SPECIFIED COMPETITOR CONTENT STRATEGIES AND PERFORMANCE: Proactively identifying opportunities for BBCS to partner the top customers in creating standout content strategies.
ASSESSING CUSTOMER PERFORMANCE TO UNLOCK GROWTH OPPORTUNITIES: Understanding and using customers’ editorial and commercial strategies to create new leads across the different lines of business within BBC Studios.
ESTABLISHING BEST IN CLASS REPORTING AND EXTERNAL THOUGHT LEADERSHIP: Build, regularly update and report a multi-platform view of the global TV market.
BUILDING AUDIENCES: Understand audience “path to viewing” for each global customer – define where BBC Studios can add value to each global customer in acquiring new audiences/subscribers.
RETAINING AUDIENCES: Understand churn and audience retention patterns – define where BBC Studios can add value to each global customer in retaining low-loyal audiences/subscribers.
Marketing & Brand Expertise
A proven track record within a global Marketing environment
Experience of customer marketing, focusing on customer engagement and creating strong customer relationships to the brand
Experience of building brands or evidence of brand sensibility across multi- platforms – understanding the complexity involved in this
Consumer analytics, including building brands and promoting content within a digital/social media environment
Ability to manage the trade-off between short-term commercial advantage and longer term concerns
Clear track record of delivering across a matrix managed/multi-product and multi-channel media organization
Entrepreneurship; successful track record of generating innovating ideas and executing, through challenging the status quo
Possess up-to-date knowledge and experience of global marketing and have a deep understanding of the threats and opportunities for media companies in a digital age
Successful track record of delivering business targets in a line and matrix management structure
Ability to make tough marketing decisions and bring others along with their decision
A good understanding and awareness of customer and consumer behavior
Proven ability to prioritize through analytical capability and clarity of thinking, to build global strategy across cross-functional teams
Strong negotiation and influencing skills
Ability to coach, build, and empower a small team
Proven success at building strong effective relationships, demonstrating an ability to lead/manage successfully, through change
Extensive knowledge and networks in the media market, with the ability to build trusted relationships, across the global media market
An enthusiasm for BBC Studios strategic objectives, and an appreciation of its values.
Ability to execute a strategy, in a situation of organizational transformation, through demonstrable influencing skills.
About the Company
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
WONDERY is looking for a Marketing Manager: Always-On Show Lead to join the rapidly growing marketing department in Los Angeles. The Marketing Manager: Always-On Show Lead will support the strategic development and execution of multi-faceted marketing campaigns for new and existing Wondery properties, as well as manage the day to day marketing activities of the [...]
WONDERY is looking for a Marketing Manager: Always-On Show Lead to join the rapidly growing marketing department in Los Angeles. The Marketing Manager: Always-On Show Lead will support the strategic development and execution of multi-faceted marketing campaigns for new and existing Wondery properties, as well as manage the day to day marketing activities of the organization. You must be a podcast fanatic and podcast marketing experience is required.
The ideal candidate will bring energy and passion to everything they do and be comfortable in a startup environment. Will have at least 7 years experience in a fast paced, high velocity environment with experience in creative direction, copywriting, digital marketing, audio marketing, events, media buying, social media and data insights.
Own the launch of new Wondery properties from strategy to launch to post-mortem
Identify value proposition and key messages of new and existing properties
Act as a voice for Wondery properties to internal (content, ad sales, etc…) and external (agencies, audio platforms) teams
Manage a marketing budget and track KPIs
Develop property’s brand strategy and audience segmentation analysis
Create and execute flawlessly on marketing plans
Compile comprehensive reports for management review
Contribute to larger marketing activations
Lead development of creative materials
Strategically design co-marketing opportunities with partners
Design and execute briefs for marketing resource groups – Creative, Social, PR, Media and Data
Keep abreast of podcast industry news, and emerging trends in audio marketing
Support the team as subject matter expert in an area of our marketing disciplines
Help us continue to innovate and develop marketing growth hacks
Passion for Podcasts and audio storytelling
Demonstrated understanding of audio apps and a willingness to learn audio-specific performance tracking
Comfort with ambiguity; a track record of responding quickly to opportunities.
Strong verbal and written abilities, and creative sensibilities and ability to lead creative development
Strong critical thinking skills and an ability to make data- informed decisions
Prior experience in podcast marketing is required
Photoshop experience and direct-response media buying experience is a plus
PR or branding experience is a plus
SEO/SEM experience is a plus
Subscription marketing experience is a plus
Wondery is an equal employment opportunity. We are committed to an inclusive and diverse environment. We do not discriminate based on race, color, ethnicity, ancestry, national original, sex, gender, gender identify, gender expression, sexual orientation, age, disability or marital status. Wondery strives for a healthy and safe workplace and strictly prohibits harassment of any kind.
WONDERY is seeking a Marketing Manager – Media Buyer to join the rapidly growing marketing department in Los Angeles. Reporting to the Vice President of Marketing, you will elevate and develop the next phase of our in-house media planning, buying activation and analytical practices. You must be a podcast fanatic and have a firm grasp [...]
WONDERY is seeking a Marketing Manager – Media Buyer to join the rapidly growing marketing department in Los Angeles. Reporting to the Vice President of Marketing, you will elevate and develop the next phase of our in-house media planning, buying activation and analytical practices. You must be a podcast fanatic and have a firm grasp on the most valuable content environments.
The ideal candidate will bring innovation to our current process by creating tools that balance
strategy and insights with metrics to guide our media practices. Will have at least 5 years of experience in a media planning role, with exceptional knowledge in entertainment content and audio buying.
Manage the media for show launches, always-on shows and partner show maintenance from strategy and planning to activation and optimization to recap
Collaborate with Show Owners / Brand Managers on the success of our show launches and ongoing show promotion
Work closely with internal and external Data/Analytics teams to create/evolve media analysis tools to guide the strategy and planning and monitor the effectiveness of our campaigns to ensure we are tracking to goal
Support show leads in recap development post-launch and upon completion of the campaign
Manage the internal promo system with thoughtful planning aligned to our business goals
Create and execute flawlessly on media plans including but not exclusive to:
Ability to build trusting and collaborative relationships internally and externally
Top-notch negotiation and partnership skills
Thoughtful and strategic planning process
Compile reports for management review
Contribute to larger marketing activations
Keep abreast of podcast and entertainment industry news, and emerging trends in audio marketing.
Support the team/organization as an expert in media planning, strategy and analysis
Help us continue to innovate and develop media growth hacks
Passion for Podcasts, audio storytelling and entertainment content
Must have media-buying experience at an agency or in-house with an entertainment company
Demonstrated understanding of media planning, buying, activation and analytics
Strong verbal, presentation, leadership and written abilities
Strong analytical sensibilities and ability to extract valuable insights and form tools that
generate guiding metrics
Strong critical thinking skills and an ability to make informed decisions based on data and business goals
Collaborative, communicative and informative
Competitive pay commensurate with experience
Wondery is an equal employment opportunity. We are committed to an inclusive and diverse work environment. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information or marital status. Wondery strives for a healthy and safe workplace and strictly prohibits harassment of any kind.
THE DIVISON’S STORY Creative Marketing is more than just a team of specialist creatives. We are a quirky, diverse collective of tattooed collaborators and boundary-breakers. Known for pushing the limits of brave storytelling, we strive to develop fresh, distinctive ideas and award-winning campaigns that inspire loyalty and love for A&E, HISTORY and Lifetime. You see [...]
THE DIVISON’S STORY
Creative Marketing is more than just a team of specialist creatives. We are a quirky, diverse collective of tattooed collaborators and boundary-breakers. Known for pushing the limits of brave storytelling, we strive to develop fresh, distinctive ideas and award-winning campaigns that inspire loyalty and love for A&E, HISTORY and Lifetime. You see a twisted challenge in joining our creative rant sessions while maintaining your own point of view, and you aren’t shy about sharing your more “out there” ideas that will bring in new audiences.
THE ROLE: Director, Owned Media – LIFETIME & LMN
The Director, Owned Media acts as the subject matter expert for the networks and resides within the Consumer Marketing & Media team. Core responsibility will be to develop and manage owned media strategy for the LIFETIME and LMN brands. This person will report into the VP, Consumer Marketing & Media.
MORE ABOUT WHAT YOU’LL DO:
Director, Owned Media Job Description:
Alignment & Planning
Partner with Scheduling to understand prime scheduling strategy, updating promotional weight as needed and identifying opportunities for larger stunts and audience initiatives
Responsible for the development of the linear owned media marketing strategy, including prioritization of shows using available audience and performance data
Oversee monthly VOD schedules, targeting promotions for both brands
Recommend allocation of on-air and cross-channel inventory on a quarterly basis, including flighting, promotional weight, reach and frequency by campaign
Partner with VP, Consumer Experience to ensure integration & synergy of on-air promos and secondary elements
Communicate support strategy for all known upcoming priorities to partners (Spotlight Report) on weekly basis
Present quarterly strategy plans to Lifetime and LMN Programming and Marketing teams
Work with On-Air Scheduling team to implement owned media plan, troubleshooting in the event of scheduling changes, priority shifts or creative refresh needs
Recommend number of creative versions needed and creative rotation based on campaign weight and communication objectives
Request all necessary assets from creative team and manage delivery timelines. Oversee all assets in Airtable.
Create premiere night planners / clocks for major shows in prime
Work closely with Paid Media Director and external agencies to share on-air plans for campaigns receiving paid support for purposes of optimization. Regularly meet with Paid Media Director to assess all campaign levels.
Collaborate with Digital team on owned media TVE executions and Press on launch dates and pre on-air exclusives
Monitor campaign performance in-flight, providing optimization recommendations and pivoting strategy as needed
Oversee adjustments to quarterly promo planner based on weekly performance
Review full campaign performance, identify key learnings and share results and implications with internal stakeholders
Partner with Marketing Analytics to analyze promotional tactics and post campaign data to guide future key planning parameters.
Possess a keen understanding of network Reach, Frequency and Length of Tune.
Work as in-house Owned Media strategy expert
Co-manage Specialist with Consumer Marketing/Paid Media counterpart
Oversee development and maintenance of organizational documents including on-air creative requests, quarterly plans, etc.
Assess potential barter opportunities
Serve as CMM lead for RSG C360 enhancements and system management
Serve as CMM lead in weekly WIP meetings
Partner with Planning counterparts on A&E and History to create consistency across all brands
7-10 years experience managing Owned Media within an Entertainment company
Deep knowledge of entertainment landscape, including competitive set and non-linear platforms
Solid understanding of Reach and Frequency, GRP’s, Duplication and standard planning metrics
Experience working in On-Air Optimization systems such as GRiPit or RSG
Strong time management and multi-tasking skills needed and must be comfortable working in a fast-paced environment
Self-starter, driven to seek out new opportunities and develop ideas without direct oversight
Detailed-oriented and extremely organized
Strong interpersonal skills and ability to build cross departmental collaboration
Exceptional verbal and written communication skills
Established Presentation Skills with ability to lead in strategy related meetings
THAT SOMETHING EXTRA:
If you’ve read this far, you’re likely a great fit for us…and maybe you’re fluent in sign language, have studied the circus arts or are currently writing a screenplay. If you have a special skill or backstory that might directly or indirectly help you succeed in this role, we’d love to hear about it in your cover letter.
* * * * *
A+E Networks is proud to uphold an equal opportunity employment policy and employs personnel without regard to race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, physical or mental ability, veteran status, military obligations, and marital status. This policy also applies to all employees, consultants, and third-party workers.
A+E Networks, LLC. is a joint venture of Disney-ABC Television Group and Hearst Corporation.
We are proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans.
Reports To: WBHOF President FLSA: Professional Exemption Position Summary: The Director of Development will be responsible for all external fundraising and development activities for the Women’s Basketball Hall of Fame (WBHOF). This position will be responsible for forging new relationships to build the WBHOF’s financial resources and cultivate the future sustainability of the Hall through [...]
Position Summary: The Director of Development will be responsible for all external fundraising and development activities for the Women’s Basketball Hall of Fame (WBHOF). This position will be responsible for forging new relationships to build the WBHOF’s financial resources and cultivate the future sustainability of the Hall through annual giving, endowment and grants. The Director of Development will be responsible for the creation of a WBHOF donor base to ensure future increase of donations through donor relationships, donor contributions, capital campaigns and ongoing fundraising efforts.
Fundraising/Development Duties and Responsibilities
Work with the President and Board of Governors committee chairs to identify funding needs and effective fundraising activities.
Determine funding targets through research and prospecting to create multiple donor and philanthropic sources.
Create and manage fundraising and capital campaigns.
Develop resources to meet annual WBHOF operational goals.
Research funding sources and trends, with foresight to position the WBHOF to engage donors, solicit major gifts and effectively execute donor campaigns.
Develop donor informational and solicitation collateral materials.
Create an immediate and long-term target list for donation solicitation.
Write, edit and submit proposals, letters of interest, concept papers and archive all proposals with a long-term relationship-management approach.
Create Development Strategic Plan to the be presented to the President and the Board of Governors.
Follow a management process from prospect research, cultivations, solicitation and stewardship of all donor gifts.
Communicate fundraising efforts and progress with WBHOF President to ensure that flow of funds permits the WBHOF to make continuous progress toward the achievement of its mission. Monitor and report regularly on the progress of the development program.
Coordinate with the Communications Committee to develop a Fundraising Communication Plan to strengthen public recognition, credibility, interest in and support of the organization.
Monitor all donor information and create and maintain a fundraising database and tracking system. Provide and present statistical analysis to WBHOF President and Board of Governors.
Ensure comprehensive marketing, branding and development strategies pertaining to development that will ensure growth and enhance revenue from donors, philanthropic foundations and government agencies.
Present at business, community, national and neighborhood groups meeting regarding WBHOF’s development strategy as requested by the President.
Support the organization’s short- and long-term strategic goals.
Develop a comprehensive donor base through relationship building and maintaining key long-term relationships with donors and prospects.
Develop and implement a stewardship program to cultivate effective relationships with donors.
Education and/or Experience
Bachelor’s degree from a four year-college or university along with 5+ years development experience with a tangible record of effectively reaching development financial goals.
Experience in managing and forging relationships with multiple donor sources.
Compensation: Commensurate with experience. Excellent benefits.
Minimum Qualifications Required: To perform the job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. This position will require the ability to travel to develop relationships with potential donors, solicit and secure donations.
• Computer Skills
To perform this job successfully, an individual should have knowledge of internet, Project Management, Spreadsheet and Word Processing software. Must be proficient in Microsoft Word, PowerPoint and Excel and familiar with desktop publishing software. Ability to create, design and develop collateral materials.
• Communication Skills
Ability to read, analyze and interpret general business periodicals, professional journals, financial reports and legal documents. Ability to write reports, business correspondence, presentations and proposals. Ability to effectively present information and respond to questions from management, clients, customers, the public, WBHOF President and WBHOF Board of Governors.
• Analytical Skills
Ability to define problems, collect data, establish facts and draw valid conclusions. Solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form.
All qualified applicants will receive equal consideration for employment and admission without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity, age, physical or mental disability, genetic information, veteran status, and parental status, or any other characteristic protected by federal or state law. In accordance with the requirements of Title VI of the Civil Rights Act of 1964, Section 504 of the Rehabilitation Act of 1973, and the Americans with Disabilities Act of 1990, the Women’s Basketball Hall of Fame affirmatively states that it does not discriminate on the basis of race, sex, or disability in its programs and activities, and this policy extends to employment by the WBHOF.