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Boston-based American Public Television (APT) is one of the most successful public media organizations in the country. APT uses the power of media to make local stations successful and provide memorable content to domestic and global consumers, aiming to expand minds, increase understanding of our diverse world, provide enjoyment and foster lifelong learning. APT seeks a VP of Marketing and Communications to grow APT brands, communicate impact, implement effective marketing strategies, represent content exemplifying the diversity of perspectives, and engage new and existing audiences.
A member of the senior management team, this VP defines, develops and executes APT’s brand and content marketing strategies supporting business growth, brand awareness, and leads all marketing and communications to help APT’s objectives related to content distribution via public TV stations and internationally, enhancing station success, growing revenue, and increasing understanding of our diverse world

The Manager, Integrated Marketing & Client Solutions will be responsible for developing marketing strategies, content and compelling sales programs for direct clients and client agencies in order to increase awareness and build a strong value proposition for Clear Channel Outdoor’s products and solutions. This role is a key interface between Marketing, Creative, the National Sales Group and Client Solutions Team, collaborating and providing insights into marketing programs that activate key business targets and help build revenue-generating opportunities. In collaboration with the SVP and other marketing, communications and creative team members, the Manager, Integrated Marketing & Client Solutions will craft stories for sales and develop a range of sales materials for effectively telling these stories to media buyers, planners and clients.

Job Responsibilities

• Lead the strategic development of marketing programs that merchandise Clear Channel Outdoor’s products and capabilities, for use by sales to grow revenues and achieve business objectives.
• Partner with the National Sales Group and Client Solutions Teams to design integrated marketing campaigns, develop the right storytelling, and produce on-brand tools and resources to address the needs of new business development and existing clients.
• Work with other Clear Channel marketers, Communications and Creative team members to shape and enhance the perception of Clear Channel Outdoor and the out-of-home industry.
• Coordinate with Regional Marketing teams, as necessary, to ideate, develop and execute scale programs on a regional and market level.
• Collaborate with the Product and Research & Analytics teams to cultivate marketplace insights that navigate the company to new opportunities while helping to grow revenue share of existing customers.
• Work with Product Marketing to ensure that all new materials & advertising solutions are successfully conceptualized, packaged, launched and supported to create opportunity for the National Sales Group.
• Provide insights into marketplace and customer needs, competitive developments and technological innovations that create opportunity for CCO and our advertising clients.
• Streamline processes and act as liason to facilitate smooth workflow between sales, marketing and creative; and drive greater speed to market.
• Other projects and duties as assigned

Role Purpose The Producer, Brand Marketing reports into the VP, Brand Marketing for NBC 5. This role provides promotional support for NBC 5’s daily news operations and syndicated / network programming through exceptional writing, producing and editing compelling spot advertising, generating ideas for social media, as well as spot management via Wide Orbit.

Responsibilities
 Responsibilities include, but not limited to:

• Independently write, produce, direct and edit compelling image, proof of brand, and topical spots and campaigns for News, Programming, Community Affairs, and Station Projects

• Lead/participate in strategic planning, brainstorming, concept development, and concept refinement sessions
• Generate new marketing ideas to elevate the NBC 5 brand
• Participate in daily news meetings involving content strategy and planning
• Assist in maintaining daily logs, coordinating with traffic, and off-site master control to preserve accurate spot databases

SportsEngine, an NBC Sports Group company, is seeking an exceptional leader to join our Marketing team. The Director, Digital Marketing is responsible for leading digital marketing strategy, including the oversight of our marketing automation systems, execution of paid digital media, and support of both lead generation and engagement activities across our portfolio of brands. You’ll have the ability to bring strategy, inspiration, innovation, campaign expertise, system knowledge and thought leadership to support achieving our company objectives. Additionally, you will have the opportunity to lead and inspire a team of marketing professionals. This position is located in Minneapolis, MN.

Each day, hundreds of thousands of volunteer coaches, directors, and managers positively impact the lives of millions of athletes through sports. In addition to teaching them about their sports, they also impact their lives by teaching them life-long values of working hard, being honorable, and treating each other like family.  At SportsEngine, our mission is to help make these volunteer’s lives easier by building world-class technology solutions to help them spend less time running their organization and more time putting smiles on the faces of these athletes. To us, they are heroes.

We’re looking for people who not only believe in our mission, but have a passion for craftsmanship. We’re one of Minnesota’s Top 100 Companies to Work For, provide great facilities and equipment, competitive pay, terrific benefits, and the opportunity to go home each night knowing you truly made a difference in the lives of heroes.   

Digital Marketing Director Role and Responsibilities: 

• Ownership of best practices and standards across digital marketing channels including paid search, paid social, email, FB Messenger, display/retargeting, SEO, etc. This includes channel strategy, goal setting, media planning, forecasting, creative development, budget allocation, analysis, and ongoing optimization efforts. 

• Lead digital marketing/operations team with ownership of our marketing automation platforms and technical stack.

• Work closely with Marketing & Brand Strategy owners to ensure key business goals and campaign objectives are best optimized across our digital tactics.

• Partner with Sales Ops, Business Intelligence, and Product to understand and utilize the intricate data structures of our business.

• Leverage customer insights, competitive intelligence and data analytics to translate business goals into marketing strategies.

• Serve as a connector and trusted partner between Sales, Account Management, Customer Success and Marketing, working closely with business leaders to translate business objectives into impactful marketing strategies and plans to acquire and retain customers.

• Develop a deep understanding of the portfolio of SportsEngine owned software platforms.

• Continually monitor the strategic planning process and identify efficiencies and opportunities to optimize.