Nexstar Digital announced that it has entered into a multiyear partnership with Mediaocean and its Connect Partner Program. The partnership enables advertisers to use Mediaocean’s Spectra Platform to access Nexstar’s premium OTT, digital video, display, streaming audio and linear broadcast inventory. Advertisers are now able to shape multi-channel, multi-market media buys across OTT, linear television […]
CynCity
Cynsiders
Drew Lachey Brings it Home in “Date My House”
From pop sensation to DIY inspiration, Drew Lachey is bringing his creative talents to a...The Hidden Influence: How Emotions Drive our Choices
Mediaprobe’s database of emotional reactions to televised content offers insights into viewer engagement. MediaProbe CEO...Weigel Networks Get in the Holiday Spirit
Weigel networks have a robust holiday slate, with programming ranging from “Meet Me in St....