Pat is an entrepreneurial activator and hand-raiser that challenges status quo, develops a vision of the future state, and cultivates concepts into solutions. He began his career with Dentsu Aegis Network in traditional television activation and built subject matter expertise in online video, paving the way for deliverance of a screen agnostic approach to video investment. He now provides the network with a center of excellence in Advanced TV which emphasizes strategic action through the convergence of traditional and digital video investment techniques; employing data and technology to drive business results.