Manager/Director – Marketing & Communications, Football & Basketball

Independent Sports & Entertainment (ISE) is a leading representation, management, sales, consulting and marketing agency building legacies for world-class talent, properties and brands around the globe. With a client-centric culture, ISE offers a full suite of services, including strategic guidance, superior contract negotiation, brand creation and management, integrated marketing and global partnership development. The company’s team of experts provide personal service, tailored strategy and elevated execution for each and every client. Headquartered in Los Angeles, ISE also has offices in Atlanta, Chicago and Indianapolis.

 

ISE seeks a passionate, innovative and driven Marketing & Communications Manager/Director in their Los Angeles office to support the planning, development and execution of marketing, brand building and public relations initiatives for the company’s Football and Basketball clients.

 

Responsibilities:

  • Oversee football and basketball client public relations, manage paid media opportunities across all platforms, and support marketing team with securing sponsorship, endorsement and brand marketing opportunities for clients
  • Coordinate closely with ISE football and basketball agents to develop and implement broad communications strategies for top clients and provide support to additional clients as needed, including:
    • Traditional media/PR opportunities (top-tier TV, print, digital, radio appearances)
    • Content development (paid and non-paid)
    • Community/charitable partnerships and advocacy platforms
    • Events (support existing events and build new event platforms as needed around client initiatives)
  • Collaborate on developing client storytelling and executing client social, digital and content opportunities
  • Provide sales support, including researching and identifying marketing opportunities for clients as well as development of marketing and sales materials
  • Develop plans and strategies to meet and exceed endorsement and sponsorship revenue targets as set forth by manager
  • Manage ISE corporate communications efforts surrounding new hires, client signings and key company announcements
  • Coordinate with football and basketball groups on ISE social media campaigns surrounding key client moments (i.e. drafts, playoffs, honors, etc.)
  • Participate in client and prospective client recruitment meetings when requested
  • Aggregate PR reporting and case studies across all clients and projects
  • Leverage existing media performance measurement tools and collaborate with analytics partners to benchmark and optimize development of athlete brands
  • Ability to travel up to approximately 15% of the time

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