Coordinator, Social Media

The Coordinator, Social Media will support Social Marketing initiatives through creating and gathering compelling content, assets, and graphics for all segments and platforms of our Social Media presence. Responsible for writing post/tweet copy to go with created assets, scheduling content, and making sure all assets are up to date. Liaise with other internal departments and agencies on all trafficking of assets, media buys, and fulfillment of giveaways. This position works as an integral part of the Social Media team to support broader Crown Media Family Networks strategies, and effectively message current promotions, attract new consumers to the company and its networks to become advocates, and to quickly and effectively handle crisis management whenever and wherever it may be required.

Essential Functions

Creates and gathers content, assets, and graphics for all social media segments and platforms

Writes content for social posts/tweets to accompany assets created

Schedules Social content

Works with agencies to ensure assets are delivered on time

Utilizes social media analytics tools and works with agencies to collect data and generate reports

Liaise with other departments for social media requests

Helps socialize company events

Produces live content with talent