Friday October 4, 2024 IN THE NEWS Paramount Global is facing a class action lawsuit for allegedly violating New York’s Worker Adjustment and Retraining Notification (WARN) act during layoffs that occurred in September, when more than 300 employees lost their jobs in less than a week. The layoffs were part of an ongoing effort […]
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Moving $$ from Linear to Digital: What Now?
Media consumption patterns have driven a monumental shift from linear to CTV, causing competition for...Getting a Lift From Branded Content
Brand integration can drive results, but what is the most effective way to engage...Reinventing the CTV Ad Unit by Getting Social
By Deborah Hall, CEO and Co-Founder, DIVE, which brings social content to DOOH and CTV...