Good morning. It’s Wednesday, September 29, 2010, and this is your first early morning Kids briefing.
Fox Look, Fox Networks Group’s new unit that focuses on international licensing and production of unscripted programming, inks an exclusive deal with Hasbro Studios. Under the agreement, Fox Look will represent international distribution rights of game shows and unscripted programming produced Hasbro Studios, which are based on Hasbro brands. Additionally, Fox Look will work with Hasbro Studios to identify which properties might work best in the international programming market, for example Connect 4 and Boggle. Finn Arnesen, Hasbro’s VP/International Distribution and Development, will continue to handle sales of Hasbro’s animated and scripted live-action series. Fox Look will showcase Hasbro Studios Family Game Night and Pictureka! at Mipcom.
The Hub, the new kid/family-targeted network and a joint venture between Discovery Communications and Hasbro, will launch Sunday, October 10, 10a-10p with a special Sneak Peek Sunday. The programming lineup for the day will showcase the new network’s original series, including Family Game Night, My Little Pony Friendship is Magic, and Pound Puppies, as well as The Hub US series premieres, such as Dennis and Gnasher, The Twisted Whiskers Show, Cosmic Quantum Ray and Deltora Quest. The day will also feature acquired programming. On October 4, The Hub’s website, Hubworld.com ( www.hubworld.com ), will feature the network’s regular schedule that debuts Monday, October 11. The Sneak Peek Sunday lineup looks like this:
10:00a The Twisted Whiskers Show
NEW PRODUCTION & DEVELOPMENT
marblemedia and 9 Story Entertainment team up to co-develop Gnasty Gnomes, a new K6-11 aimed animated series based on the eponymous by R.L. Stine (Goosebumps). marblemedia and 9 Story will share distribution rights for the series, with 9 Story handling Latin America, Italy and Spain, and marbelmedia’s Distribution360 handling all other territories. The series revolves around the Gnasty Family, a band of mischievous gnomes that pull off a range of pranks on their human and animal neighbors. Each episode follows exploits of Wort Gnasty, a 10-year-old whose goal is to be the ‘Gnastiest Gnasty Gnome’ ever. An animated demo of the series will debut the series at Mipcom.
FarMore Distribution enters into a deal with GummyBears International to produce and distribute the new tween-targeted animated Gummy Bear series, which includes 26×26 episodes and a Christmas special. The Gummy Bear animated clips and songs (e.g. I Am A Gummy Bear) have become popular on the web, mobile devices in 20+ languages. The new Gummy Bear series will feature the adventures of Gummy Near and his extended family. The multiplatform series will be showcased at Mipcom.
MORE KIDS STUFF
Disney Channel UK will premiere two new original fashion-centric series next month, Fashion Wizards and Get the Look, both from indie production company Maverick Television (How To Look Good Naked, 10 Years Younger), this October.
Zodiak Rights launches Qpiz, a new tween/teen-girl aimed international multiplatform property, in London at Brand Licensing Europe. Created by Italy-based Neo Network, the digital arm of Zodiak Media Group, Qpiz includes: a series of animated shorts that will air on Rai (Italy) beginning around Valentine’s Day 2011; a online world at www.theqpiz.com featuring games and quizzes; a Facebook page and the ‘Love shots’ app; comic strips in Italian teen-targeted magazines; and the recently published book, The Tests of Qpiz, which will be followed by three other titles. Zodiak Rights represents the worldwide (excluding Asia and Italy) licensing and merchandising and the global TV distribution rights to Qpiz.
Germany’s ARD Network and KIKA acquire The Saddle Club season 3. With dubbing on the episodes underway, the series will air in 2011. Additionally, Universal Pictures Visual Programming picks up the DVD rights to the series. Furthermore, Marathon Media, which is handling the European licensing for The Saddle Club, has appointed Glam Marketing to oversee licensing in Germany. Co-produced by Crawford Productions and Protocol Entertainment, The Saddle Club is distributed internationally by Eaton Films, which will offer the series at Mipcom.
9 Story Entertainment finalizes international deals for the new animated wildlife series Wild Kratts (40×22). Wild Kratt is a co-production between creators the Kratt Brothers Company and 9 Story Entertainment. 9 Story Entertainment distributes the series internationally. Discovery Kids Latin America has acquired the rights to the full series. Additional new broadcast deals have been inked with Al Jazeera Children’s Channel (Middle East), NOGA (Israel), TV3 (Spain) and Dublin Films (Ireland). The series premieres in 2011 on PBS Kids Go! (US), while Canadian broadcasters for the series are TVOntario, Knowledge Network and Tele-Quebec.
Disney Online‘s The Possibility Shop ( www.Family.com/PossibilityShop ), an original web series produced by The Jim Henson Co., returns for second season on DisneyFamily.com with creative projects, activities and games for the family. Clorox is also returning as the sponsor.
International kid’s TV channel KidsCo expands its presence in Eastern Europe and Poland with the addition of a VOD service to its existing package on Poland’s TOYA cable operator, beginning November 2010. KidsCo will continue to offer kid/family friendly programming such as Sonic Underground, The Beach Crew, The Future is Wild, and KidsCo’s original programming Boo & Me and Jass Time!
Bejuba! Entertainment secures two new series, Mr. Moon (26×30 or 52×11) and Fizzy’s Lunch Lab (47×1-5 minute episodes) that it will showcase at MipJunior and Mipcom. Additionally, will also screen newly completed episodes of the preschool series Stella and Sam and The Hive in Cannes.
Clarification: If you were curious where The Pokemon Company would be showcasing its new series … that would be at Mipcom in Cannes.
A CYNOPSIS MESSAGE
Today on Cynopsis.com – More Industry Headlines –
– Pre-MIPCOM 2010 News –
– Monthly Cable Ratings –
– Extensive Classified Job Postings –
– Fall Broadcast Schedules and Upfront Recaps –
– Calendar of Industry Events –
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MARKETING/LICENSING Nickelodeon Consumer Products and Hewlett-Packard unveiled their new global partnership that will feature photo products featuring Nickelodeon’s properties and character at in store kiosks. Announced at Brand Licensing Europe, the new deal runs through the end of 2012, and will allow consumers to use Hewlett-Packard self-service digital printing kiosks to create photo products (e.g. posters, cards, photo books, calendars, flip books) featuring Nick’s Dora the Explorer, iCarly, The Backyardigans, SpongeBob SquarePants and The Wonder Pets! The initial printing kiosks featuring Nick properties were introduced in the US earlier this year at Walmart, Duane Reade and Meijer locations, and will expand next year to include other locations. This fall will also see the kiosks debut in Australia, New Zealand, and the UK, followed by bigger global rollout in 2011.
HIT Entertainment appoints Character Options as the master toy licensee for Bob the Builder in the UK and Ireland. Under the multi-year deal, Character Options will develop all new toys based on Bob the Builder and will also launch new lines of vehicles, figurines, plush and role play toys. The first line of products will debut for fall/winter 2011.
Nickelodeon Consumer Products UK (NCP UK) completes deals for SpongeBob SquarePants and Dora the Explorer at Brand Licensing Europe.
Industry veteran and producer Bill Schultz has established his new company, Home Plate Entertainment (HPE), which will focus on animation and kids and family opportunities, partnerships with creators, studios, co-production partners and broadcasters around the world across multiple platforms. Among its first deals, Home Plate Entertainment ( www.homeplateentertainment.com ) is teaming with Toronto-based Yowza Animation (The Princess and The Frog, the Saw movies) to introduce a new comedy series concept at Mipcom. Home Plate plans to announce further partnerships soon. Formerly the Co-CEO of Moonscoop’s US subsidiary, where he toiled for 12-years, Schultz continues to serve as an Executive Producer on Moonscoop’s series Hero:108 and Rob Dyrdek’s Wild Grinders franchises.
Nickelodeon Consumer Products (NCP) promotes Trudi Hayward to VP/Consumer Products for the UK and Australia and appoints Jeremy Poreca to the newly created position of Director/International Retail Development in London. Based in London, Hayward, who has been with Nick for 16-years, will report to Michael Connolly, SVP/International Consumer Products in NY, NCP on licensing strategy and Tina McCann, MD, Nickelodeon UK and Katrina Southon, GM, Nickelodeon Australia, on cross-network synergies. Jeremy Poreca will relocate from NCP in NY to join London based team. He will report dually to Poreca will report dually to Connolly and Ron Johnson, SVP/Walmart Retail Development, NCP, who is based in Bentonville, Arkansas. Clare Piggott, VP/Consumer Products, Nickelodeon UK, will exit the company to pursue other opportunities.
Chapman Entertainment names Nikki Grass as Director/Marketing. Grass will be responsible for marketing and brand management for all Chapman’s projects, focusing on retail relationships and promotions, as well as marketing the company’s brands in the UK and internationally. Additionally, she manages the in-house web, publicity and design teams. Grass takes over for Melissa Brown, who has taken the position of Brand and Licensing Director, Syco Productions. Grass most recently with Head of Marketing, Entertainment Rights (now Classic Media). She previously toiled as Marketing Director for Disney and Marketing Manager at Channel FIVE.
Nickelodeon earns it most-watched 3Q ever among Total Viewers in the network’s history. 3Q10 also puts Nickelodeon as basic cable’s top spot in Total Day with K2-11 (1.2 million) and People 2+ (2.3 million).
3Q10 delivers Disney XD its biggest quarterly audience in its history in Total Day (including when the network was Toon Disney) among Total Viewers (273,000) and with K6-11 (113,000), Boys 6-11 (73,000), Tweens 9-14 (88,000) and Tween Boys 9-14 (58,000).
Monthly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 8/30-9/26/10 :
Monthly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 8/30-9/26/10 :
Monthly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 8/30-9/26/10 :
Quarterly Year-to-Year Comparison: Total Day Rankings among K6-11 (000) 6/28-9/26/10 vs. 6/29-9/27/09, Cable Networks Only:
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, September 24, 2010, 6am-11pm, ranked by K2-11:
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, September 25, 2010, 6am-11pm, ranked by K2-11:
Answer to Yesterday’s Trivia: Who am I? I’m purple, have a long crinkly snout. I’m one name of the show title, my co-star is considerably smaller than I, and if he’s not careful, he could be lunch. Who am I? THE AARDVARK in THE ANT & THE AARDVARK Kudos to: John May-Cartoon Network/Atlanta; Richard Quan-Butler Shine Stern Partners/San Francisco; Ian James Corlett-VS WERKS/Vancouver
Today’s Trivia Question: What does D.O.R.C. stand for? (Email Cynthia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
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ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals. We get people all the time around the country asking us for names of local recruiters. Help us out – send us your contact information, name, company, address, phone, email and fax. NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere. We have people to send you! Email your info to Trish@cynopsis.com.
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JOB OPENING: DIGITAL MARKETING MANAGER/School of Rock/Teaneck NJ:Develop mktg plans for all online programs. Dual focus on website(s) mgmt & social media. View spec & apply at http://www.schoolofrock.com/application.php?job_id=42 (10/5)
JOB OPENING: DIR, PROG SCHEDULING/SPIKE TV/NYC: Oversee monthly sched, manage prog inventory, analyze ratings, support multiplatform. 5 yrs exp sched/research, detail oriented self-starter. EOE/M/F/D/AAP www.mtvncareers.com (10/5)
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JOB OPENING: Film Dist-Operations /NYC: Entry Level, assistant to International Operations dept. Strong PC/Mac, verbal & written comm. skills. Knowledge of Adobe CS a plus. For more info & send resume: email@example.com (10/2)
JOB OPENING: DIRECTOR DIGITAL MKTG/National Geographic Channel/DC: 10+yrs Digital Mktg exp, leads strategy/execution in srch, social media, paid online media, VOD etc. Must have mgmt skills. Apply www.foxcareers.com ref. FNG20095 (10/2)
JOB OPENING: DIR TRADE MKTG/WE tv/Wedding Channel/NY: 7+yr Trade Mkt, ad sales spnshp, B2B ad exp in Tv/Ent indstry. Creative w/ Strg, presentation, budget & ppl mgmt skils for Multi-plat ad sales envmt. Rez: firstname.lastname@example.org (10/2)
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JOB OPENING: SPEC PROJECTS MGR/Cynopsis Media/CT/NYC: Manage event coord/mktg prjcts. Strng org & comm skills. Evnt plan’g exp req. Bkgd in TV a +. Adept in MSOffice; basic design skills. Email resume/sal req: Trish @cynopsis.com (10/1)
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JOB OPENING: PRODUCTION ATTY/NYC: Temp Position Oct 2010 Feb 2011 ATTY post for LIVE syndicated show For preprod review, live on set work, clearance & fair use transactional must send resume to email@example.com (9/30)
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SITUATION WANTED: ONLINE ACCOUNT EXEC/NY: 5yrs digital Media exp/goal oriented, customer service driven/top agency list/exp. with display, video, sponsorships, newsletter, integrated custom content. Contact: email@example.com (10/1)
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