Wednesday, September 18th, 2013

A CYNOPSIS MESSAGE FROM RADIO DISNEY


RADIO DISNEY DELIVERS IMPACT FOR ADVERTISERS

  • The only radio network for kids and families
  • 21.5 million weekly listeners, including 7.2 million women
  • Big multi-platform programming events like the Radio Disney Music Awards
  • Local activation with over 5,000 events annually

Contact us to learn more about how Radio Disney can help you
make a deep connection kids and families.

SOURCE: Arbitron. Click here for the full source data


Cynopsis: Kids!
09.18.13

Good morning. It’s Wednesday, September 18, 2013, and this is your first early morning briefing.

TODAY’S TOP NEWS

It’s official. DreamWorks Animation yesterday acquired the library of U.K.-based TV production and licensing company Chapman Entertainment. The deal brings brands Fifi and the Flowertots, Roary the Racing Car, Raa Raa the Noisy Lion and Little Charley Bear into the DreamWorks fold; Chapman TV series will be distributed through DreamWorks’ Animation’s U.K.-based distribution system. DreamWorks is on a roll: last summer the company purchased Classic Media. “We’re pleased to bring such original and imaginative programming into the DreamWorks Animation fold,” said Eric Ellenbogen, co-head of DreamWorks Animation International TV and DreamWorks Classics. Chapman Entertainment was formed in 2002 by Keith Chapman, creator of Bob the Builder.

PROGRAMMING PICKS

Cartoon Network is bolstering its Stop Bullying: Speak Up initiative with the premiere of Contest, a new live-action movie that explores themes of trust, forgiveness, loyalty and redemption. The premiere on Sunday, Oct. 6, at 6p, coincides with the start of National Bullying Prevention Month.

On a lighter note, distributor CAKE, and producers Kickstart Produtions and Arc Entertainment are behind a pair of seasonal specials that will air on Cartoon–A Monsterous Holiday and The Naughty List.

Boy meets snake, round two. Nickelodeon green-lighted a 20-ep second season of animated hit Sanjay & Craig. The series drew 3.6 million total viewers for its season one premiere and is averaging 3 million total viewers.

In other Nick news, the network set Sunday, Sept. 22, at 7p for the Dora the Explorer primetime special Dora’s Great Roller Skate Adventure… Julius Jr. The new animated preschool series inspired by the Paul Frank characters will debut Sunday, Sept. 29, at 11a on Nick Jr.

PRODUCTION NOTES

Just in time for Mip Jr., 9 Story Entertainment is trotting out a new slate of programming. In development are the animated preschool-targeted Sonny & Sky, and The 3 Amigonauts, an animated comedy for 6-11-year-olds. New series Numb Chucks, for the 6-11 demo, is about two half-witted woodchuck vigilantes who try to protect their forest friends.

When ABC Family returns with The Fosters in January, the series will have a new guest star. Rosie O’Donnell will appear in three episodes playing a woman who works in the foster care system and becomes a mentor to the Foster family.

MORE KIDS NEWS

Join me October 17 at our Cynopsis Future TV Summit. This daylong conference will bring together expert speakers on topics including Measurement, the Second Screen, New Networks, a unique “People on Chairs” guerilla Focus Group, and much more! Register here: http://www.cynopsisfuturetvsummit.com/

Violent video games were back in the spotlight in the wake of the tragic shooting at Washington’s Navy Yard Monday. On Fox & Friends yesterday morning, new host Elisabeth Hasselbeck jumped into the fray. Probed by co-host Brian Kilmeade, Hasselbeck asked, “Is there a link between a certain age group or [demographic] in 20- to 34-year-old men, perhaps, that are playing these video games and their violent actions?” She touched on game registry, noting, “I’m not one to get in there and say, monitor everything, but if this, indeed, is a strong link, right, to mass killings then why aren’t we looking at frequency of purchases per person?”

The Teletubbies have a new home. DHX Media acquired Ragdoll Worldwide from BBC Worldwide and a group including the founder of Ragdoll, Anne Wood, for approximately CAD $28.4 million. The agreement gives DHX 12 series, including popular U.K. show The Adventures of Abney & Teal, BAFTA-winning Dipdap and Brum, plus 365 episodes of Teletubbies, 52 episodes of Teletubbies Everywhere and 100 episodes of In the Night Garden. DHX CEO Michael Donovan said, “These globally recognized brands will be highly complementary to the DHX Media library.”

If you live in NY and noticed an orange glow in the air, you’re not seeing things. The Empire State Building was a-shimmer Monday night to mark the debut of Nickelodeon’s City of Play fitness-themed week. Included are free public events around Battery Park, Union Square Park and Times Square, leading to the Saturday (21) free, ticketed 10th annual Worldwide Day of Play in Prospect Park. The event will include performances by Big Time Rush and Ariana Grande. Once again, the net will suspend programming on all its TV channels from 12p-3p in a bid to get kids to get off the couch.

Sen. Ed Markey (D-MA) and Rep. Joe Barton (R-TX) took their time in the spotlight at last week’s Common Sense Media Awards to lobby for their joint “Do Not Track Kids” legislation they plan to reintroduce in Congress. The legislation would extend and update privacy measures for kids and tweens in the digital realm, including an “erase button” that would let children 15 and under delete personal content on social media after they post it. The 9th annual event honored Sen. Jay Rockefeller (D-WV) with its Lifetime Achievement Award; Modern Family as best family media; Mark Edwards, superintendent of the Mooresville Graded School District in North Carolina, as educator or the year, and LeVar Burton for his work not only as producer and host of PBS series Reading Rainbow from 1983-2009 but his launch of kids media company RRKidz and work to digitize the show’s entire library in an app.

Aussie pop singer Cody Simpson will perform at Hub Network’s Halloween Bash, Oct. 26.


A CYNOPSIS MESSAGE


Cynopsis eReport Series: Demographic Viewing Patterns
Cynopsis Editors will take a look at the viewing patterns of various Demographics. Each of these Special eReports will uncover the Who, What and the Where – who these people are, what they are watching, where they are watching… and more!
OCT 3 // African Americans
OCT 6 // Women (sold out)
OCT 16 // Millennials
OCT 31 // Kids, Tweens & Teens
NOV 5 // Hispanics

Advertising space is limited. Contact Mike Farina: 203.218.6480


DIGITAL UPDATE

Toys R Us will release the Android-powered tabeo e2, the successor to its foray into tablet-dom, the tabeo. The new version is an inch longer than its predecessor, measuring 8 inches, and will come with 8GB of expandable storage. The retailer has indicated the tabeo e2 will come with dozens of preinstalled apps targeted at kids age 6-11, plus a well of parental controls.

Online video platform Kidobi has added irreverent series Bananas in Pyjamas to its library of preschool videos available in the U.S. The series is available online at www.kidobi.com and via Kidobi’s mobile apps. The series was licensed through Endemol Worldwide Distribution.

GAMES & APPS

Johnson & Johnson’s Band-Aid brand is creating a free kids activities app, Magic Vision, and Nickelodeon’s Teenage Mutant Ninja Turtles are providing some of the action. Parents can download the app, then scan a TMNT-branded Band-Aid box (no injuries necessary) to activate a variety of Turtles activities including connect the dots, target practice and puzzles. In the ‘Extras’ section users can scan individual bandages to unlock exclusive content and save them for use as background images on their devices.

Pokemon X and Pokemon Y is bowing on Nintendo 3DS systems, and creator the Pokemon Co. International just debuted a new Pokemon music video, “Catchatronic,” on YouTube.com. The music video leads fans to GottaCatchEmAll.com, where they can unlock numerous virtual Poke Balls on the web site to reveal Pokemon from the video games, receive cool Pokemon-themed digital swag and get a chance to win weekly prizes like Nintendo 3DS XL systems and downloadable copies of the game.

Buckle up. Hot Wheels World’s Best Driver, the latest franchise game from Warner Bros. Interactive Entertainment, is now available for Xbox 360, PlayStation3, Wii U, Nintendo 3DS and digital download. The game features 24 iconic Hot Wheels vehicles and set in four under-the-radar test facilities around the world.

LICENSING NEWS

Tickety Toc is expanding its presence in the States. The brand just sealed additional license agreements with BirthdayExpress.com for party goods, Bakery Crafts for cake decorations and InCharacter Costumes for Halloween costumes. All products under the new deals will hit retail in 2014.

Zodiak Kids appointed three new licensing agents in Limo Licensing in Scandinavia, TL Corp. in Korea and IMC Licensing in South America for its Totally Spies! Property. The appointments follow the global launch of the season six.

Musician and designer Pharrell Williams is the creative mind behind the new limited-edition clothing line SpongeBob X ICECREAM, The line, in collaboration with Nickelodeon, includes five T-shirts and sweatshirts featuring four SpongeBob-inspired designs.

ZeptoLab UK and ITV Studios Global Entertainment are staging a three-week U.K.-wide promo for online game Cut The Rope and indie toy retailer The Entertainer. The promotion began in late August and includes a chance to meet character Om Nom in several locations including Brighton and Coventry.

INTERNATIONAL RELATIONS

The Power Rangers continue to traverse the globe. Saban Brands and MarVista Entertainment finalized licensing agreements with new broadcaster partners including Mediaset’s Italia 1 and Boing (Italy), Club RTL (Belgium & Luxembourg), Channel 9 (Australia), Nickelodeon India, MBC (Middle East) and ETV (Africa).

Spain’s Imira Entertainment sold seasons one and two of Larva, its recent 3D CGI acquisition from South Korean Tuba Entertainment, into several key markets. Imira Entertainment holds distribution rights to Larva for Europe and Latin America. Cartoon Network Latin America has taken both seasons, while in France Canal+ will broadcast season two. Scandinavian audiences will see the second season via a deal with Toon TV, and Noga has taken all current episodes to Israel.

Turkish kids net Minika acquired the first two seasons of preschool series Everything’s Rosie, produced and distributed by U.K.-based V&S Entertainment.

EXECUTIVE MOVES

FremantleMedia North America named Gayle Gilman as the new EVP, Digital Content, overseeing oversee the creation of all original digital content, including the company’s Internet-based The Pet Collective. Gilman will also be responsible for supporting distribution strategies. Gilman joins FremantleMedia from Original Productions, where she was SVP, Original Productions Entertainment Network (OPEN).

Electronic Arts Inc. named Andrew Wilson as its new CEO.Wilson joined the video game publisher in 2000 and he has been serving as EVPof EA Sports.

CYNKIDS SPOTLIGHT

High-five for Mike and Sulley. Disney-Pixar sequel Monsters University will receive the Hollywood Animation Award at the 17th annual Hollywood Film Awards, Oct. 21 in LA. Collecting the trophy will be director Dan Scanlon and producer Kori Rae.

TRIVIA

Answer to Last Week’s Trivia Question: What sketch comedy series did Kenan Thompson appear in before SNL? Ask an open-ended question, get two correct answers. All That and Kenan and Kel. Kudos to: Robyn Diamond, Disney, NY; Carly Hirsh, Scholastic, NY; Sharaine Roberts; A+E Network; NY; Pat Brady, CESD, LA; Jimmy Huynh, Toon Goggles, LA; Caroline Solis, Cricket Moon Media, Seattle.

Today’s Trivia Question: What’s the last thing the Very Hungry Caterpillar eats? (Email cathy@cynopsis.com with your answer and be sure to include your name, company, city and time zone.)


A CYNOPSIS MESSAGE


Register Now – Cynopsis Millennials Webinar is Today!
Reaching Millennials: New Ways to Activate Viewership & Revenue
Today – 1:30-3:00pm ET

Expert Speakers:
MTV:
Joe Ortiz (SVP Marketing)
Fitzgerald + Co: Noel Cottrell (Chief Creative Officer)
Pivot/Participant Media: Kent Rees (EVP Marketing, Scheduling & Operations)
Turner Broadcasting’s Young Adults Group: Patty Gillette (SVP, Integrated Marketing)



BY THE NUMBER
S

Top 10 Basic Cable Ratings for the week of Sept. 9-15, 2013

K2-11 Total Programming Day

NETWORK

RATING

000s

DSNY

2.6

827

NICK

2.3

751

TOON

1.2

252

DSJR

1.1

367

NKJR

0.8

199

NAN

0.7

221

DXD

0.5

144

SPRT

0.5

87

ADSM

0.4

130

NKTN

0.4

89

K2-11 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

4.0

1303

DSJR

1.7

360

NAN

1.1

366

NKJR

0.1

280

DXD

0.7

196

ESPN

0.6

187

SPRT

0.6

120

ADSM

0.5

179

NKTN

0.5

124

USA

0.4

119

K2-11  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

2.8

892

NICK

2.3

751

DSJR

1.3

279

TOON

1.1

367

NAN

1.0

318

NKJR

1.0

252

DXD

0.6

165

SPRT

0.5

99

NKTN

0.4

83

ESPN

0.2

69

K6-11 Total Programming Day

NETWORK

RATING

000s

DSNY

2.9

563

NICK

1.8

360

TOON

1.3

251

NAN

0.8

153

DXD

0.7

116

ADSM

0.4

86

NKTN

0.4

57

DSJR

0.4

54

NKJR

0.3

41

APL

0.2

41

K6-11 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

5.1

1010

NAN

1.4

279

DXD

0.9

165

ESPN

0.6

119

ADSM

0.6

119

NKTN

0.6

83

DSJR

0.6

80

USA

0.4

75

A+E

0.4

72

APL

0.4

72

K6-11  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

3.0

584

NICK

1.8

360

TOON

1.3

251

NAN

1.3

239

DXD

0.8

134

DSJR

0.5

62

NKTN

0.4

54

NKJR

0.3

49

TNNK

0.3

39

APL

 

47

K9-14 Total Programming Day

NETWORK

RATING

000s

DSNY

2.4

490

NICK

1.1

223

TOON

1.1

219

NAN

0.8

156

ADSM

0.7

154

DXD

0.6

115

MTV

0.5

55

NKTN

0.3

42

ESPN

0.2

50

APL

0.2

49

K9-14 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

4.4

892

NAN

1.2

254

ADSM

0.9

182

DXD

0.8

149

E

0.7

134

USA

0.5

99

NKTN

0.5

72

A+E

0.4

82

APL

0.4

79

FAM

0.4

78

K9-14  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

2.3

479

NAN

1.1

225

NICK

1.1

223

TOON

1.1

219

DXD

0.7

123

MTV

0.3

55

ESPN

0.3

52

TNNK

0.3

52

NKTN

0.3

42

APL

0.2

50

Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings

Viewing Type: Live +SD

K2-11  Top 10 Programs for the week of Sept. 9-15, 2013

DATE

PROGRAM

NETWORK

TIME

000s

9/13/2013

Jessie

DSNY

8-9p

2866

9/14/2013

Jessie

DSNY

10-11a

2439

9/14/2013

Liv and Maddie

DSNY

11-11:30a

2361

9/15/2013

Live and Maddie

DSNY

8-8:30p

1975

9/15/2013

Austin & Ally

DSNY

8:30-9p

1962

9/13/2013

Wander Over Yonder

DSNY

9-9:30p

1892

9/14/2013

Jessie

DSNY

9-9:30a

1843

9/15/2013

Good Luck Charlie

DSNY

7:30-8p

1776

9/14/2013

Jessie

DSNY

9:30-9:55a

1768

9/15/2013

Shake It Up

DSNY

9-9:30p

1762

K6-11  Top 10 Programs for the week of Sept. 9-15, 2013

DATE

PROGRAM

NETWORK

TIME

000s

9/13/2013

Jessie

DSNY

8-9p

1508

9/14/2013

Jessie

DSNY

10-11a

1505

9/14/2013

Liv and Maddie

DSNY

11-11:30a

1323

9/15/2013

Liv and Maddie

DSNY

8-8:3-p

1206

9/15/2013

Austin & Ally

DSNY

8:30-9p

1180

9/13/2013

Wander Over Yonder

DSNY

9-9:30p

1166

9/15/2013

Shake It Up

DSNY

9-9:30p

1160

9/15/2013

Good Luck Charlie

DSNY

7:30-8p

1094

9/14/2013

Good Luck Charlie

DSNY

11:30-11:55a

1073

9/14/2013

Jessie

DSNY

12-13:30p

1072

Source: Turner Research based on Total US Television Universe of 115,800,000 homes.

Weekend box office estimates for the 10 top-grossing kids/tween/teen movies rated G, PG or PG-13, provided by Rentrak for Sept. 13-15, 2013:

Lee Daniels’ The Butler (The Weinstein Co.) PG-13 $5.58 million (weekend)  $100.04 million (5-week cume)

Instructions Not Included (Lionsgate) PG-13  $4.25 million (weekend) $26.58 million (3-week cume)

Planes (Disney) G  $3.07 million (weekend) $82.98 million (6-week cume)

One Direction: This Is Us (Sony) PG  $2.4 million (weekend) $26.89 million (3-week cume)

Percy Jackson: Sea of Monsters (20th Century Fox) PG $1.82 million (weekend) $62.04 million (6-week cume)

Blue Jasmine (Sony Pictures) PG-13 $1.8 million (weekend) $27.88 million (8-week cume)

Despicable Me (Universal) PG $1.21 million (weekend) $359.04 million (11-week cume)

The Mortal Instruments-City of Bones (Sony) PG-13 $1.11 million (weekend) $29.62 million (4-week cume)

Getaway (Warner Bros.) PG-13  $678,000 (weekend) $9.97 million (3-week cume)

The Wolverine (20th Century Fox) PG-13 $565,000 (weekend) $130.23 million (8-week cume)


A CYNOPSIS MESSAGE


Cynopsis Future TV Summit:
Content Innovation and Next Gen Advertising Models
October 17| Grand Hyatt| NYC

This all-day conference bringing together expert speakers on topics including measurement, the Second Screen, the New Networks, a unique “5 People on Chairs: Meet the Millennials” guerilla Focus Group, and much more.

Our Sponsors | Silver: A+E Network | Gold: ABC Family | Participating: TruthCo. | Media Partner: IAB

Sponsorship: Mike Farina (203) 218-6480 | Registration: Pete Romas (203) 899-8483



Cheers — Cathy
Cathy@cynopsis.com for Cynopsis Kids!
09.18.13

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SITUATION WANTED: EMMY NOM TV PRODUCER: 12+ years talk shows, lifestyle, scripted series & development. Great ref. Out of work for 18 months. So, yes, you can afford me and, no, you won’t regret it. Contact: want2bhired@gmail.com (9/19)

SITUATION WANTED: SALES PRESENTATION EXPERT: Ad Sales Marketing executive, 4+ years at a major sports network, highly trained in building state-of-the-art sales presentations; Contact: AdSalesMarketingWiz@gmail.com (9/19)

SITUATION WANTED: AUDIENCE/MARKET RESEARCH/HELP AVAILABLE: Pt-time, Temp, Fl-time. Exp’d media rsrch & insights. Quant/qual analysis, primary research, sales support. Nielsen, STB, comScore, MRI, Scarb., Kantar, WRAP, PP Excel. researchstaff@yahoo.com (9/19)

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