Wednesday, June 20th, 2012

Cynopsis: Kids!

Good morning. It’s Wednesday, June 20, 2012, and this your first early morning briefing.

DQ Entertainment Ireland Limited (DQE) is getting into the feature film business with the creation of a dedicated division that will begin production with an adaption of The Jungle Book, aiming for a theatrical release in 2014. The film is based on the Rudyard Kipling classic story and is budgeted as a $45 million 3D animated film. DQE has lined up animation talent including screenwriter Billy Frolick, who penned Madagascar, and co-directors Jun Falkenstein, whose credits include The Smurfs and Despicable Me, and Kevin Johnson, who worked on Alvin and the Chipmunks: Chipwrecked and Harry Potter & The Sorcerer’s Stone. The Jungle Book adaptation is the the first in what DQE expects to be a regular slate of films, including two additional titles based on classic literature. Animation production for the first flick will be based at DQE’s headquarters in Hyderabad, India with pre- and post-production in Los Angeles.


Disney Television Animation starts production on new animated series The 7D, based on the Seven Dwarfs of fairytale legend and set in a contemporary world. The show is geared for the 2 to 7 audience with a 2014 debut on Disney Junior channels and programming blocks around the world.

The Hub renews its popular live-action series Family Game Night for a third season that will premiere in fall 2012, the network said. The series is hosted by Todd Newton, who was recently nominated for his second Daytime Emmy for best host.

9 Story Entertainment’s preschool animated series Wibbly Pig joins the lineup on the Sprout network, the Canadian entertainment company said. Sprout is available in 50 million homes and also runs on-demand and online. Wibbly Pig is based on the Wibbly Pig book and features the title character engaging in daily activities in a fantastical way.

Canada-based film production group Bron Studios starts an animation division called Bron Animation, with plans to produce kids animated series for film and TV. The first project in the pipeline is Mighty Mighty Monsters, based on a book series featuring classic movie monster “kids” in Frankenstein, Dracula and Wolfman as they are expelled from monster school and sent to a  regular  i.e. human  middle school.


Cartoon Network Enterprises inks a licensing partnership with flash drive maker Mimoco to bring several characters from the network’s comedy Adventure Time to a collection of designer flash drives. Characters Finn, Jake, Princess Bubblegum, and Fionna will grace the flash drives that will also come with Adventure Time episodes and sound bytes starting this summer at Comic-Con.



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Nickelodeon Latin America plans to hold its third year of Kid’s Choice Awards Mexico on Sept. 1 with airings of the awards show to follow on Nickelodeon Latin America. Fans can vote on the final four nominees in each category with voting running now through July 1 at and final nominees named on July 6. The categories include; Favorite Show, Favorite Actor, Favorite Villain, Favorite Reality Show, Favorite International Program, Favorite Actress, Favorite Movie, Favorite Voice in a Movie, Favorite Cartoon, Favorite Solo Latin Artist, Favorite International Artist, Favorite Song, Favorite Athlete, Favorite Supporting Actor and Favorite Supporting Actress. Already, Nickelodeon Latin America has revealed the pre-nominees in several categories including favorite program with Art Attack (Disney Channel & Disney Junior), Cuando Toca La Campana 2 (Disney Channel), Espacio Creativo (TVC), Grachi 2 (Nickelodeon), La Casa de Disney Junior (Disney Junior), Mr. Young (Cartoon Network), Miss XV (Nickelodeon-Televisa), and Zapping Zone (Disney Channel) in the running.

Digital entertainment network Kabillion pairs up with kids- and family-centric social media platform Yoursphere. Via the deal, Yoursphere will create Kabillion-branded social venues that include games, contests, and user-generated content.


For its inaugural event in July, the Toronto Animation Arts Festival International will hold an animation-centric pitch opportunity dubbed Pitch-a-Palooza as part of the festival’s effort to support Canada’s animation community. The inaugural three-day festival runs July 6 to 8, with the pitch events preceding the opening. Pitch Lab runs on July 4 and includes industry veterans and development executives helping new animators by sharing insight on what they do and don’t want in a pitch, and The MonkeyWorks takes place on July 5 and gives those animators a chance to workshop and finetune their pitches before they present them in the Pitch-A-Palooza, slated for July 7. The Pitch-A-Palooza will pair budding animators in an least three pitch meetings with top execs from studios including Little Tugboard Productions, Radical Sheep Productions, Sinking Ship Entertainment, Heroic TV and more.

Nickelodeon is set to close out the first season of its animated series The Legend of Korra with an hour-long TV event on Saturday June 23 at 11a. The finale will include two half-hour episodes, and after the airing fans can learn more about the mythology and genesis of the franchise on Nicktoons with Korra: Making of a Legend. That programming event runs July 9 to July 20 at 9p each night and will include all 12 episodes as “creators cuts,” with information on the background and storyline of the show.

Entertainment One Family is adapting Ben and Holly’s Little Kingdom for the stage for the first time, via a partnership with theatrical production company Fiery Angel and Limelight Productions. The live show debuts in Dartford in the UK in the fall and then begins a UK tour slated to run through summer 2013. Fiery Angel and Limelight has also staged adaptations of Peppa Pig, the first of which played more than 650 performances in 90 venues in the UK and Ireland, grossing £5.4 million.

Tribeca Film acquires U.S. rights to Glee star Chris Colfer’s high school comedy film Struck by Lightning, scheduled for a late 2012 debut. Colfer wrote and stars in the movie, which premiered at the Tribeca Film Festival. Now, Tribeca Film said it will release the flick in theaters with a concurrent day and day release on VOD platforms via cable operators as well as iTunes, Amazon, VUDU, Xbox and Samsung Media Hub. The cast also includes Allison Janney, Polly Bergen, Rebel Wilson, Christina Hendricks, Dermot Mulroney, Sarah Hyland and Angela Kinsey.


Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 6/11-6/17/12:
Total Day      (000)   Primetime       (000)
DSNY * : 1150      DSNY* : 1652
NICK° : 908          NICK JR°° :574
CARTOON: 692     ADSM** : 286
NICK JR°° : 418     DXD: 244
ADSM** : 230      NICKTOONS:162
DXD: 205            NAN** : 135
NAN** : 125         SPROUT*** : 134
SPROUT*** : 115   MTV:  82
Source: Disney Research from Nielsen Media Research Data Live + SD Data
* Disney Channel is not spot ad-supported, although it does accept select sponsors.
** Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
° Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 6/11-6/17/12: Total Day     (000)  Primetime       (000)
DSNY * :  825     DSNY* : 1316
NICK ° : 530       DXD:  186
CARTOON: 479   ADSM** : 185
ADSM** :  159    NICK JR°° :  111
DXD:  155          NICKTOONS: 108
NAN** : 92         NAN** :  100
NICK JR°° :  89    MTV: 53
MTV:  32           DISCOVERY: 46
Source: Disney Research from Nielsen Media Research Data Live + SD Data
* Disney Channel is not spot ad-supported, although it does accept select sponsors.
** Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
° Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 6/11-6/17/12: Total Day      (000)  Primetime      (000)
DSNY * : 699         DSNY* : 1056
NICK° :  437          ADSM** :  234
CARTOON: 399      DXD: 157
ADSM** :  251       NAN** : 126
NAN** : 142          MTV: 102
DXD:  138            NICKTOONS: 71
MTV: 77              COMEDY: 58
COMEDY:  36        ANIMAL PLANET:  52
Source: Disney Research from Nielsen Media Research Data Live + SD Data
* Disney Channel is not spot ad-supported, although it does accept select sponsors.
** Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***The Sprout network became publicly measured as of November 1, 2010.
° Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
Nick Jr is not an ad supported cable network, unlike most of the others in this listing

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, June 16, 2012, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:     K2-11 1248; K6-11 929; TWEENS 9-14 786
NICKELODEON:           K2-11 850; K6-11 541; TWEENS 9-14 443
CARTOON NETWORK:   K2-11 525; K6-11 370; TWEENS 9-14 352
DISNEY XD:                K2-11 153; K6-11 121; TWEENS 9-14 113
NICKTOONS:                   K2-11 119; K6-1169; TWEENS 9-14 45
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, June 17, 2012, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:     K2-11 1170; K6-11 844; TWEENS 9-14 704
NICKELODEON:           K2-11 803; K6-11 544; TWEENS 9-14 431
CARTOON NETWORK:   K2-11 574; K6-11 391; TWEENS 9-14 299
DISNEY XD:                K2-11221; K6-11 161; TWEENS 9-14 126
NICKTOONS:                  K2-11 64; K6-11 47; TWEENS 9-14 42
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, June 18, 2012, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:    K2-11  1331; K6-11 929; TWEENS 9-14 719
NICKELODEON:         K2-11 1026; K6-11 578; TWEENS 9-14 430
CARTOON NETWORK:  K2-11 787; K6-11 519; TWEENS 9-14 451
DISNEY XD:               K2-11 309; K6-11 239; TWEENS 9-14 194
NICKTOONS:                 K2-11 125; K6-11 90; TWEENS 9-14 84
Source: MTVN Research from Nielsen Media Research Data


Answer to Our Last Trivia Question: The MASS Device stars what cartoon character? G.I. Joe. Kudos to: Mairghread Scott-Hasbro Studios/Burbank; Pat Brady-CESD/LA; Brett Ashy-The Ashy Agency/LA.

Today’s Trivia Question: Minus the lisp, which of Mel Blanc’s characters voice was closest to his own? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

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JOB OPENING: DIR, CONSUMER MKTG/NICKELODEON/NY: Oversee day-to-day consumer mktg; Support VP in the dvlpmnt/implementation of campaign strategies. 7-10 yrs exp as leader. More info/apply: (6/21)

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