Wednesday, July 24th, 2013

Cynopsis: Kids!
07.24.13

Good morning. It’s Wednesday, July 24, 2013, and this is your first early morning briefing.

TODAY’S TOP HEADLINES

Cartoon Network and The Lego Group are at it again. The two companies are jointly producing a new multi-format entertainment franchise called Mixels, which will launch next year simultaneously via content on Cartoon, digital gaming destinations and apps, and building toys. Mixels content, which will consist primarily of animated shorts, will air on Cartoon Network and the net’s web site and feature the colorful title characters that can mix and combine with one another in creative and unpredictable storylines. Additionally, a collectible portfolio of low-priced mini building sets will launch in three waves in 2014. Cartoon and Lego most recently collaborated on the Legends of Chima franchise.

PROGRAMMING PICKS

We’re going to need a bigger sandbox. Sprout is unleashing a triple play of new, acquired programming. Popular British series Sarah & Duck will make its U.S. debut Aug. 19 as part of Sprout’s morning block, marking the inaugural deal between BBC Worldwide and the NBCU net. Next, French animated series Zou debuts on Sept. 2. Zou, which airs in 100-plus countries, is based on author Michel Gay’s books about growing up and the relationships between family members and friends. Then on Nov. 1 Sprout debuts Stella and Sam, based on the best-selling book series by Canadian author and illustrator Marie-Louise Gay. Sprout will support the series with 15 games on SproutOnline.com. More on the net’s new babies and programming plans in next week’s CynKids.

Disney XD’s Marvel Universe just keeps expanding. The network ordered a third season of its top animated series, Marvel’s Ultimate Spider-Man, which follows the adventures of Spidey and four other teen heroes Iron Man, Captain America, Thor and Hulk–who join S.H.I.E.L.D.’s exclusive training program. From 2013 to date, Ultimate Spider-Man is Disney XD’s No. 1 animated series in Total Viewers (605,000) and the Ultimate Spider-Man games have been played 11 million times since the series launch. The series is exec-produced by Alan Fine, Dan Buckley, Joe Quesada and Jeph Loeb and stars Drake Bell, Chi McBride and Clark Gregg.

Speaking of Marvel… The full cast of upcoming flick Guardians of the Galaxy materialized in San Diego at Comic-Con last weekend.

Hub Network’s Transformers Prime Beast Hunters will wind down to a close Friday at 7:30 with series finale “Deadlock.” The final episode finds the Autobots with a chance to finally restore life to their home planet, but they and their human friends must face one last showdown with the Decepticons.

Disney Channel will premiere animated comedy series Wander Over Yonder on Friday, Sept. 13. Created and exec-produced by Emmy winner Craig McCracken, the series follows best friends, intergalactic traveler and constant do-gooder Wander and his quick-tempered but loyal steed Sylvia as they travel through the cosmos. The net will offer a first-look on Aug. 16 immediately following the premiere of Phineas and Ferb: Mission Marvel at 8p. WATCH Disney users will get an early look at the series, and new games will arrive on Disneychannel.com Aug. 23.

Attention momagers… TLC on Aug. 7 will debut one-hour special Raising Fame. The show follows three young Hollywood hopefuls and their mothers, who leave it all behind and move to LA with dreams of besting the unlikely odds of becoming the next superstar.

BabyFirst is launching the two-hour programming block Preschool Basics, aimed at parents seeking additional tools to introduce their little ones to preschool concepts. Anchoring the block is new original series Baby U, which features popular characters from the network – including Harry the Bunny and Peekaboo  – sharing lessons in math, vocab, art and music. Baby U expands on the web site of the same name, which the network launched in 2011. The BabyFirst network is currently available in 80 million households in 33 countries, including 35 million homes in the US via basic packages on DirecTV, Dish and Comcast.

MORE KIDS NEWS

A long time ago in a galaxy far, far away… So begins the latest chapter of the Star Wars saga starring two rather unexpected characters–Phineas and Ferb. The creators of Disney’s animated series are at work producing a one-hour TV Star Wars tribute set to premiere next year on Disney Channel and Disney XD. The ep places Phineas and Ferb in the same space and time as Star Wars, where they find themselves thrust into a global rebellion when the plans for blowing up the Death Star accidentally fall into their hands. Throw in some complications when Candace starts chasing the troublesome brothers across the galaxy and the appearance of Vader-wannabe Darth Enschmirtz on the Death Star, and you’ve got a force, ahem, to be reckoned with.

There’s no dearth of Hollywood love for its rising stars and young viewers. Noms for the 2013 Young Hollywood Awards, honoring best emerging talent in television, film and music, are in. Pretty Little Liar’s Lucy Hale, Game of Thrones’ Kit Harington, The Way Way Back’s Liam James, Orphan Black’s Tatiana Maslany, Fashion Police’s Kelly Osbourne and Carrie Diaries’ AnnaSophia Robb. The CW will air the awards show live from the Broad Stage in Santa Monica, 8-10p Aug. 1.

Speaking of Carrie Diaries, the show has cast newcomer Lindsey Gort as a series regular in the role of young Samantha Jonesthe character made infamous by Kim Cattrall. The series returns to The CW for season two on Oct. 25.

In the wake of the death of series star Cory Monteith, Fox’s Glee is postponing the season premiere from Sept. 16 to Sept. 26. Exec producer Ryan Murphy told news outlets the show will pay tribute to Monteith, who played high school quarterback Finn Hudson, in the third episode. The first two epsa two-part Beatles tribute had already been written.

Jennette McCurdy, aka Sam from Nick series iCarly, is the celebrity mentor for the 2013 Kidz Star USA talent search for kids 15 and under. Aspiring young singers can enter to win a RCA Records recording contract, through Aug. 30. Hopefuls can upload a 90-second performance online at Kidzbop.com or audition in person at select Six Flags theme parks. Four finalists will be flown to Hollywood to compete on stage at a Six Flags Magic Mountain finale event Sept. 28, where McCurdy will make an appearance and help determine the winner.

ABC Family is not renewing Bunheads, the comedy/drama created by Gilmore Girls’ Amy Sherman-Palladino. The season one finale aired on February 25. “We took extra time to try and find ways to bring the series back,” said a statement from the net, “but in the end it simply wasn’t possible.”

Cynopsis is proud to welcome David Levy, President of Sales, Distribution and Sports for Turner Broadcasting System, Inc. for a candid one-on-one conversation about the state of sports, media and advertising at the Cynopsis Sports Business Summit. Join us on Aug. 14 and register at http://www.cynopsissportssummit.com

DIGITAL UPDATE

The top five finalists in two categories (under 18 and over 18) for Nickelodeon’s SpongeBob SquarePants-themed short film contest are up on the web site for fan viewing and voting through Aug. 2. More than 1,000 short films were submitted from around the globe; a winner from each category will be announced by Aug. 9 and awarded a $2,500 cash prize and a trip for four people to a screening event at the recently announced SpongeBob Fan “Shellabration” at Universal Studios.

Scholastic has entered a distribution agreement with cloud-based digital comics platform ComiXology for Scholastic’s Graphix graphic novel line. Nineteen full-length graphic novels are now available across comiXology’s platform on iPhone, iPad, Android, Kindle Fire, Windows 8 and the Web. Launch titles include novels in The Baby-Sitters Club, Goosebumps and Magic Pickle series. Scholastic’s Graphix imprint launched in 2005.


A CYNOPSIS MESSAGE FROM LITTLE AIRPLANE


LITTLE AIRPLANE ACADEMY 3-DAY SEMINAR
“HOW TO MAKE A GREAT PRESCHOOL SERIES”
August 3, 4, 5

Little Airplane Productions is accepting applications for a unique workshop taught by accomplished preschool TV veterans on each step of creating a high-quality preschool series. Topics include Writing, Pitching, Legal, Design, Music, Directing, Producing, Distribution and more. A panel of noteworthy Children’s TV broadcasters will be on hand to discuss pitching to a network. 

Limited to 30 participants. Contact Tone Thyne: tone@littleairplane.com.


LICENSING NEWS

Fans of preschool series Yo Gabba Gabba! will have happy feet thanks to a new deal between the show’s creators and Vans for themed toddler shoes. DJ Lance Rock, Brobee, Foofa and other characters will appear on two styles of Vans. The new toddler shoe launch marks the fourth collaboration between Vans and Yo Gabba Gabba! 

Upcoming Disney XD series Pac Man and the Ghostly Adventures inspired a new line of K’Nex Brands toys. New building sets include a maze assortment and character pack containing a mystery character from the show.

Nickelodeon and Rubie’s Costume Company are creating a line inspired by the Teenage Mutant Ninja Turtles series. The new line will include Halloween costumes, accessories and dress-up products for infants, toddlers, kids and adults, as well as pet costumes. The series debuted on Nick last September and runs regularly at 11a Saturdays.

American Greetings’ AG Properties is teaming with Meals de Colombia in Colombia, South America, to create a Strawberry Shortcake-themed ice cream flavor and premium giveaway through its Crem Helado brand. The deal was secured by Exim Licensing Group, AGP’s international licensing agent for Colombia.The promotion runs Aug. 1 through October.

GAMING & APPS

Toon Goggles updated its app and started offering advertiser-supported content. The app not only has a new look and enhanced access to more than 50 HTML5-based games, but now offers an increased selection of “free” content sponsored by preapproved advertising. Premium membership will still be available, offering Toon Goggles fans the chance to opt out of the ad-supported content if preferred. The app also contains new parental controls that enable parents to choose to limit their children’s access to the preschool and educational programming categories.

Turner CN Enterprises and software developer D3Publisher (D3P) are bringing to Europe and Australasia two new video games based on Cartoon Network shows. Adventure Time: Explore the Dungeon Because I Don’t Know! will be available on the Wii U console, Xbox 360, PlayStation3 and Nintendo 3DS. Regular Show: Mordecai and Rigby In 8-Bit Land will be exclusively available for the Nintendo 3DS system.

The Phineas and Ferb: Quest for Cool Stuff game will launch in North America Aug. 13 from Majesco Entertainment Company and Disney Interactive. Players can create, travel and explore along with the dynamic via Xbox 360, Wii U, Wii, Nintendo 3DS and Nintendo DS.

PARTNERSHIPS & PROMOTIONS

Finn and Jake will rise to new heights this year when the stars of Cartoon Network’s Adventure Time get their first float and balloon at the 87th Macy’s Thanksgiving Day Parade. “We couldn’t be more excited to have these irrepressible pop culture phenomenons join the Macy’s Thanksgiving Day Parade family,” said Amy Kule, exec producer of the parade. Adventure Time recently got its fourth Primetime Emmy nom for outstanding short-format animated program. The 87th annual parade airs nationwide on NBC 9a-noon on Nov. 28.

Hallmark Channel is giving its young viewers a break from summer reading Aug. 10 with two back-to-school themed movies: Class, from 3-5p, followed by Dad’s Home, from 5-7p.

INTERNATIONAL RELATIONS

Italian network RAI Yoyo picked up seasons five and six of its Entertainment One’s preschool series Peppa (the series drops the Pig in Italy). The new episodes will air in both Italian and English, using the original voice talent, with only the opening titles in Italian, to help develop the language skills of Italian children.

EXECUTIVE MOVES

Lots of changes in the ranks of Random House Children’s Books. Kimberly Lauber joins as director of marketing; she previously was director of marketing and publicity for the children’s group at Chronicle Books. Laura Antonacci joins as senior manager, library marketing; she previously was with Penguin Young Readers Group. Additionally, Kerri Benevenuto is promoted to exec director of marketing, licensing, and proprietary brands; Rachel Feld is promoted to the new post of exec director, consumer development; Lynn Kestin is promoted to the new position of director, content development; Lauren Adams is promoted to marketing coordinator; Nora MacDonald is promoted to associate marketing manager; Santhana Souksamrane is promoted to producer; Linda Camacho is promoted to marketing associate; and Beth Conte is promoted to exec director, marketing production and operations. Whew… congrats to all!

BY THE NUMBERS

Disney Channel’s original Teen Beach Movie pulled in 8.4 million Total Viewers for its premiere July 19. Those numbers best the premiere of the net’s High School Musical, which drew 7.7 million viewers in January 2006, and Cheetah Girls 2, which nabbed 8.1 million for its August 2006 premiere. Bolstered by the TBM premiere, Disney Channel delivered one-year highs in Total Day for July 19 for K2-11, K6-11 and tweens. For Total Viewers, the net was cable’s top network in both Prime and Total Day, setting a two-year high in prime.

Top 10 Basic Cable Ratings for the week of July 15-July 21, 2013

K2-11 Total Programming Day

NETWORK

RATING

000s

DSNY

3.6

1187

NICK

3.0

975

TOON

1.5

494

DSJR

1.4

288

NKJR

0.9

230

NAN

0.7

228

DXD

0.6

185

ADSM

0.5

170

NKTN

0.5

118

SPRT

0.5

96

 

K2-11 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

5.3

1741

DSJR

1.6

332

NKJR

1.2

304

NAN

1.0

344

NKTN

0.7

156

SPRT

0.7

125

ADSM

0.6

199

DXD

0.6

184

FAM

0.4

118

FX

0.3

103

 

K2-11  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

3.9

1284

NICK

3.0

975

TOON

1.5

494

DSJR

1.5

311

NKJR

1.2

304

NAN

0.9

296

DXD

0.7

204

SPRT

0.6

109

TNNK

0.5

114

NKTN

0.4

102

 

K6-11 Total Programming Day

NETWORK

RATING

000s

DSNY

4.9

895

NICK

2.7

535

TOON

1.8

353

DXD

0.9

148

NAN

0.8

163

ADSM

0.6

118

TNNK

0.6

84

NKTN

0.6

81

DSJR

0.5

60

NKJR

0.3

52

 

K6-11 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

7.2

1389

NAN

1.3

247

DXD

0.9

150

NKTN

0.8

109

ADSM

0.7

138

DSJR

0.5

65

FAM

0.4

82

USA

0.4

70

NKJR

0.4

61

TNNK

0.4

58

 

K6-11  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

4.9

952

NICK

2.7

535

TOON

1.8

353

NAN

1.1

215

DXD

0.9

161

TNNK

0.6

96

NKTN

0.5

73

DSJR

0.5

61

NKJR

0.4

66

APL

0.3

49

 

K9-14 Total Programming Day

NETWORK

RATING

000s

DSNY

3.8

754

NICK

1.8

365

TOON

1.5

309

NAN

1.0

196

ADSM

0.9

189

DXD

0.8

144

TNNK

0.6

98

NKTN

0.4

54

APL

0.3

62

FAM

0.3

61

 

K9-14 Prime (Monday – Sunday 8-11p.m.)

NETWORK

RATING

000s

DSNY

5.8

1170

NAN

1.1

223

ADSM

0.9

176

FAM

0.7

137

DXD

0.7

131

USA

0.5

96

TLC

0.5

94

NKTN

0.4

72

ESPN

0.4

85

MTV

0.4

81

 

K9-14  (Monday-Sunday 6 a.m.-11 p.m.)

NETWORK

RATING

000s

DSNY

3.8

762

NICK

1.8

365

TOON

1.5

309

NAN

1.0

208

DXD

0.8

150

TNNK

0.7

117

FAM

0.3

61

APL

0.3

60

TLC

0.3

57

MTV

0.3

55

 

Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings

Viewing Type: Live +SD

K2-11  Top 10 Programs for the week of July 15-July 21, 2013

DATE

PROGRAM

NETWORK

TIME

000s

7/19/2013

Teen Beach Movie

DSNY

8-9:45

4592

7/19/2013

Liv and Maddie

DSNY

9:45-10:15p

3234

7/20/2013

Teen Beach Movie

DSNY

11a-12:50p

2542

7/21/2013

Teen Beach Movie

DSNY

8-9:45p

2467

7/19/2013

Austin & Ally

DSNY

7:30-8p

2426

7/21/2013

Austin & Ally

DSNY

9:45-10:10p

2219

7/19/2013

Good Luck Charlie

DSNY

10:15-10:40p

2172

7/17/2013

Adventures of Sharkboy and Lavagirl

DSNY

12-1:40p

2055

7/21/2013

Jessie

DSNY

10:10-10:35p

1928

7/16/2013

Adventures of Sharkboy and Lavagirl

DSNY

9-10:40p

1921

 

K6-11  Top 10 Programs for the week of July 15-21, 2013

DATE

PROGRAM

NETWORK

TIME

000s

7/19/2013

Teen Beach Movie

DSNY

8-9:45p

3894

7/19/2013

Liv and Maddie

DSNY

9:45-10:15p

2716

7/19/2013

Austin & Ally

DSNY

7:30-8p

2116

7/20/2013

Teen Beach Movie

DSNY

11a-12:50p

2031

7/21/2013

Teen Beach Movie

DSNY

8-9:45p

1989

7/19/2013

Good Luck Charlie

DSNY

10:15-10:40p

1785

7/21/2013

Austin & Ally

DSNY

9:45-10:10p

1767

7/21/2013

Jessie

DSNY

10:10-10:35p

1556

7/19/2013

Austin & Ally

DSNY

7-7:25p

1533

7/18/2013

Another Cinderella Story

DSNY

9-10:40p

1524

Source: Turner Research from the Nielsen Co. data, Viewing type = Preliminary Live + SD


Weekend box office estimates for the 10 top-grossing kids/tween/teen movies rated G, PG or PG-13, provided by Rentrak for July 19-21, 2013:

Despicable Me 2 (Universal) G $25.1 million (weekend) $276.2 million (3-week cume)
Turbo (20th Century Fox) G $21.5 million (weekend)  $31.2 million (1-week cume)
Grown Ups 2 (Sony) PG-13 $20 million (weekend) $79.5 million (2-week cume)
Red 2 (Lionsgate) PG-13 $18.5 million (weekend)  $18.5 million (1-week cume)
Pacific Rim (Warner Bros.) PG-13 $16 million (weekend) $68.2 million (2-week cume)
R.I.P.D. (Universal) PG-13  $12.8 million (weekend) $12.8 million (1-week cume)
World War Z (Paramount) PG-13 $5.2 million (weekend) $186.9.8 million (5-week cume)
Monsters University (Disney) G $5 million (weekend) $249 million (5-week cume)
The Lone Ranger (Disney) PG-13 $4.3 million (weekend)  $81.2 million (3-week cume)
White House Down (Sony) PG-13 $2.4 million (weekend) $68.5 million (4-week cume)
The Way Way Back (Fox Searchlight) PG-13  $2.2 million (weekend)  $4.6 million (3-week cume)


A CYNOPSIS MESSAGE


Register for tomorrow’s Cynopsis Sports Webinar!
Tomorrow – July 25 || 1:30-3:00pm ET
Sports & Second Screen:  Driving fan engagement and brand ROI

Hear from the following panelists:
Chris Reynolds
(Co-Founder & CEO) from OneTwoSee
Rob Shaw (VP, Content/Media) from Bloomberg Sports
Gus Weber (Sr. Director of Digital Products) from ESPN
Chris Lencheski (President) from Front Row Marketing Services
Special Guest – Hall of Fame Coach, Barry Switzer
Register Here.



Answer to Yesterday’s Trivia Question:
What was the name of Marine Boy’s mermaid friend? Neptina. Maybe it’s a collective “summer brain,” but once again no correct guesses this week. Better luck next time!

Today’s Trivia Question: Which character was the first balloon to be featured in Macy’s Thanksgiving parade in 1927? (Email Cathy@cynopsis.com with your answer and be sure to include your name, company, city and time zone.)

Cheers — Cathy
Cathy@cynopsis.com for Cynopsis Kids!
07.24.13

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JOB OPENING: NEWS & EDITORIAL PRODUCER/NBC Universal/NYC: Description: As the News & Editorial Producer for Weekend TODAY you will be responsible for writing opens and teases. You will also produce live segments and write segment intros. Apply HERE (7/26)

JOB OPENING: RSRCH ANALYST AD SALES/NBC Universal/NYC: Description: 1-3 yrs media rsrch exp, support Sports & Olympics sales rsrch, proficient w/rsrch software, able to visually comm insights, provide mktplce insights. Apply HERE (7/26)

JOB OPENING: SENIOR ANALYST, AD SALES RSCH/FX/NYC: 2+ yrs cable research, exp. w/Nielsen products & MRI, Star Media. Strong analytical, writing & verbal skills. Apply: http://goo.gl/0zSWb (7/26)

JOB OPENING: SENIOR ANALYST, DIGITAL AD SALES RSCH/FX/NYC: 2+ yrs exp online or other new media research. Knwldg of Nielsen & ComScore reqd. Strg knwldge of Adobe/Omniture anlytics pref http://bit.ly/11Odb9e (7/26)

JOB OPENING: MANAGER, AD SALES RSCH/FX/NYC: 3+ yrs cable research, exp. w/Nielsen products & MRI, Star Media. Strong analytical, writing & verbal skills http://bit.ly/1aUZPvp (7/26)

JOB OPENING: NAT’L SALES COORD/NBC UNIVERSAL/WEST COAST: Assist VP of Sales and Syndication, Maint nati’l sales orders, revisions, pre-emptions/make goods, post-logs, and discrepancies for the dept. Apply HERE (7/26)

JOB OPENING: MGR, SCRIPTED PRGRMNG & ORIG DVLPMENT/FOX INT’L CHANNELS/LA: Identify writers/ prod’s for TV dvlpmnt & TV formats/books/other source mat. 5yrs relevant work exp w/Min 2yrs exp dvlpmnt &/or current prgrmng @studio. Apply HERE (7/25)

JOB OPENING: DIRECTOR OF TALENT/VIACOM/NYC: Coord talent booking, strategy, plan’g logistics, & oversight at quarterly tentpole events and throughout the year for specific ntwks needs. 5-7 yrs related job exp. Full info/apply: HERE (7/25)

JOB OPENING: SALES PLANNER/Fox Broadcasting Co/Chicago: 2+ years digital media buying exp req, strong Excel skills req, knowledge of Comscore & media sales systems http://bit.ly/18maaC0 (7/25)

JOB OPENING: RESEARCH DIRECTOR/Nashville or KC: You choose. Support GM/Sales/News for multiple stations. Requires strong working kwldg of Nielsen. Ability to estimate/make projections & 1 sheets. Apply online at www.Meredith.com EOE (7/25)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/MPRM Communications/LA: Ability to interact in a fast-paced PR office. Exce organz’l skills, oral & written comm skills mandatory. Juggle several tasks at once a must. Email: InternCommittee@mprm.com (7/25)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com.

SITUATION WANTED: LA-based Producer & Showrunner: with nearly 20 years worth of experience in non-fiction TV (news, talk, lifestyle, reality). I’m a great VO writer and a monster show, field, and post producer. Resume & reel at vimeo.com/jasonmwhite (7/27)

E-mail Trish@cynopsis.com or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.

Copyright Cynopsis 2013

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2013

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