Wednesday, February 9th, 2011

A CYNOPSIS MESSAGE FROM THE HUB


TRANSFORMERS PRIME on THE HUB
SERIES PREMIERES FRIDAY@ 6:30p ET / 3:30p PT

 TRANSFORMERS PRIME debut mini-series event on THE HUB
achieved highest % of co-viewing for a program in kids cable!*

Transform your brand by contacting
Brooketicon Goldsteinus-Prime at (212) 548-5860

*(Source: Nielsen; most current; 11/29/10-12/3/10, co-viewing in NPower, L+7, K2-11 watching w/A18-49 in M-F, 6:30P time period)


Cynopsis: Kids!

02/09/11

Good morning. It’s Wednesday, February 9, 2011, and this is your first early morning Kids briefing.

Skywriter Media & Entertainment Group and Teletoon Canada are partnering to develop the new K6-11-targeted animated comedy series, Camp Lakebottom.  Created by Betsy McGowen and Eric Jacobson, the animated comedy follows the summer adventures of campers and their creep show counselors at the awesomely horrible Camp Lakebottom, where everyone seems to still have a great time.  Developed by Skywriter’s Meghan Davies and Teletoon’s Athena Georgaklis, Camp Lakebottom is written by Shelly Hoffman and Rob Pincombe (Kid vs Kat), designed by Jam Filled’s Phil Lafrance and Jamie Leclaire (Jimmy Two Shoes, Crash Canyon) and executive produced by Skywriter Television’s Kevin Gillis (Atomic Betty, Jimmy Two Shoes).  The series is being developed for multiple platforms, so that users can log onto an online camp, where they can play games and create a unique avatar.


A CYNOPSIS MESSAGE LITTLE AIRPLANE


LITTLE AIRPLANE ACADEMY 3-DAY SEMINAR:
“HOW TO MAKE A GREAT PRESCHOOL SERIES”
February 19 through February 21

Little Airplane Productions is offering limited enrollment in a unique workshop led by accomplished preschool TV veterans on creating a hit preschool series. Lectures include Pitching, Writing, Research, Producing, Design, Music, Directing, Legal, Licensing, and more plus a notable panel of children’s television network executives.


 
NEW PRODUCTION & DEVELOPMENT

Mr. Men heads to the big screen as Fox Animation joins with producers Shawn Levy (Night at the Museum movies, Fantastic Voyage 3D, Big Fat Liar) and David Heyman (Harry Potter movies), per THR.  Based on author Roger Hargreaves’ popular Mr. Men books, the animated movie will be produced by Heyman through his Heyday Films and Levy by way of his Fox-based 21 Laps Entertainment banner.  The Mr. Men characters have been adapted several times as an animated series, the most recent Renegade Animation’s The Mr. Men Show.  Of course, Mr. Men is also a popular licensed property.

MORE KIDS STUFF

The Radio Disney Junior-branded preschool music block gets its debut on Monday, February 14 (12n-1p) on Radio Disney, which comes simultaneous to the launch of Disney Junior on Disney Channel and Disney.com.  Radio Disney Junior, currently called Playhouse Disney on Radio Disney, will feature music aimed at preschoolers and “audio theater” featuring Disney Junior characters.  The weekday radio programming block will be hosted by DJ Hallie.  Over the course of the first month of Radio Disney Junior, DJ Hallie will be joined by characters from Disney Junior series including Jake and the Never Land Pirates, the Imagination Movers, and Choo Choo Soul, among others.

CBeebies Channel (UK) acquires a third season of Ludorum‘s preschool animated series Chuggington, including 26×10 new episodes (for a total of 104×10).  Additionally, CBeebies has ordered more episodes of the Chuggington mini-series, Badge Quest (13×4, for a total of 52×4).  The new season of Chuggington, which will feature more cinematic quality animation and increased special effects and introducing eight new engines, is currently salted to bow in early 2012.

The Hub honors Presidents Day, Monday, February 21, with marathons of two of the network’s series.  Viewers can watch three hours of the animated G.I. Joe Renegades (3p-6p), followed by six back-to-back, hour-long episodes of its live-action game show Family Game Night! (6p-12a).

Breakthrough Entertainment has begun production on Crash Canyon Adventure, a new online social game based on the animated TV series Crash Canyon, for Teletoon Canada.  Targeted to tweens and adults, Crash Canyon Adventure is set to roll out in September 2011 in French and English and will debut on Teletoon at Night/La Nuit websites.  Breakthrough Entertainment partners with Big Blue Bubble, an Ontario-based game creator, for development.  Breakthrough Entertainment’s digital media division secured funding support for Crash Canyon Adventure from the Bell Broadcast and New Media Fund, the Ontario Media Development Corporation (Interactive Digital Media Fund) and the Shaw Rocket Fund’s Digital Media Stream.

Nelvana Enterprises announces new episodes of several animated series, with new licensing efforts and opportunities for each property:

  • Max & Ruby – 26×30 new episodes (comprised of 3×7 segments) are currently in production for this preschool series.  Licensees onboard in the US, where the series can be seen on Nickelodeon, include Sara Max, VTech, Bakery Crafts and Penguin, and Ty Beanies in both the US and Canada, where the series airs on Treehouse.  Max & Rub DVDs continue to be released by Nickelodeon Home Entertainment (US) and Phase 4 (Canada).  Koba Entertainment is touring a Max & Ruby stage show in Canada and the US this year. Max & Ruby is produced in association with Silver Lining Productions, a Chorion company.
  • Beyblade: Metal Masters – Nelvana and d-rights release 51×30 new episodes of the anime series.  Hasbro is the master toy partner worldwide, with 26 licensees signed up by Nelvana to date.  Hudson Entertainment, the video game partner for the property, has released Nintendo DS and Wii titles in the Americas.  Vivendi, the North American Home Entertainment partner, has released two titles with the next release set for spring 2011.  The virtual battle site (
  • www.beybladebattles.com  ), created by Hasbro, and beyblade.com ( www.beyblade.com ), as well as social media and user-generated forums continue to be popular.  The current series airs on broadcasters including Cartoon Network (US), YTV (Canada), Boing (CN, in Spain), Nick (UK and Germany), Gulli (France), and many others.

  • Bakugan: Mechtanium Surge – season four (26×30) of the anime series will debut in Canada and the US this month. Bakugan toy line from Spin Master features the addition of action figures and battle vehicles. Licensees in Canada include Paris Geneve (apparel), Calego (bags), Black & White (footwear), Hallmark (party goods), Colgate (toothbrushes, toothpaste) and 3M (bandages).  Opportunities in Canada include consumer packaged goods promotions and others. Home Entertainment partners include Vivendi Entertainment in Canada and Warner Home Video in the US.  Activision Publishing is the video game partner worldwide.


A CYNOPSIS MESSAGE FROM SABAN BRANDS



It’s time to Team Up, Suit Up and Power Up with
Saban’s POWER RANGERS SAMURAI
This weekend on Nickelodeon and NickToons
Friday 2/11 NickToons at 8p
Saturday 2/12 Nickelodeon at 12p
Sunday 2/13 Nickelodeon at 12p
Go Go Power Rangers!
www.powerrangers.com



MARKETING/LICENSING

Mattel and Stardoll ( www.stardoll.com ), the teen/tween girl targeted online fashion game, enter into a multi-year licensing deal.  The partnership plans to bring Stardoll into the physical world with the first product line salted for fall 2011.  Stardoll launched in 2006 and reports having 92+ million registered users worldwide, reaching 15+ unique users per month.  Stardoll is part of the Stardoll Network, which is home to teen, tween, and young women-targeted websites that also includes Piczo ( www.piczo.com ), a self-expression and blogging site, and PaperDollHeaven.com ( www.paperdollheaven.com ), a game-play environment for younger girls.  Based in Sweden, the company is backed by venture capital firms Sequoia Capital and Index Ventures.

HIT Entertainment finalizes two new licensing deals with KidKraft and Kids Only for Thomas & Friends-themed kid’s room decor and furniture lines, which will be available in the US and Canada from spring 2011.  KidKraft is developing a line of Thomas & Friends wood furniture, including a toy box, toddler bed, table and chair set, and a step ‘n store.  Kids Only Inc, will produce a variety of metal and plastic room decor and patio furniture products.

CPLG, the exclusive global licensing agent for the World Famous Harlem Globetrotters ( www.harlemglobetrotters.com), completes a licensing deal with Freeze, a division of Central Mills, to create Harlem Globetrotters apparel.  Set to launch this June 2011, the Harlem Globetrotters apparel line from Freeze will include t-shirts, knit tops and hoodies for men, boys and juniors, athletic shorts, track suits and tank tops for men and boys.  CPLG is the licensing arm of Cookie Jar Entertainment.

Zodiak Rights inks new licensing deals for Simon’s Cat.  Newly appointed licensees are:  Castle Melamine as giftware licensee will produce a range of Simon’s Cat branded products including coasters, mouse mats, tablemats, puzzle postcards, and badges; ECP Designs serving as the homeware license will launch products such as Simon’s Cat egg cups, tea towels, aprons and oven gloves.  Both companies are set to launch their products at Spring Fair with ECP Designs rolling out more Simon’s Cat product in time for Pulse.  Zodiak Rights is the international division of Zodiak Media Group

EXECUTIVE MOVES

Rubicon Group Holding appoints Shin Ueno to the newly created position of Global Marketing & Brand Management Director.  Ueno, who will at the company’s US offices in LA, will seek out new intellectual properties and develop new partnerships around the world, as well as manage communication efforts.  Ueno will report to Rubicon Group CEO, Randa Ayoubi, and Executive Director/North America and Europe, David Corbett.  A 20-year marketing and licensing industry veteran, Ueno most recently served as VP/Brand Management, 4Kids Entertainment.  He previously toiled for Jada Toys, Playhut, and Hasbro, Jakks Pacific, and Bandai America.

RATINGS

Nickelodeon‘s Crush Week on-air event began with a special night of programming hosted by Justin Bieber and featuring new episodes of Victorious, Big Time Rush and True Jackson VP, on Saturday, February 5, 8-9:30p, which drew 9 million Total Viewer and besting all broadcast and basic cable networks in kid and tween demos for the time period.  Individually the new episode of Victorious (8p) was tops with on all TV among the kid and tween demos, Big Time Rush (8:30p) took the time period on all TV with kid demos, and the new episode True Jackson, VP (9p) earned its highest telecast with kids since 2009.

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 1/31-2/6/11 :
Total Day      (000)   Primetime       (000)
NICK°:            1317    DSNY*:             1404
DSNY*:             965    NAN**:               621
CARTOON:         559    NICK JR*:           609
NICK JR*:          411    ADSM**:            331
NAN**:             382    DXD:                   194
ADSM**:           220    NICKTOONS:       166
DXD:                 172    MTV:                    94
NICKTOONS:      102    DISCOVERY:         78
SPROUT***:        61    SPROUT***:         76
TEENNICK:           51    ESPN:                  72
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
***
The Sprout network became publicly measured as of November 1, 2010.
°Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 1/31-2/6/11 :
Total Day       (000)   Primetime       (000)
NICK°:              693    DSNY*:             1086
DSNY*:             642    NAN**:               459
CARTOON:         359    ADSM**:            205
NAN**:              293    DXD:                 149
ADSM**:           148    NICK JR*:           132
DXD:                 129    NICKTOONS:       121
NICK JR*:           79    MTV:                     53
NICKTOONS:       73    TEENNICK:            51
TEENNICK:          45    DISCOVERY:          48
ANIMAL PLANET:  37    ESPN:                   41
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 1/31-2/6/11 :
Total Day      (000)   Primetime       (000)
DSNY*:            541    DSNY*:              844
NICK°:             499    NAN**:              490
NAN**:            353    ADSM**:            239
CARTOON:        252    MTV:                  158
ADSM**:          192    DXD:                  113
DXD:                101    NICKTOONS:        84
MTV:                  77    TEENNICK:           72
TEENNICK:          60    COMEDY:             64
NICKTOONS:       58    DISCOVERY:        58
ANIMAL PLANET: 39    ESPN:                  58
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p

Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, February 5, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1622; K6-11 1047; TWEENS 9-14 729
DISNEY CHANNEL:     K2-11 1271; K6-11   835; TWEENS 9-14 671
CARTOON NETWORK: K2-11   757; K6-11   492; TWEENS 9-14 309
DISNEY XD:               K2-11   187; K6-11   137; TWEENS 9-14   91
NICKTOONS:              K2-11   158; K6-11   127; TWEENS 9-14   99
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, February 6, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1279; K6-11 819; TWEENS 9-14 579
DISNEY CHANNEL:     K2-11 1189; K6-11 786; TWEENS 9-14 566
CARTOON NETWORK: K2-11   410; K6-11 297; TWEENS 9-14 246
DISNEY XD:               K2-11   160; K6-11 112; TWEENS 9-14   75
NICKTOONS:              K2-11     93; K6-11   66; TWEENS 9-14   46
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, February 7, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1223; K6-11 526; TWEENS 9-14 362
DISNEY CHANNEL:     K2-11   970; K6-11 520; TWEENS 9-14 438
CARTOON NETWORK: K2-11   400; K6-11 236; TWEENS 9-14 195
DISNEY XD:               K2-11   167; K6-11 114; TWEENS 9-14   78
NICKTOONS:              K2-11     79; K6-11   57; TWEENS 9-14   41
Source: MTVN Research from Nielsen Media Research Data


Answer to Yesterday’s Trivia:  This early 1990s cartoon series on Fox was set in a small town behind the world’s largest pig farm.  The key characters were three brothers – Bo, Portly and Pighead, who worked together to fight against the tyrannical Rembrand Proupork.  What was the name of this series?  PIGGSBURG PIG  Kudos to: Avery Cobern-The Hub/Burbank

Today’s Trivia Question:  Who am I?  I’m oversized for my kind and some even would characterize me as a blowhard. Pay attention boy!  I say, I say, there!  Who am I?    (Email Cynthia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!
02.09.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / mike@cynopsis.com
Classifieds – Trish Pihonak- 203-381-9096 / trish@cynopsis.com

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JOB OPENING:  PRODUCT DEVELOPER/Nickelodeon/NYC: 3+ yr exp. Must have built interactive digital products. Acting knowledge of presentation layer technologies. Creativity and desire to innovate. Apply www.mtvnetworkscareers.com (2/11)

JOB OPENING:  MGR SALES PLANNING/Galavision/NY: Support Dir. on inventory mgmt/stewardship/revenue rptg. Must be detailed/analytical/able to multi-task. Experience in media/DM/VCI/Spanish a +. Apply- SalesPlanningJobsNYC@univision.net (2/11)

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JOB OPENING:  AFFILIATE SALES ACCOUNT EXECUTIVE/RLTV: support affiliate distribution sales initiative w/i geographic region, create, sell & manage aff campaign,travel 50%+,industry contacts preferred, 2+ yr exp.,apply: llevie@rl.tv (2/10)<, br>
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SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: Nyehouse@sbcglobal.net (2/10)

SITUATION WANTED: DIGITAL MEDIA/TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent distribution, digital media, technology licensing,affiliate & ad sales. Avail for project/consultant/FT. Contact gmoss22@gmail.com (2/10)

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11/17/17: TV Land cancels two series

TV Land cancels Lopez.

CYNOPSIS Good morning. It’s Friday November 17, 2017 and this is your first early morning briefing. Tonight’s Premieres: REELZ: 101 People Who Made the 20th Century at 10p   Tonight’s Finales: HBO:  Real Time With Bill Maher at 10p MTV2: ‘90s House at 8p Showtime: Active Shooter: America Under Fire at 8p […]

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