Good morning. It’s Wednesday, December 15, 2010, and this is your first early morning Kids briefing.
Sesame Street’s Big Bird gathered in China with executives from Sesame Workshop, China Youth Development Foundation (CYDF), which launched the Project Hope program that helps provide underprivileged kids with access to education in China, and MSD, a global healthcare company, as they announced the production and distribution of emergency response and preparedness content for kids and their families in China. The initiative is designed to help provide families with free educational information, featuring Big Bird and friends, to help in the aftermath of a natural disaster and support the development of Hope Primary Schools in poor rural areas in two phases. Two different kits, one addressing emergency response and the other on emergency preparedness, will be distributed in 15 provinces that have been severely impacted by or are prone to crises such as Yunnan, Guizhou, Jiangxi, and Henan.
Canada’s Teletoon welcomes three new series to its Sunday morning Action Force programming block beginning Sunday, January 9, 2011. Joining the block are the animated series Generator Rex (20×30) at 11a, Transformers Prime (26×30) at 12p, and G.I. Joe Renegades (26×30) at 12:30p. The Action Force programming block also features The Superhero Squad Show (season 2), Ben 10: Ultimate Alien (new episodes), and Hot Wheels: Battle Force 5 (season 2).
CBBC on-air talent Barney Harwood will join the channel’s long-running kids series Blue Peter as the 35th host in the series’ history. Harwood joins current Blue Peter hosts Andy Akinwolere and Helen Skelton on Monday, January 17, 2011. Harwood began his career at 17 in the boy band Goal, and then went on to host the pop music series Planet Pop. He then joined CBBC as host of Smile and most recently has been seen on CBBC in Basil and Barney’s Swap Shop. Using his musical talents Harwood also composed the theme music to Bear Behaving Badly and also created music for Prank Patrol.
New programming deals for Little Airplane Productions‘ new short-form, animated series Small Potatoes (26×3), which has now been acquired by Canal + and Piwi in France and YLE in Finland. The preschool series has already been picked up by Playhouse Disney (US), CBeebies (UK), NKR (Norway), SVT (Sweden), ABC TV (Australia) and by TVO and Knowledge (both in Canada). Designed to inform preschoolers about various music styles, Small Potatoes follows a band of four singing potatoes and features music by composers including composer/lyricist Jerry Bock (Fiddler On The Roof) and composer/writer Michael John LaChiusa (Marie Christine). All of the music for the music-based series is produced by Little Airplane’s Musical Director, Jeffrey Lesser.
US-based Televix Entertainment acquires the broadcast, DVD distribution, and merchandising rights in Latin America for the K8-12 aimed anime series Heroman (half-hour series) from Japan’s Bones, an animation studio that focuses on movies, TV, and games, and Namco Games. Heroman was created Stan Lee. Televix will off the series at NATPE 2011 in January.
Discovery Kids Latin America acquires the Latin American pay TV broadcast rights for Jelly Jamm (52×11), a new 3D CGI animated music-based series developed and produced by Spain-based indies Vodka Capital, 737 Shaker and RTVE (Radio Television Espanola). Targeted to preschoolers, Jelly Jamm is a comedy that follows the comic antics of five friends as they learn to live together on the musical planet of Jammbo.
Amberwood Entertainment inks new TV and home entertainment deals for its CG animated series RollBots (26×30) in Asia. RollBots will first rollout across Thailand, Singapore, and Indonesia in 2011, before expanding further in the region. RollBots was commissioned by YTV (Canada) and also features a corresponding website RollBots.com (www.rollbots.com ).
The Entertainment Software Rating Board (ESRB) releases its new upgraded video game rating mobile app for parents. The free app allows consumers to look up game rating and rating summaries using their iPhone or Android phone’s camera to take a picture of the game box. Parents can also get gaming tips and other information about age-appropriate videos games at the ESRB Facebook page, or via ESRB on Twitter (@OKtoPLay), as well as at www.esrb.org , and mobile website www.m.esrb.org .
Ladybird Books debuts its new Peppa Pig: Stars interactive picture book app for the iPad in the UK. The app features read-it-yourself and read-to-me functions.
Oceanhouse Media enters into a new licensing partnership with Houghton Mifflin Harcourt. The deal sees two books from the Tacky the Penguin series, and Tacky’s Christmas, are now available.
Program Call: Cynopsis Media will be producing our annual NATPE Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, January 20, the week before NATPE 2011 in Miami. If you would like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send your submission to email@example.com no later than Friday, January 14, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).
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MARKETING/LICENSING Cartoon Network Enterprises (CNE), the licensing/merchandising arm of Cartoon Network, and Disguise, a Halloween costume company and division of Jakks Pacific, extend their licensing deal for Nelvana and Spin Master’s Bakugan brand. Under the newly extended two-year deal, Disguise will continue to produce a line of kids Halloween costumes based on Bakugan. The new Bakugan Gundalian Invaders costumes will be available for Halloween 2011. Bakugan is a co-production from Sega Toys, Spin Master, Nelvana Enterprises, TMS Entertainment, Japan Vistec and Sega Corporation, with animation by Japan Vistec and TMS Entertainment.
Lisa Marks Associates (LMA) is named to represent and build the licensing program for the women-targeted, humorous property My Friend Ronnie. Created by artist/writer Ronnie Walter, My Friend Ronnie features a collection of clever illustrations and sayings that describe the experiences of many women, those with jobs, families, and just living life. Lisa Marks and her team plan to grow the licensing program into categories including apparel and accessories, publishing, stationery, party goods, tabletop, holiday and beyond. The My Friend Ronnie licensing program’s existing partners include Enesco/Department 56 (gift plaques, mini plaques), Leanin’ Tree (greeting cards), TF Publishing’s 2012 (wall, appointment calendars), Inky Antics Rubber Stamps (rubber stamps), and Personal Creations (framed prints, jewelry boxes, mugs). Additionally, included in the brand program is the new collection Real Women…Real Country by My Friend Ronnie, which focuses on small town living, hard work, and humor.
The Hollywood Foreign Press Association announced its nominees for The 68th Annual Golden Globe Awards yesterday morning. The Golden Globes ceremony will be hosted by Ricky Gervais, and will air live on Sunday, January 16 at 8p on NBC. Congratulations to all those nominated, a full list of the categories and nominees can be found at GoldenGlobes.org ( www.goldenglobes.org ).
Best Animated Feature Film
RealNetworks names Judith Bitterli as CMO. Bitterli, who will relocate from Texas to Real’s Seattle office, will report to CEO Bob Kimball. A 25-year marketing and business operations veteran, for the last year Bitterli has served as a strategic marketing consultant for Real. She previously was co-owner/Direct Impact, and prior to that was with Micron Electronics and Softbank.
Time Warner Cable appoints Robert D. Marcus as President and COO, effective immediately. Marcus will continue to report to Glenn A. Britt, Chairman and CEO. Additionally, Landel C. Hobbs, COO is exiting the company. Marcus will also continue to serve as CFO temporarily while the company seeks his successor. Marcus joined Time Warner Cable in 2005 as a Sr. EVP, overseeing groups including mergers and acquisitions, business affairs, programming and human resources, and eventually becoming CFO. He previously toiled as SVP/Mergers and Acquisitions, Time Warner Inc., which he joined in 1998.
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 12/6-12/12/10 :
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 12/6-12/12/10 :
Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 12/6-12/12/10 :
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, December 11, 2010, 6am-11pm, ranked by K2-11:
Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, December 12, 2010, 6am-11pm, ranked by K2-11:
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, December 13, 2010, 6am-11pm, ranked by K2-11:
Answer to Yesterday’s Trivia: What classic animated TV character used as his motto, “I’m Not Crazy, I Just Don’t Give A Darn!” ?? DAFFY DUCK Kudos to: Robert Cavellier-Bakery Crafts/West Chester OH; Beth Blenz Clucas-Sugar Mountain PR/Portland
Today’s Trivia Question: This sitcom character had many nicknames including Mr. Beer Belly, Mr. Bumper Sticker, Mr. Beaver Dam, and Mr. Bell Ringer. What was his real name? (Email Cynthia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
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