Good morning. It’s Tuesday, April 17, 2012, and this is your first early morning Sports briefing.
Tomorrow marks the 100-day countdown to the July 27 Opening Ceremony of the 2012 London Olympics, and NBC Sports Group and NBCUniversal’s networks will take part in a multi-platform marketing initiative to promote the Games. At 8p, all 20 NBCUniversal channels will participate in a 30-second roadblock that promotes the 100-day countdown and mark a new phase of increased Olympic promotion from the company. In addition, NBC Sports Group and the networks of NBCUniversal will be participating at the USOC’s Team USA take-over of Times Square that same day.
In addition, the NBC Peacock will add the Olympic rings to its on-screen bug; Telemundo’s “T” on-screen bug will also feature the Olympic rings; and more than 30 locally-driven spots will begin to air in local markets on NBC Owned Television Stations and on NBC affiliates.
The three NHL Stanley Cup Playoff games that ran on NBC over the weekend earned an average boost of 50% in Nielsen overnight ratings compared to last year’s coverage on the network. The increase includes Sunday’s Flyers/Penguins game on the network, which posted the best numbers for a Conference Quarterfinal game in 11 years and the best for any NHL playoff game, excluding the Stanley Cup Final, in a decade. Overall, the three games on the channel combined for a 1.8 overnight rating, and was topped by the Flyers win which drew a 2.3, up 77% over last year’s comparable game.
On a local front, MSG’s average Nielsen household rating for the first two telecasts of the Rangers and Senators in the opening round of the NHL Playoffs is up 19% compared to the first two playoff game telecasts last season with a 3.33 household score
The NFL will release its schedule tonight at 7p on NFL.com and NFL Network. As part of the coverage, the channel will feature a record three-hour special 2012 Schedule Release Show Presented by Verizon featuring host Rich Eisen with analysts Marshall Faulk, Michael Irvin, Kurt Warner and Steve Mariucci.
CBS Sports announced that it will kick-off its 2012 college football schedule with Notre Dame facing Navy from Dublin, Ireland on Saturday, Sept. 1 at 9a. Verne Lundquist,Gary Danielson and reporter Tracy Wolfson will call the action live from Aviva Stadium.
IndyCar saw a rebound after the first two races of the season saw ratings dips. Sunday’s race in Long Beach on NBC Sports Network drew a 0.35, according to Nielsen, up 21% over last year’s race.
The NBA is hitting the Big Easy for the 2014 All-Star Game. NBA Commissioner David Stern made the announcement in New Orleans stating that the All-Star game was a reward to the city and state for its efforts to secure the Hornets’ long-term future in Louisiana.
ESPN Radio inked a multi-year deal with the University of Southern California to host exclusive national broadcast rights for all home Trojans football games. The agreement marks ESPN Radio’s first nationally exclusive broadcasting agreement with a college football program and marks the second such agreement in the industry, along with Notre Dame and IMG Sports. The deal also provides Spanish-language rights for ESPN Deportes Radio.
Golf Channel’s Morning Drive will feature a different guest host each day this week, including Annika Sorenstam, Rickie Fowler and Graeme McDowell.
Giant’s quarterback Eli Manning is on deck to host Saturday Night Live, according to TV Guide, on May 5
One week from today is the Cynopsis: Sports Business Summit, featuring the names and faces that are propelling the industry. For the full agenda and to register, visit: http://www.cynopsissportssummit.com/
A CYNOPSIS MESSAGE
Steve Phelps, NASCAR / Brian Hughes + Brian Monahan, MagnaGlobal / David Dunn, Athletes First
2012 Cynopsis: Sports Lifetime Achievement Award Honorees
Bud Collins / Tony Ponturo / Harvey Schiller
**Attendees will be entered to win tickets to the new Broadway show, Magic Bird**
Join your colleagues on April 24 in NYC **REGISTER NOW**
NBC Sports Group division Alli Sports locked in a four-year renewal of its partnership with Mountain Dew, and announced the 2012 schedule for the new Dew Tour, which is “reshaping the Dew Tour to showcase action sports in three large-scale, premium and ‘grand-slam’ style events.” The tour will now consist of three premium events with expanded television programming and digital strategy across NBC, NBC Sports Network, nbcsports.com and allisports.com. The Dew Tour begins August 16 in Ocean City, MD, before hitting San Francisco on Oct. 18 and Breckenridge on December 13. More than 30 hours of live television coverage will span NBC and NBC Sports Network.
Ford Motor Company announced that it will become the first manufacturer in NASCAR history to use an all-electric car as a pace car, with the Focus Electric leading the field at the April 28 Sprint Cup Series race at Richmond.
ESPN launched the first spot from its “A Champion Will Rise” campaign to promote ESPN and ABC NBA Playoff coverage yesterday. The spot featuring Kevin Durant sitting on the rafters at the Chesapeake Energy Arena imagining the day a championship banner will fly in the arena. The spot was developed with Wieden + Kennedy New York and additional spots in the campaign will be released in the coming weeks. Playoffs begin on ESPN and ABC on Saturday, April 28.
The NBA Development League will sport logos on their jerseys for the first time in the history of the league, with BBVA inking a deal for 2012 NBA Development League Playoffs and Finals. As part of its agreement as the presenting partner of the NBA D-League Playoffs and Finals, BBVA’s logo will be prominently featured on NBA D-League team jerseys during the post season. In addition, a new co-branded logo will be used during all promotional and broadcast elements.
Sports video technology provider XOS Digital is partnering with Nokia to launch the official Southeastern Conference mobile application for Windows Phone. The app will offer fans free, all-access coverage of SEC sports. And includes high-definition video and audio, fast navigation, auto-updating scores and the ability to watch local SEC affiliate coverage in select markets.
The Main Event
UEFA Champions League Semifinals at 2p featuring Bayern Munich/Real Madrid on FOX Soccer.
ON THIS DAY in 1983: Nolan Ryan strikes out his 3,500th batter. Answer to Our Last Sports Trivia Question: Which NBA team owns the best regular season record of all time? The 1997-98 Chicago Bulls with a record of 72-10. Kudos: Jordan Goldberg-Disney and ESPN Media Networks/NY; Noah Coslov, CineSport/NY; Michael Ritz-BucStar Consulting/NY; Ranfi Rivera-WNET/NY; G. David Brown-FOX Sports Carolinas/Charlotte; Marc Wollis-NBC Sports Group/Orlando; RT Harris-WideOrbit/Detroit; James Taguchi-WTVR/Richmond; Benjamin Simonds-National Football League/Chicago; Mike Patterson-Turner Digital/Chicago; Thom Sutton-Telemundo/Chicago; Paul Tarrants-RTM Productions/Nashville; Greg Moloznik-GLM Media/Scottsdale; Michael Madnick-Saban Brands/LA; Warren Weideman-Producer/LA; Lila Brown-Ella Bee Media Group/North Hollywood; Bob Ware-KPSP Local 2/Thousand Palms.
In The Know: What two teams battle annually for the Apple Cup? (Email Chris-Sports@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Chris
Chris Pursell for Cynopsis | Sports
Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .
JOB OPENING: SALES COORD/TV Guide Mag/NY: Assist sales: client/mktg/research/events. Strong org/comm/multi-tasting/skills a MUST. Ability to prioritize & self sufficient. 1yr media/agency related exp. email@example.com (4/24)
JOB OPENING: PROD MGR/NICKJR/NY: Animated series HQ office.Manage day-to-day prod scheduling, contracts, prod accounting. Knowledge of series animation pref’d.Resume to: firstname.lastname@example.org (4/21)
JOB OPENING: DIR, SCHEDULING/AMC/NYC: Long and short-term sched plan’g, maximize ratings via prgm inventory, determine stunts/events, create program platforms for AMC’s orig series. Apply: http://tinyurl.com/bwe357z (4/21)
JOB OPENING: ACCT EXEC, BD & GROUP SALES/CBS TV STATIONS/LA: Create/pitch multi-mkt integrated sales & mktg solutions. 7+yrs TV sales exp, bus. dvlpmnt exp a must. More info/apply: www.cbscorporation.com/careers (ID 11423BR (4/21)
JOB OPENING: ASST RSRCH DIR/NY: Lead rsrch projects, provide expertise to brand & activation teams, analyze synd data, knwldg of media plan’g/ buying & Nielsen systems, 4/5 yrs exp in Media ind. pref’d. Resume: home.eease.com (4/21)
JOB OPENING: DIRECTOR, EVENTS & TRADE/CONSUMER MARKETING/NYC: Responsible for strategic development/execution of marketing solutions for the integrated media group. Apply: www.nbcunicareers.com #4195 (4/21)
JOB OPENING: MANAGER, MARKETING & EVENTS/NBCUniversal/NYC: Responsible for development and implementation of trade and consumer marketing efforts and events for Integrated Media. Apply: www.nbcunicareers.com #4753 (4/21)
JOB OPENING: RESEARCH ANALYST/SCRIPPSNETWORKS/KNOXVILLE: 1+ years Research exp. in a national cable network or TV operator environment Info: http://www.scrippsnetworksinteractive.com/careers/career-opportunities #2998 (4/21)
JOB OPENING: ACCT MGR/TV Guide/NY: 2+ yrs digital exp. Plan/ execute online media plans, wrk w/mktg to devlp client presentations, monitor campaign delivery & deliver superior custmr service to clients email@example.com (4/20)
JOB OPENING: SR SALES PLANNER/BlogHer/NYC: Join our revenue team. Primary responsibilities include creating high quality presentations in response to proposal requests & supporting pre-sales efforts. Resumes: firstname.lastname@example.org (4/20)
JOB OPENING: VP RESEARCH/OWN: Oprah Winfrey Network/LA: Leads team responsible for all regular ratings/digital reports, show testing, custom surveys & ad-hoc analyses for both TV and digital. Apply at http://careers.own.tv (4/20)
JOB OPENING: ACCT EXEC/Turner/NY: 5+ yrs nat’l cable sales exp req’d. Support Adult Swim/Cartoon/tru. Present proposals to secure bus. Dvlp/mntain client & agency relationships. Sprvse ASRs & Pln’rs. Apply: careers.timewarner.com (4/20)
JOB OPENING: SALES PLANNER/GSTV/NEW YORK: Largest nat’l away from home TV network seeks a sales planner with strong exp working closely with advertising sales. Apply at: http://gstv.iapplicants.com/ViewJob-251375.html (4/19)
JOB OPENING: PROMO EDITOR-PRODUCER/MLB Network/NJ: Edit/produce topical/image promos and sizzle tapes. Min 3-5 yrs exp w/non-linear. Strong design, FinalCutPro & After Effects exp req. Send resume/ link to reel to email@example.com (4/19)
JOB OPENING: RESEARCH DIRECTOR/NFL/NY: Reporting of TV Audience Ratings for NFL games and competitive programming. Proficiency in all Nielson rating systems required.. Please apply www.nfl.apply2jobs.com (4/19)
JOB OPENING: RESEARCH ANALYST/NYC/Scripps Networks: Ad Sales Research team. Responsible for providing support and create solutions for rev goals. Info: http://www.scrippsnetworksinteractive.com/careers req#2977 (4/19)
JOB OPENING: ASST DESIGN DIR/WEtv/NYC: manage on-air & print design team, production scheduling & budgets, art direction, some hands-on design work. Resumes to: firstname.lastname@example.org (4/18)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at email@example.com.
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at firstname.lastname@example.org.
SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NYC): Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- email@example.com (4/24)
SITUATION WANTED: MEDIA PRO: with 9+ yrs of commercial operations exp looking for a training/manager/supervisor position within an established network or agency please use this email firstname.lastname@example.org (4/21)
SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: email@example.com, Web Links: www.castingnetworks.com/jburns, http://jburns.voices.com, www.allegro-music.com (“American Biographies”) (4/21)
SITUATION WANTED: RIGHTS CLEARANCES PROFESSIONAL/NY: 20+yrs exp.researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc.Copyright/TM/PD research specialist firstname.lastname@example.org (4/21)
SITUATION WANTED: MBA SUMMER INTERN (NYC, SF, LA): MarCom Specialist; focus in Strategy, Social Media Mgmt & Analytics; Ad Agency & Int’l exp; strong interest in technology + media space; http://about.me/jfchang (4/20)
SITUATION WANTED: NUTRITION EXPERT, HEALTH & LIFESTYLE HOST looking to host cooking/lifestyle shows/health reporter. Great on camera, trained host, Registered Dietitian.See www.lisadefazio.com. Contact email@example.com (4/19)
SITUATION WANTED: CREATIVE PRODUCER/PRODUCTION EXECUTIVE: with 10+ years production and business finance background looking for new full time or freelance job opportunities. http://www.imdb.com/name/nm2735106/ (4/18)
E-mail Trish@cynopsis.com or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.
Are you looking for a job? Post your Situation Wanted Ad here — Email Trish@cynopsis.com for specs.
Cynopsis Media, a division of Access Intelligence
65 Lantern Road
Stratford, CT 06614
Copyright Cynopsis 2012
All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2012
To unsubscribe from just this Cynopsis Sports email, please click here.