Good morning. It’s Thursday, November 4, 2010, and this is your first early morning Kids briefing.
Vertigo Films and Novel Entertainment begins principal photography in London on the kid-targeted 3D live-action movie Horrid Henry: The Movie, which has the distinction of being the first British kids’ movie to be filmed in 3D. Directed by Nick Moore (Wild Child, Morning Glory) from a screenplay by Lucinda Whiteley, Horrid Henry: The Movie is set for a summer 2011 release. Based on Novel’s Horrid Henry property, the movie stars Anjelica Houston, Rebecca Front, Richard E Grant, Parminder Nagra, as well as Noel Fielding, Jo Brand, Matthew Horne and the wonderful Prunella Scales. Producing the movie are Rupert Preston and Whiteley. Horrid Henry was created by author Francesca Simon. International sales are being handled by Protagonist Pictures, which will debut the film at the AFM. Co-funded with UKFC (UK Film Council), Prescience and Aegis Film Fund, Horrid Henry: The Movie will be distributed by Vertigo Films in the UK.
Cartoon Network will premiere Firebreather, its first CGI original TV movie, on Wednesday, November 24 at 7p. Directed by Peter Chung (Aeon Flux), Firebreather is based on the comic book series of the same name created by Phil Hester and Andy Kuhn. The story revolves around Duncan, a relatively average high school kid whose mom would like him to pay more attention to his homework and his dad, an enormous fire-breathing Kaiju dragon from deep in the earth, encourages him to follow in his earth battling footsteps and take the Kaiju throne. The TV movie adaptation is penned by Jim Kreig (Ben 10: Alien Swarm) and executive produced by Julia Pistor (Lemony Snicket’s A Series of Unfortunate Events).
The Hub will host a premiere of the new action/adventure animated series G.I. Joe Renegades, with back-to-back episodes Thanksgiving weekend on Friday, November 26, at 5p and 5:30p. A little earlier in the day ahead of the series premiere, the network will feature the half-hour special Hub Exclusive: G.I. Joe Renegades at 3:30p. The series premiere features Lee Majors (The Six Million Dollar Man) as General Abernathy. Additionally the new series features Charlie Adler, reprising his role as Cobra Commander from G.I. Joe: Resolute, and Marty Isenberg (Ben 10, Teenage Mutant Ninja Turtles, Batman the Animated series), and Henry Gilroy (Star Wars: Clone Wars, The Tick, and Batman the Animated Series). Beginning Friday, December 3, the series will air in its regular time period, with an encore presentation at 5p and a new episode at 5:30p. G.I. Joe Renegades is produced by Hasbro Studios for the network.
Sesame Workshop and MetLife Foundation expand their nutrition and healthy habits education outreach program for kids, parents and educators. MetLife Foundation has provided Sesame Workshop with a $500,000 grant, its second, which will allow the Workshop to create new health education focused Sesame Street content in India, via the four-year-old Galli Galli Sim Sim multimedia educational effort, and Mexico, through the multimedia Plaza Sesamo Habitos Saludables (Plaza Sesamo Healthy Habits for Life)
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MARKETING/LICENSING Cartoon Network Enterprises (CNE) and Hallmark Cards extend their exclusive, long-term partnership in the social expression category. The deal will see Hallmark continuing to produce a range of everyday and seasonal social expression products (e.g. greeting cards, party supplies) based on Cartoon Network’s properties, including Ben 10 Ultimate Alien, Generator Rex and Adventure Time among others. Additionally, the deal expands to include third-party brands in CNE’s portfolio, such as Nelvana and Spin Master’s Bakugan brand, Liv, Zoobles and other original Spin Master properties, as well as a line of youth-aimed social expression products featuring the PGA of America. The products will be available across North America.
Universal Music UK, a division of the Universal Music Group, and UK publisher Egmont enter into a deal to create a line of books based on Uki. Uki (52×5) is Universal Music’s animated preschool character featured as part of the CBeebies series Show Me Show Me. The publishing line will include 10 Minute Tales, Pocket Library books, Annuals, coloring and activity books and storybooks for the UK.
The Hive gets new DVD deals. Licensing agent Space Enterprises inks two DVD distribution pacts for the preschool CGI animated property The Hive (78×7). Novy Disc will distribute a Russian language version of The Hive DVDs in Russia, Georgia and CIS, while Beyond will distribute the English version across Australia and New Zealand. ITV previously inked a deal to produce The Hive DVDs. Under a multi-territory deal with Walt Disney Company EMEA, The Hive will debut from early 2011 on Playhouse Disney in France, Germany (GSA), Italy, Spain, South-east Asia, Korea, Japan, India, Latin America, Scandinavia, Central and Eastern Europe, the Middle East, and Africa. Playhouse Disney in the US and UK have also taken an option on the deal, which could see the series airing there in the future. Terrestrial deals for The Hive will see the series broadcast on GMTV (UK), as well as in Australia, Finland, Poland, Israel and Romania.
SISU Home Entertainment releases three new Shalom Sesame DVD in the US this January 2011, Shabbat Shalom, Grover!, Grover Plants a Tree, and Mitzvah on the Street. Designed to bring Jewish culture and tradition as well as the diversity of Israeli life to American kids and families, Shalom Sesame is a 12-part DVD series co-produced by Sesame Workshop and Channel Hop! (Israel).
Target Entertainment expands its licensing program for PlayStation IPs with new deals for Invizimals, the K7+ aimed monster hunting game for PSP. In Spain and Portugal, Panini Espana signs on to license a range of products including trading cards, trading card games and photocards. In the same territory, toy manufacturer Comansi will produce a series of figurines and Safta will produce stationery and bags. Both deals were negotiated by BRB, Target’s sub-agent in the territory. Meanwhile, The Licensing Factory, Target’s Italian sub-agent has completed a deal with Edibas Collection to develop card games, card albums and mini figurines.
Scholastic Media will release two new K5-8 aimed educational video games for Nintendo DS, My Amusement Park and Digging Dinosaurs, this month. Cokem International is distributing both new game titles. My Amusement Park lets kids create and maintain a theme park, and also features eight logic games, each with three levels, where players can earn money to build and expand their park. Digging for Dinosaurs includes a range of mini-games (three levels each), including simulated paleontological digs and dinosaur battles, during which kids will learn facts about 21 different dinosaur species. Kids can also play from the perspective of different dinosaurs.
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, November 2, 2010, 6am-11pm, ranked by K2-11:
Answer to Yesterday’s Trivia: On what TV show was the Premise that a wealthy cut throat businessman tried to improve his image and did so by adopting 6 orphaned females? RAGS TO RICHES Kudos to: Julie Phelan-Active Int’l/Pearl River; Brianna Krista Clark-Fast Forward/NY; Donna Moore-aNb/Media/NY; Len Appel-Screenvision/NY: Tommy Vergason-The Hub/Burbank; Lisa Sanford-E Poll Market Research/Encino
Today’s Trivia Question: A guinea pig, a sheepdog named Waldo and three kids were quite a handful for whom? (Email Cynthia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
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