Thursday, November 21st, 2013





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Good morning. It’s Thursday, November 21, 2013, and this is your first early morning briefing.

Tonight’s Premieres:
Superchannel: Peaky Blinders at 10p 

Tonight’s Finales:
Beyond Scared Straight at 10p
DIY: Leave It to Bryan at 9p
HBO: 24/7 Pacquiao/Rios at 10p
USA: Covert Affairs at 10p


Viewers are enjoying the ride on
New hit series RAILROAD ALASKA
On Saturday, Destination America Out-delivered
Food Network, Travel Channel, H2, DIY, MTV in M25-54, Saturday 10-11pm

All New Episodes of RAILROAD ALASKA
Saturdays 10/9c
Only on Destination America.

TV Everywhere – and forever? Comcast is elbowing its way into the home video market with its new Xfinity TV Store, which lets subscribers buy movies and TV shows that can be streamed as often as they like, on their TV, computer or mobile device. Users can also download programs to a device. The pay TV provider promises titles will be available “weeks before they are available on DVD or for rental.”


There’ll be a familiar voice in Sochi: Bob Costas will anchor NBC‘s primetime coverage of the Olympics for a record tenth time, as well as the net’s late night coverage. Costas has served as primetime anchor at every Olympics on NBC since 1992. The 2014 Winter Games begin Thursday, February 6, 2014.

TiVo announced the results of a study measuring how effective fall season TV promos were in driving tune-in. The winner: ABC‘s Marvel’s Agents of S.H.I.E.L.D. Data from 48,000 TiVo subscribers indicated the premiere was watched by 27 percent of viewers who saw three or more promos for the show, followed by CBS‘s The Crazy Ones (25.3 percent promo conversion rate), Fox‘s Sleepy Hollow (20.4 percent) and Fox‘s Brooklyn Nine-Nine (20.3 percent).

Amazon landed exclusive streaming rights for PBS period drama Mr. Selfridge. “Our Prime customers have an appetite for Masterpiece [Theater], as evidenced by the undeniable success of Downton Abbey – which is the all-time most watched series on Prime Instant Video,” said Amazon’s Director of Digital Video Content Acquisition Brad Beale. Starting Wednesday, Prime Instant Video subscribers could stream Selfridge’s first season.

Destination America is on a “Buying” spree. The net reports season two of Buying Alaska has reached 5.7 million total viewers to date and Buying the Bayou reached 3.1 million viewers its first season, ranking them among DA’s top three series. Now comes Buying Hawaii, about real estate in the 50th state, premiering Monday, December 2 at 10p. Two-parter Buying Log Homes arrives Saturday, December 28, at 10p and 10:30p.

Shonda Rhimes has a book deal. The creator of Grey’s Anatomy, Private Practice and Scandal has signed with Simon & Schuster to write a memoir, scheduled for a 2015 release. “I have made a lot of mistakes as a single mother,” said Rhimes, “and I did all of it while running a bunch of TV shows. So I’m going to write about that.”

Anderson Cooper has inked a new agreement that will keep him at CNN through the 2016 presidential election. The anchor’s 8p show, Anderson Cooper 360, is up 28 percent for the year in A25-54, averaging 211,000 viewers.

USA canceled Necessary Roughness. The show debuted to over 4.5 million viewers in 2011, but by the time it ended its third season in August, the sports drama was averaging about 2.5 million.

The NBA announced a deal with Diageo as its exclusive spirits sponsor. Under the agreement, Diageo will promote its Ciroc and Crown Royal brands in TV-ad buys for NBA game telecasts on ABC, ESPN, TNT and NBA TV.

The day after Howard Stern announced on his radio show that he’d made up his mind to return to the America’s Got Talent judge’s panel, NBC announced Heidi Klum, Mel B and Howie Mandel will also be back for the hit summer talent competition, as well as host Nick Cannon. In its eighth season, Talent averaged a 3.3 rating in A18-49 and 12 million total viewers.

What’s the reaction to record-breaking ratings at Hallmark? “Tuning into Hallmark Channel‘s annual programming event, Countdown to Christmas, has become a staple in millions of homes across the country, and for that we are truly thankful,” said Bill Abbott, President and CEO, Crown Media Family Networks. “In just the first three weeks, we have reached over 35 million unduplicated viewers and our two recent original movie premieres, Catch a Christmas Star and The Christmas Ornament, propelled Hallmark Channel to be number 1 in primetime among women 25-54 rating for the entire week.”


New music net Revolt rings in the season with Mary J. Blige, as “The queen of hip-hop soul” offers her take on Christmas classics in a special hosted by Queen Latifah. A Mary Christmas: A Revolt Presentation premieres Thursday, November 28 at 8p, with encores later that night and through the weekend.

MTV‘s Girl Code will call on young people to “GYT” (Get Yourself Tested for HIV and STDs) in a new episode Wednesday, November 27 at 10p. World AIDS Day is December 1.

CBS announced it’s airing back-to-back episodes of The Crazy Ones on Thanksgiving, from 8:31p-10:01.

Last chance! Please join Cynopsis today for an exclusive training webinar at 1:30p ET, Leveraging Social Media to Drive Tune-In and Ratings. Featured speakers include Deirdre Bannon, VP Product for SocialGuide; Sumeet Kanwar, Managing Director Midwest & Strategy for OMD; Jake Katz, VP Audience Insights & Strategy for REVOLT; and Dana Ortiz, VP Brand Marketing for Syfy. In this special webinar, you’ll hear about strategies for using social media to spread the word about programming and generate the kind of excitement that boosts viewership.


HGTV picked up six more episodes of Cousins Undercover. The last of the initial  seven eps of the Jane Street Entertainment production aired Sunday, November 17.

MundoFox announced that drug lord drama El Capo has begun production on season three, saying it’s the first Spanish-language series to return for a third season on U.S. Spanish-language broadcast television. The Fox Telecolombia production returns in early 2014.


HBO and Starz scored three nominations each for the ASC Awards for Outstanding Achievement in Cinematography. Winners will be announced Saturday, February 1.

The Gotham Independent Awards will include a posthumous tribute to James Gandolfini, presented by his Sopranos co-star, Steve Buscemi. The Independent Filmmaker Project event, also honoring Forest Whitaker, Richard Linklater and Katherine Oliver, takes place December 2 in NYC.

Brad Paisley will be on hand to perform, and receive the Video Visionary Award on the American Country Awards. The Fox special airs Tuesday, December 10 at 8p.

Christina Aguilera and A Great Big World join Ariana Grande as performers on the 2013 American Music Awards. The Dick Clark Productions event airs on ABC Sunday, November 24 at 8p.

Joan Rivers and the Fashion Police crew will keep a close eye on the DCP music fest for E!‘s Fashion Police: 2013 American Music Awards. Kelly Osbourne, Giuliana Rancic and Hillary Scott help Joan recap of the best and the worst looks of the big night on Monday, November 25 at 9p and 10p.

Sam Simon, who co-developed Fox‘s The Simpsons, will receive the Animation Writers Caucus Writing Award from the Writers Guild of America West. Simpson’s exec producer Al Jean will present the honor at a ceremony today in LA.


Foyle’s War has been renewed for another three-episode season on U.K.’s ITV. Season eight of the Acorn Productions series, inspired by real events during the Cold War, will be produced by Eleventh Hour Films in Liverpool.


Starz announced that world-renowned dance professionals will be involved in Flesh and Bone, a “dark and gritty” ballet series created by Moira Walley-Beckett (Breaking Bad) in development at the net. Royal New Zealand Ballet artistic director and former dancer Ethan Stiefel is attached as choreographer, joined by former American Ballet Theatre principal dancer Irina Dvorovenko and current soloist Sascha Radetsky. Auditions are underway for the lead.

Laurence Fishburne is attached to star in The Right Mistake, an HBO series in development from the Matrix actor’s Cinema Gypsy Productions and Fox Television Studios, reports Deadline. The drama is based on novels by Walter Mosley featuring the character Socrates Fortlow, an ex-con Fishburne also played in a 1998 HBO movie.
Take Cynopsis Media’s Thanksgiving Poll: With Thanksgiving fast approaching, Cynopsis Media is interested in hearing what TV show (past or present) you are most thankful for. One participant will win a $50 Amazon gift card; the winner will be announced on Friday, Nov. 29. Submit your response here– Deadline is in one week!


ABC‘s Tuesday special, David Blaine: Real or Magic?, delivered a season high for the net in the 9:30-11p time period, with a 2.6 rating/7 share in A18-49. At 8p, Marvel’s Agents of S.H.I.E.L.D. saw its first uptick week to week, to 2.4/7 in A18-49.

CW‘s iHeartRadio event with Lady Gaga drew a scant .3/1 rating in A18-49, not a helpful lead-in for Supernatural, down 17 percent to .9/3 on Tuesday.

Discovery Channel‘s Fast N’ Loud earned the top spot in cable on Monday among Men, excluding sports, for the fifth week. The show’s 9p episode scored ratings of 1.95 in M25-54 and 1.78 M18-49, and delivered an average 2.22 million viewers P2+.

Tuesday A18-49 Analysis: CBS got the most A18-49 viewers with 2.5/7, according to final primetime national ratings from Nielsen. The net’s NCIS won at 8p with 3.0/9, followed by 2.4/7 for ABC’s Marvel’s Agents of S.H.I.E.L.D. NBC’s The Voice drew 3.2/9 to top the 9p hour, versus 2.5/7 for CBS’s NCIS: Los Angeles. At 10p, ABC’s David Blaine: Real or Magic? led with 2.7/8, versus 2.0/6 for CBS’s Person of Interest.

Live + Same Day Household Ratings: Tuesday, November 19, 2013  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS 9.8/16 NCIS 12.3/19, NCIS: Los Angeles 9.4/14, Person of Interest 7.8/13
NBC 5.4/9 Biggest Loser 4.3/7, The Voice 7.2/11, Chicago Fire 4.9/8
ABC 4.3/7 Marvel’s Agents of S.H.I.E.L.D. 4.3/7, The Goldbergs 3.2/5, David Blaine: Real or Magic? 4.8/8
UNI 1.9/3 Porque el Amor Manda 2.4/4, Que Vida Me Robo 1.9/3, Mentir Para Vivir 1.4/2
FOX 1.5/2 Dads 2.0/3, Brooklyn Nine-Nine 2.0/3, New Girl 2.1/3, Mindy Project 1.7/3
ION 1.1/2 Criminal Minds 1.1/2, Criminal Minds 1.1/2, Criminal Minds 1.1/2
CW .9/1 iHeartRadio Lady Gaga .6/1, Supernatural 1.3/2
TELE .8/1 Marido el Alquiler .8/1, Reina Sur 1.0/1, Santa Diabla .6/1
UMA .3/0 Cineplex.3/0, Cineplex .2/0

A18-49:  CBS 2.5/7, ABC 2.3/7, NBC 2.3/7, FOX 1.4/4, UNI 1.4/4, CW .6/2, TELE .6/2, ION .5/1, UMA .2/1


The Scripps Networks Interactive Home Category promoted Julie Taylor to Senior Vice President, Program Planning, and Cindy Brown to Vice President, Program Planning. The women, who have worked as a scheduling team for almost ten years, will add planning responsibilities for Great American Country to their current responsibilities at HGTV and DIY.


TODAY is the Cynopsis Webinar
Leveraging Social Media to Drive Tune-In and Ratings
Thursday * November 21 * 1:30-3:00 p.m. ET

Moderated by: Lynn Leahey, Editor – Cynopsis Media along with: 
Sumeet Kanwar, Managing Director, Midwest & StrategyOMD
Deirdre Bannon,
VP, Product – Nielsen SocialGuide
Jake Katz,
VP, Audience Insights & Strategy – REVOLT
Dana Ortiz,
VP, Brand Marketing – Syfy
Register here:

This Day In History sponsored by Discovery Fit & Health:
1980 – Dallas’s “Who shot J.R.?mystery was solved (it was Kristen Shepard).
Answer to Our Last Trivia Question:
Which legal drama on another network did Ally McBeal (1997-2002) cross over to? Characters from the Fox show appeared during its run on another David E. Kelley series, ABC’s The Practice. John Cage showed up on Boston Legal after Ally was canceled. Kudos to: James Taguchi-WTVR-Richmond, VA, Linette S. Hwu-Scripps Networks Interactive, Perry Casciato-CBS3 & The CW Philly/Philadelphia, Mike Wex-Moroch/Atlanta, Barry Wooley-Telepictures/Chicago, Adam Leston-WDJT/Milwaukee, Judy Argolis-The Ad Place/Dallas, Russ, Suzanne Leichter-OWN/LA, David Smith/Spokane, WA, Tony Lippera-Marist on the Hudson Pros/LA. 

Today’s Trivia Question – Legal Eagles Theme Week: Which Golden Girls star made regular appearances on Boston Legal (2004-2008)? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


Cynopsis Sports Webinar | DEC 10 | 1:30-3pm
Sports Social Media Superstars: Insider Secrets to Engaging Sports Fans on Multiscreens
Executives who drive the social media conversation for some of the most successful brands in sports will share their company’s strategies to stand out in the tumultuous world of social TV

Scott Carlis (VP, Digital & Social Media) AEG Global Partnerships
Jayar Dolan (VP, Social Media) WWE
Amanda Perkey (Social Media Senior Manager) FOX Sports
Megan Hueter (Director, Digital/Social Strategy) Catalyst

Keep Watching & Reading,
Lynn Leahey

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here. Or for further assistance please email


Cynopsis: Kids Webinar
How to Drive Tune-In & Dollars with Apps and Games
Wednesday * December 11, 2013 * 1:30-3:00 p.m. ET
Hosted by: Cathy Applefeld Olson, Editor, Cynopsis Kids

You will learn how to:
~ Determine what games and apps work best to reach different kids demos
~ Analyze the difference between smart brand extensions vs. those that cannibalize the mothership


Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: SALES DVLPMNT MGR/DISNEY/GLENDALE CA: Resp for creation of new mktg opps, promotional ad products, sales materials & trade mktg efforts. Min 4yrs online mktg/promotional/media exp. BA/BS req’d.  Full info/apply HERE (11/28) 

JOB OPENING: SALES STRATEGY & SOLUTIONS MGR/Disney/Chicago: Resp for  Prgrm Packaging & mktg functions of the Sales Strategy & Solutions team. Min 4+ yrs mktg/promotional exp, w/ 3+ yrs in a Dig. setting pref’d.  Full info/apply HERE (11/28)

JOB OPENING: SR MGR, AD SOLUTIONS/Disney/NYC: Play a critical role in dvlpng strategy for packaging Disney Interactive’s products for Ad Sales. Min 8+ yrs mktg/promotional exp, w/ 5+ yrs in Digital setting pref’d. Full info/apply HERE (11/28)

JOB OPENING: VP, AFIL MRKTING/FBC/LA: Oversee & implement marketing strategy, work w/ affil distrib partners, develop initiatives, oversight of Nat’l & co-op radio promo. BA or above, 5+ yrs. Ex in Affl Mrkting. (11/28)

JOB OPENING: NATIONAL TV BUYER/NJ: 2 to 3 yrs exp buying Net TV, Cable and Syn, Donovan (DDS), need good comp skills, EZ commute from Rockland Cty or No Jersey Send Resume to: (11/28)

JOB OPENING: VP, LAW PROD MGMT & COMPLIANCE/Cablevision/Bethpage NY: 10 + yrs In-house Corp. exp. JD degree. See full posting/ apply to  req 21927BR (11/28)

JOB OPENING: SR. COUNSEL, PROGRAMMING/Cablevision/Bethpage NY: cable reglatory/copyright issues a must. JD Degree/7 + yrs exp. See full posting/apply to req21958BR (11/28)

JOB OPENING: SR RESEARCH ANALYST/NBCU/NY: Dev data driven rsrch stories & produce competitive analyses. Support sales & client service teams. 2+ yrs nat tv/media rsrch & proficient w/Nielsen. Apply: Here (11/28)

JOB OPENING: DIR. AD SALES STRATEGY/NBCU/NY: Dev rsrch analysis to inform selling strategy. Prtnr w/mktg and clients services to identify revenue opps. 6+ yrs nat media rsrch, 2+ yrs mgmt exp. Apply: Here (11/28)

JOB OPENING: MGR DIGITAL RESEARCH/NBCU/NY: Support sales efforts for ent & lifestyle dig properties. Eval dig & interactive opps & new analytics measures. 5+yrs dig/new media rsrch. Apply: Here (11/28)

JOB OPENING:  MGR AD SALES STRATEGY/NBCU/NY: Exp rsrch/strategist to dev insightful rsrch to set sales strategy. Plan & create rsrch through analysis & presentation. 5+ yrs tv/media rsrch. Apply: Here (11/28)

JOB OPENING: DIGITAL DISTRIBUTION SALES MGR/PBS DISTRIBUTION/VA: Exp’d in marketing/sales/account mgmt at major media company. Supervisory exp. req. Grow PBS’ digital video business. Resume/current sal to (11/28)

JOB OPENING: SALES PLANNER/REELZ/NYC: Exp sales planner to create and manage & steward plans. Dealmaker/VCI exp a plus! APPLY: (11/28)

JOB OPENING: Eastern TV/NY (2 positions): DIR PROD FINANCE (Mng all financial & Acctg processes; 7-10 yrs acctg exp media/film) RIGHTS & CLEARANCES COORD (Knwldg of clearances; 3-5 yrs exp)  Resumes: job name in subj line (11/28)

JOB OPENING: Eastern TV STAFF RECRUITER/NYC: Find/retain top industry talent, crew to execs. Savvy people person. Out of the box ideas. 3-5 yrs exp i media/film. Great connections. Competitive salary/benefits. Resume: (11/28)

JOB OPENING: AE/Adult Swim-truTV-Cartoon/LA: Looking for seasoned AE to join our Young Adults sales team. 3-5 yrs sales exp reqd. Create, present proposals to secure bus. Dvlp/maintain client & agency relationships. Resumes HERE (11/27)

JOB OPENING: SR. RESEARCH ANALYST/ABC Family/Burbank: Provide research and insights related to long form content across all digital and linear platforms. 2-3yrs rsrch exp. Omniture + Excel a must. Visit REQ (11/26)

JOB OPENING: VP BRAND MKTG & PLAN’G/VH1/NYC: Oversee vision, dvlpmnt/coord of cross functional Consumer Mktg strategies & plan’g for key show and tent pole priorities. 8-15 yrs in Brand/Consumer mktg roles. Apply HERE (11/26)

JOB OPENING: DIR, PARTICIP & RESIDS/AMC/NY or LA: serve as internal contact for resids & particip obligations and royalties for AMC Studios Owned prgrmmng. 7+yrs exp. Submit res (11/26)

JOB OPENING: SR ANALYST AD SALES RSCH/NBC SPORTS GRPP/NYC: 2+ yrs media rsrch exp, support Sports sales rsch, proficient w/rsch software, able to visually communicate insights, provide marketplace insight. Apply HERE (11/26)

JOB OPENING: FREELANCE COMMUNITY MGR/truTV/NY: Oversee multiple show communities, ensuring fan growth, engagement, 2-way comm, & driving tune-in. Report w/actionable insights. 2+ yrs exp. TV pref. Resume: (11/23)

JOB OPENING: SR COPYWRITER/Viacom/NYC: Seeking Writer who can develop and write corp and creative print, vid and digital materials across different internal brands. 7+ years exp req. Apply: (11/23)

JOB OPENING: DIRECTOR, CONTENT DISTRIBUTION & MARKETING/VERIA LIVING, NYC: manage local & nat’l accounts for cable, Telco, satellite & new media distrib. MSO exp. & 10yrs ind. exp. req’d. Apply (11/22)

JOB OPENING: VP, MEDIA STRATEGY & SCHEDULING/Nickelodeon/NYC: Prioritize/mng airtime to drive ratings. 8-10 years media plan’g/promo scheduling exp at ad-supported TV ntwk. 5+ yrs mngmnet/supervisory role. More info/ Apply HERE (11/22)

JOB OPENING: DIR PRODD MKT MGMT/AT&T AdWorks/Los Angeles: Manage projects. re: acquisition/promulgation of content U-Verse Platform/Retransmission agreements. JD Pref, BA/BS or MBA. Apply: (11/22)

JOB OPENING: FREELANCE EDITORS/TV25/Baltimore: Currently seeking for second shift to help mng daily prod needs. Interested applicants should reside in DC, Maryland, Virginia area forward resume/ reel: (11/22)

JOB OPENING: SVP MARKETING/TLC/MD: Creative visionary to lead TLC’s marketing strategy & creative, continue to build TLC’s brand, increase viewership, and leverage ntwk w/ advertisers. 15 yrs snr level media mktg exp. APPLY (11/22) 

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at

E-mail or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email for specs.


ABC: Once Upon a Time in Wonderland, Grey’s Anatomy, Scandal
CBS: The Big Bang Theory, The Millers, The Crazy Ones, Two and a Half Men, Elementary 
CW: The Vampire Diaries, Reign
FOX: The X Factor, Glee
ION: Criminal Minds, Criminal Minds, Criminal Minds 
MyTV: House, House
NBC: Parks and Recreation, Parks and Recreation, Sean Saves the World, The Michael J. Fox Show, Parenthood
PBS: The This Old House Hour, JFK: American Experience [r]
TELE: Marido en Aquiler, La Reina del Sur, Santa Diabla
UMA: The Whole Ten Yards
Univision: Porque el Amor Manda, La Tempestad, Mentir Para Vivir

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