Cynopsis: Kids!
01/12/12

Good morning. It’s Thursday, January 12, 2012, and this your first early morning briefing.

Will Smith will host Nickelodeon’s 25th Annual Kids’ Choice Awards (2012 KCA).  Nick’s annual awards scream-fest will air live on Saturday, March 31, 2012 at 8p (tape delayed for the West Coast) from the Galen Center at USC in LA. Smith’s newest movie, Columbia’s Men in Black III, is set for release on May 25, 2012. Additionally, Smith is set to begin filming and producing the next movie One Thousand A.E., which stars his son Jaden Smith. As in the past, kids will pick the winners and find lots of Kids’ Choice Awards content online and across various devices. Nick.com/kca12 (www.nick.com/kca12) will serve as the official site for all things Kids’ Choice, including nominee information, voting, videos, photos, news and Orange Carpet and backstage webcasts.  Following the 2012 KCA airing live in the US and Canada, the show will roll out in other international markets. In many international markets, the 2012 KCAs will also feature country-specific award categories and nominees, such as Nickelodeon Italia’s Favorite Star and Nickelodeon UK’s Favorite Show.

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A CYNOPSIS MESSAGE FROM BATTLE OF THE BANDS

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LICENSING

WGBH Boston appoints The Serenata Group as the exclusive licensing representative for Martha Speaks.  Currently in its fourth season, Martha Speaks can be seen on PBS Kids and PBSKids.org/martha (www.pbskids.org/martha). The series is based on the popular Martha Speaks books by Susan Meddaugh. The Serenata Group will handle licensing and merchandising for Martha Speaks, which includes working closely with current partners, including Houghton Mifflin Harcourt (publishing), Kids Preferred (plush), Ty’s Toy Box (personalized apparel and accessories), JCP Live Productions (character costume rentals), and Theatreworks USA (live musical productions). Martha Speaks is a production of WGBH Boston and DHX Media.  The series is distributed internationally by Decode Enterprises.

CBS Consumer Products and ThinkGeek (www.thinkgeek.com) unveil two new exclusive licensed Star Trek products, the Star Trek Plush Enterprise ($24.99) and the Star Trek Door Chime ($29.99).

MORE KIDS STUFF

Coolabi secures a US home entertainment and digital distribution deal with Entertainment One (eOne) for its animated preschool property Poppy Cat. The deal will see eOne launch Poppy Cat on DVD this coming fall 2012. Poppy Cat debuted on Sprout in November in the US. The Joester Loria Group represents licensing for the property in North America. Commissioned by Nick Jr. UK, Poppy Cat is co-produced by Coolabi’s television production arm Coolabi Productions and King Rollo Films.

Signature Devices and its subsidiary, Graffiti Entertainment, unveil three new Reader Rabbit apps for kids for the iPhone and iPad.  Developed in-hour the new interactive app games, Reader Rabbit Preschool, Reader Rabbit Kindergarten, and Reader Rabbit First Grade, are designed to engage young kids in learning the basic educational skills they need to succeed at school.

Two more Marvel Origins-based storybook apps from Disney Publishing Worldwide are set to release for iOS devices in February 2012.  The new titles, Avengers Origins: Hulk and Avengers Origins: Assemble!, will both be narrated by comic book icon Stan Lee in the “Read to Me” mode.  The first Marvel Origins titles, The Amazing Spider-Man: An Origin Story, debuted last year.

Scholastic‘s Singapore subsidiary, Scholastic Education International (Singapore) Private has acquired Learners Publishing, a Singapore-based publisher of supplemental learning materials for English Language Learners. Founded a dozen years ago, Learners Publishing has produced a list of 400 titles, many of which have are used by schools in Singapore and regional Asian markets. Terms of the transaction were not disclosed. Learners Publishing’s team of educational and language consultants, editors, designers and artists, combined with the Scholastic educational publishing group based in Singapore, will continue to create effective language learning programs.

You’re in luck  there’s a late submission deadline! If you didn’t get your Cynopsis: Kids !magination Awards entry in, the late submission deadline is January 20, 2012.* Find out more about the Cynopsis: Kids !magination Awards (www.cynopsis.com/kidsawards) and learn how to enter your preschool, kid and tween targeted TV series, TV movies, and websites, apps and games, and the marketing, public relations and advertising campaigns, which support that content, for our first annual awards program. To enter, your kidtargeted content or support campaign must have taken place (in part or in full) between October 1, 2010 and December 31, 2011. *Entries sent in after 1/11/12 will incur a late fee.

Program Call: Cynopsis Media will be producing our annual NATPE Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, January 19, 2012, the week before NATPE Market and Conference 2012 opens at the Fontainebleau Resort, Miami Beach. If your company is an official exhibitor at NATPE 2012, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e. series, special, movie, etc.), genre (comedy, drama, lifestyle, etc.) and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than today, Thursday, January 12, 2012. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).

EXECUTIVE MOVES

BBC Worldwide appoints Deirdre Brennan as GM and Director/Channels and Branded Services, Australasia. Brennan, who is currently Director/Television for BBC Worldwide Australia, will be responsible for ongoing growth and development of BBC Worldwide’s portfolio of local channels, which includes UKTV, UKTV NZ, BBC Knowledge, BBC Knowledge NZ and CBeebies, as well as managing local operations for BBC World News. She will also oversee the channels’ branded non-linear services in the market, and the rollout of the global BBC iPlayer. Brennan will report to Jana Bennett, President/Worldwide Networks and Global BBC iPlayer. Brennan, who joined BBC Worldwide Australia as Director/Television in August 2010, previously toiled for Nickelodeon Australia and ABC (Australia).

BFS Entertainment & Multimedia announces that Clare Alter is now representing its broadcast library sales in North America. BFS was recently appointed the North American distributor for broadcast sales for the UK’s High Point Media Group productions. A British ex-pat, Alter has been based in the US for 25+ years, during which time she has worked for UK sales and distribution companies, including Carlton International and most recently, Outright Distribution.

RATINGS

Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, January 10, 2012, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 816; K6-11 322; TWEENS 9-14 223
DISNEY CHANNEL:     K2-11 813; K6-11 446; TWEENS 9-14 356
CARTOON NETWORK: K2-11 426; K6-11 252; TWEENS 9-14 211
DISNEY XD:               K2-11 141; K6-11 103; TWEENS 9-14   89
NICKTOONS:              K2-11   85; K6-11   57; TWEENS 9-14   40
Source: MTVN Research from Nielsen Media Research Data

 

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  A CYNOPSIS MESSAGE

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Learn how to reach our extraordinary readers by contacting Mike Farina, VP of Business Development & Sales.

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Answer to Yesterday’s Trivia Question: On Victorious, what is Tori’s last name? Vega. Kudos to: John Carlo|NBCUniversal /NYC; Mara Anastas-Simon & Schuster/NY; Juli Lennett-Toys and Kids/Port Washington, NY; Gaby Maestre/Nickelodeon/NYC; Squirrel Rippley-Dark Horse Media/Tucson; Jackie Bunda-Disney Channel/Burbank; Esteves-Corus Entertainment/Toronto.

Today’s Trivia Question: What animated series features a character named Harley Quinn? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!
01.12.12

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here .

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JOB OPENING: ACCOUNT MGR/NASCAR/NY: support sponsors strategic mktg & activations. 7+ yrs exp in sports sponsorship w/ league/property &/or agency exp. www.employment.nascar.com (1/20)

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JOB OPENING: RESEARCH ANALYST/NY: Support Ad Sales Rsarch team by collecting & evaluating Nielsen ratings & mkt data. 1+ yrs TV media research exp, familiar with the News mkt placea +. To apply, contact [email protected] (1/14)

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INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

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SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

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E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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