UFC mapped out its lineup of dates, locations, and distribution plans for UFC events for the first quarter of 2019, which marks the beginning of the company’s multi-year agreement with The Walt Disney Company’s Direct-To-Consumer & International segment and ESPN. The first three months features events across ESPN+ and ESPN networks every week for 11 consecutive weeks. ESPN+ will showcase more than 36 hours of exclusive UFC action and ESPN linear networks will add another 18 hours. Jan. 19 will see UFC return to the Barclays Center in Brooklyn and the UFC on ESPN+ Fight Night card will represent UFC’s debut on ESPN-branded platforms, with main card bouts streamed live on ESPN+ in both English and Spanish and prelims broadcast nationally on ESPN and ESPN Deportes. Following Brooklyn, UFC 233 takes place at Honda Center in Anaheim on January 26.. Other confirmed events in the first quarter include UFC 235, the promotion’s first event of the year in its home venue, T-Mobile Arena in Las Vegas, on March 2, and a return to London, England’s O2 Arena for UFC on ESPN+ Fight Night on March 16.
Imagine Kids & Family, the recently formed division under Imagine Entertainment and Meredith Corporation’s in-house television production company, Four M Studios, have partnered to develop premium children’s television programming from the archives of LIFE magazine. LIFE for Kids, executive-produced by Imagine Entertainment Chairmen Brian Grazer and Ron Howard, Imagine Kids & Family President Stephanie Sperber […]
Sinclair Broadcast Group launched 24/7 ad-supported streaming service Stirr. The service offers location-based content as well as 20 national networks -Cheddar, Buzzr and Dove Channel among them – with plans to carry over 50 nets by the end of 2019. “We are entering a new era of broadcast television and our number one priority at […]
Sportradar announced the launch of ad:s, described as a new full-service marketing offer for sports betting operators, developing “in response to the strong demand and interest from the betting industry.” ad:s offers bookmakers a slate of marketing solutions that eliminates waste and streamlines their business with targeted spend on verifiable prospects that produce measurable results. […]
It is the end of an era as Bob Costas and NBC have reportedly agreed to mutually part ways, according to the New York Post. Final terms of a buyout have been reached between the two sides with Costas stating that “It’s all settled quietly and happily for all concerned.”
Another day, another deal for Riot Games, which has now locked in oil and gas behemoth Royal Dutch Shell to sponsor the League of Legends European Championship. The deal marks Shell’s first foray into esports, with the brand powering the Baron Power Play with “Shell V-Power” during LEC weekly broadcasts. “We’re proud to be collaborating […]