Turner Sports Live opens its doors

Turner Sports opened the doors to Turner Sports Live, a “first-of-its-kind” live sports sponsorship marketplace that brings together the division’s digital footprint across the sports ecosystem in the form of a single ad buy, targeted towards the specific audience(s) marketers want to reach. Inventory available at any given moment in the calendar year will depend on what seasons are currently in play. However, all of the ad placements will be within premium live video, and the network taps into all of Turner Sports’ digital sports properties, including:
• NBA: NBA.com, TNT Overtime, NBA League Pass and authenticated TNT streaming
• NCAA: NCAA.com, NCAA March Madness Live
• UEFA Champions League and UEFA Europa League: B/R Live and authenticated streaming for Turner networks
• MLB: Authenticated TBS streaming
• ELEAGUE: Twitch and authenticated TBS streaming
• B/R Live: Thousands of live sporting events including UEFA Champions League and UEFA Europa League, NBA League Pass, 65 NCAA Championships, PGA Championship, National Lacrosse League, The Spring League, World Surf League, World Arm Wrestling League and more
• PGA of America: PGA.com, PGAChampionship.com, RyderCup.com and authenticated TNT streaming

“Sports continues to be the preeminent content category driving live video engagement, and you would be hard-pressed to find a media company with the depth and breadth of owned and operated sports intellectual property than Turner Sports,” said Seth Ladetsky, SVP of Sales for Turner Sports. “We know there are an increasing number of crazy gimmicks and plenty of digital transparency issues that marketers are faced with every day. With the Turner Sports Live network, we are making it very simple for an advertiser to come in and tap into some of the most valuable audiences available anywhere.”

Related Stories

Cynopsis at Cannes Lions: Day Two 06/18/19

Cynopsis at Cannes Lions: Day Two 06/18/19 (Facebook)

A CYNOPSIS MESSAGE FROM CADENT WE’RE POWERING THE EVOLUTION OF TV ADVERTISING The world of TV has grown complex with walled gardens and an influx of data. Our vision is to simplify the TV landscape for all stakeholders. We manage the complexities. You reap the benefits. WE’RE CADENT, ONE FOR TELEVISION. LEARN MORE: CADENT.TV […]

Miss America’s makeover continues

Miss America revamp continues

Global Road Entertainment is joining the Miss America Organization and Tall Pony Productions for the Miss America Competition, airing on ABC Sunday, September 9. Phil Gurin (Shark Tank), the company’s president of unscripted & alternative television, will join the show as an EP. It’s one in a series of changes for the reimagined show, which […]



WOW factor: AXS TV will provide the television production and cable, satellite and telco distribution for all-female WOW wrestling events, as part of a deal with LA Lakers owner Jeannie Buss, MGM Television and David McLane (GLOW). AXS TV will start recording WOW events in LA later this year for broadcast beginning in early 2019.

ESPN doubles down on NBA Draft

ESPN doubles down on NBA Draft

ESPN is doubling down on its coverage of the 2018 NBA Draft presented by State Farm on Thursday, at 7p. The company will produce two unique, simultaneous telecasts on both ESPN and ESPN2 with the traditional telecast running on ESPN and now featuring a commentator lineup that includes host Rece Davis, NBA analyst Chauncey Billupsand […]

NBC Sports struts Peacock Pit

NBC Sports struts Peacock Pit

NBC Sports opened the doors to the NASCAR on NBC “Peacock Pit Box” ahead of its share of the season, serving as a state-of-the-art remote studio set designed to “bring viewers closer to the action” during NBC and NBCSN’s coverage of the 2018 NASCAR season. Built within a traditional pit box frame, the “Peacock Pit […]