Top Rank Counters in truTV deal

Boxing deals continue to surge as truTV locked in Top Rank to deliver a live Friday night primetime boxing series that launches on May 1 at 10p. The new show, in association with Turner Sports and HBO Sports, launches just ahead of the Floyd Mayweather/Manny Pacquiao PPV fight and will feature a card offering two title bouts inside The Chelsea at The Cosmopolitan of Las Vegas. The show will feature three consecutive weeks of boxing coverage in May – all airing on the evening prior to a Saturday night HBO fight event – along with a slate of five additional fights to be scheduled over the remainder of the year.

“Partnering with Turner Sports and truTV for a new and unique boxing series will further invigorate and grow the sport,” said Todd duBoef, President of Top Rank. “Turner Sports’ innovative approach to production and programming has attracted and engaged tens of millions of fans of the NBA, MLB, NCAA and PGA and we believe the same will be true for boxing. Additionally, the collaboration between the HBO and truTV programming will help develop and expose current and future champions and world-rated contenders to a broad audience with consistency. All credit goes to Turner’s David Levy, Turner Sports’ Lenny Daniels and truTV’s Chris Linn who understand the impact of live sports and were instrumental in developing this concept into a program for their platforms.”

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