Sheraton Hotels & Resorts and Starwood Preferred Guest signed on for a new partnership with Major League Baseball that makes Sheraton the “Official Hotel of Major League Baseball” and SPG as the “Official Hotel Loyalty Program of Major League Baseball.” The new partnership offers guests access to games while on the road, as well as the opportunity to bid on once-in-a-lifetime experiences. Sheraton will celebrate the partnership this fall by hosting special screenings of MLB Postseason games at select hotels across North America. “We are thrilled to become the ‘Official Hotel of Major League Baseball,’ a sport we know is a true passion for a lot of our Sheraton guests,” said Dave Marr, Global Brand Leader for Sheraton Hotels & Resorts. “The partnership provides Starwood with the ability to connect with the MLB fan base, a large and highly engaged audience that will help support the brand’s repositioning and further drive loyalty.”
Della Reese, the breakout jazz/gospel singer whose TV credits include talk show Della and Touched By an Angel, died last night at age 86. “I know heaven has a brand new angel this day,” said Reese’s Touched By an Angel co-star, Roma Downey.
Nashville’s 6th season will be its last. “After more than 120 episodes of unforgettable television, we believe that creatively it is time for the series to come to a triumphant close,” said Kevin Beggs, chairman of producer Lionsgate Television Group. Nashville, which moved from ABC for season 5, ranks as CMT’s highest-rated and most-watched show […]
George Clooney is headed back the small screen. The ER alum will star in and direct a 6-episode series for Paramount Television and Anonymous Content, based on the Joseph Heller novel Catch-22.
AT&T is nearing a deal to acquire a full stake Otter Media, its joint digital video venture with the Chernin Group, according to a new report from Digiday. Otter Media – whose properties include Fullscreen, Crunchyroll, Hello Sunshine, and Gunpowder & Sky – was first formed in 2014. Since its inception, it’s been a purely […]
Dana Walden, the co-chair and CEO of Fox Television Group, has joined Hulu’s board of directors. Two other Fox execs already were already serving on the board: Peter Rice, the President of 21st Century Fox, and Brian Sullivan, the President and COO of Fox Networks Group’s Digital Consumer Group. 21st Century Fox currently owns a […]