Discovery Kids is packing its relaunched website (discoverykids.com) with content curated from Discovery’s family of networks, including Discovery Channel, Animal Planet and Science. The site is “pulling together the best of our content and serving it in a kid-friendly way,” JP Stoops, Discovery director of licensing, tells CynKids. That means content organized by both mediumeg, videos, games and ebooksand by topiceg, Sharks and Dinosaurs. The category selection is no accident. Nine of the top 10 programs kids watch on Discovery Channel are shark-related, Stoops says. “Kids love the real world, they love the mysterious, and they love in-your-face content.” Animal Planet extreme fishing series River Monsters is also resonating well with kids, he says. Discoverykids.com targets 6-12 year olds, with 8-9 as the sweet spot. The website also features a parents area which links to the site’s Facebook feed and other relevant content including ideas for themed parties and events. At this point, there is no original programming on the site, but “as we begin to get metrics and see what kids are engaging with the most, we’ll be looking at the possibility of original content. This company responds quickly where we see traction.” Discovery Kids is also interested in partnering with “best in class” tech companies that can deliver cutting-edge interactive experiences via the site, Stoops says, including launch partners Happly and Animax Digital Production.
Among the highlights and surprises, Sandra Oh is the first Asian American woman to be nominated as Lead Actress in a Drama Series (for BBC America’s Killing Eve)….ABC’s Modern Family failed to land a comedy series or acting nomination for the first time since its launch in 2009…. Nat Geo’s Genius: Picasso grabbed seven nods….After […]
The 70th annual Emmy Awards nominations were announced on Thursday. HBO’s Game of Thrones led the pack with 22 noms, while NBC’s Saturday Night Live and HBO’s Westworld each nabbed 21, and Hulu’s The Handmaid’s Tale followed with 20. Netflix was tops among networks with 112 total nominations, followed by HBO with 108 and NBC […]
The United States Olympic Committee named Sarah Hirshland as its 12th chief executive officer. Hirshland comes to the org after serving as chief commercial officer for the United States Golf Association. “The USOC is at a critical time in its history and requires an energetic, creative and inspiring leader who is capable of building on […]
Wednesday’s FIFA World Cup Semifinal featuring a Croatia upset over England delivered 5,504,000 viewers to the FOX broadcast network and set an all-time FIFA World Cup Semifinal streaming record, according to the company. The match was up 61% from the Spain/Germany match in the corresponding 2010 window and ran nearly even with Netherlands/Argentina in 2014. […]
CYNOPSIS BREAKING NEWS Nominees for the 70thPrimetime Emmy Awards were announced this morning by Samira Wiley (The Handmaid’s Tale) and Ryan Eggold (New Amsterdam), along with Television Academy execs. HBO’s Game of Thrones grabbed the most nods with 22; NBC’s SNL and HBO’s Westworld each earned 21. Final voting takes place August […]